Rogers Expands Satellite-to-Mobile Coverage to the U.S.
Rhea-AI Summary
Rogers (RCI) expanded satellite-to-mobile coverage into the U.S., adding 1.3 million square kilometres of reach by combining Rogers Satellite with T-Mobile's T-Satellite.
The service supports messaging, text-to-911, public safety alerts, selected apps and navigation, and is included at no extra cost on qualifying Rogers travel plans.
Positive
- Coverage +1.3M sq km of additional U.S. reach
- Partnership with T-Mobile (T-Satellite) extends U.S. footprint
- Satellite-to-mobile roaming included at no extra cost on Popular/Ultimate, Roam Like Home and select Travel Passes
Negative
- None.
News Market Reaction – RCI
On the day this news was published, RCI gained 0.24%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
RCI was nearly flat at -0.03% while telecom peers showed mixed moves (e.g., TU +0.74%, TLK +0.44%, VIV -0.60%, SATS -0.56%), pointing to stock-specific rather than sector-driven dynamics.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Apr 09 | SMB product launch | Positive | -1.4% | Launch of Rogers Red Partner POS and credit card program for SMBs. |
| Mar 24 | Debt offering | Neutral | +0.8% | Pricing of US$750M and C$1.25B fixed-to-fixed subordinated notes. |
| Mar 23 | Earnings call notice | Neutral | -0.7% | Announcement of Q1 2026 results release and investor teleconference. |
| Mar 06 | Annual report filing | Neutral | +1.0% | Filing of 2025 annual report with audited financials and MD&A. |
| Jan 29 | Dividend declaration | Positive | +6.3% | Declaration of $0.50 per share quarterly dividend. |
RCI’s news flow over the last six months shows mostly aligned price reactions, with one notable divergence where positive small-business product news was followed by a decline.
Over the last several months, Rogers has combined capital markets activity, shareholder returns, and operational updates. A $0.50 quarterly dividend announcement on Jan 29, 2026 coincided with a +6.28% move. Debt financing via subordinated notes priced on Mar 24, 2026 saw a modest gain, while filings like the 2025 annual report and the upcoming Q1 2026 results notice produced smaller reactions. The new satellite-to-mobile U.S. roaming expansion continues this pattern of network and service enhancements layered on top of prior financial and operational milestones.
Market Pulse Summary
This announcement extends Rogers’ connectivity strategy by adding 1.3 million square kilometers of satellite-to-mobile roaming coverage in the U.S. through partnership with T-Mobile’s T-Satellite network. It supports messaging, selected apps, navigation, and emergency services where cellular signals are unavailable. In context of recent financings, dividend declarations, and upcoming results, investors may watch how adoption, roaming usage, and any disclosed revenue contributions from this service evolve over future reporting periods.
Key Terms
satellite-to-mobile technical
text-to-911 regulatory
AI-generated analysis. Not financial advice.
Rogers has most coverage in Canada and U.S. with satellite-to-mobile
TORONTO, April 16, 2026 (GLOBE NEWSWIRE) -- Rogers today announced Canadians can now stay connected in places where traditional cellular networks don’t reach when roaming in the U.S. – covering 1.3 million more square kilometers through satellite-to-mobile coverage.
By combining the reach of Rogers Satellite, a first of its kind service in Canada, and T-Satellite, the first and only satellite-to-mobile network in the U.S. offered by T-Mobile, Rogers now has the most coverage in Canada and the U.S.
“Canadians want to stay connected wherever they are, even when they’re travelling,” said Mark Kennedy, Chief Technology Officer, Rogers. “By expanding satellite-to-mobile technology, our customers can get more coverage and roam effortlessly throughout the U.S.”
In areas without cellular service, satellite-to-mobile technology supports text messaging, including text-to-911 and public safety alerts. The service also supports popular apps, including WhatsApp, Messenger, and X; navigation with Google Maps and AllTrails; and real time weather updates via AccuWeather, with more on the way.
“The mission of T-Satellite is to extend coverage to places no cell signal has ever reached — keeping our customers connected in more places than ever before,” said Jeff Giard, VP of Business Development and Partnership Marketing, T-Mobile. “Together with Rogers, we’re bringing that same experience to travellers exploring beyond the reach of traditional networks in the U.S.”
For Rogers customers, satellite-to-mobile roaming in the U.S. is included with Popular or Ultimate plans with U.S. coverage, Roam Like Home, and select Travel Passes at no extra cost.
To see where Rogers Satellite connectivity is available in Canada, click here. And to see where T-Satellite connectivity is available in the U.S., click here.
More information about Rogers Satellite is available at rogers.com/satellite.
About Rogers Communications Inc.
Rogers is Canada’s communications, sports and entertainment company and its shares are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For more information, please visit rogers.com or about.rogers.com/investor-relations.
For more information:
media@rci.rogers.com | 1-844-226-1338
