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PVH Corp. has appointed Amber McCann as Executive Vice President and Chief Communications Officer, effective April 6, 2023. With over 25 years of experience, McCann will lead the company's global communication strategies and report to CEO Stefan Larsson. She previously held significant roles at Poshmark and Levi Strauss & Co., where she successfully managed communication strategies through pivotal company milestones. McCann expressed excitement for the future of iconic brands like Calvin Klein and TOMMY HILFIGER under the PVH+ Plan, aiming for growth and consumer engagement.
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Appointment of Amber McCann as Chief Communications Officer strengthens leadership.
McCann's extensive experience includes successful IPO communications at Poshmark.
Focus on enhancing brand visibility aligns with the PVH+ Plan strategy.
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Amber (McCasland) McCann brings 25 years of brand and corporate communications expertise within global fashion, retail and tech businesses
NEW YORK--(BUSINESS WIRE)--
PVH Corp. (NYSE: PVH) today announced the appointment of Amber (McCasland) McCann as Executive Vice President and Chief Communications Officer, effective April 6, 2023. Ms. McCann, a highly experienced corporate communications executive, will lead all aspects of PVH’s global internal and external communications strategy and report to Stefan Larsson, CEO of PVH Corp.
Amber McCann, Chief Communications Officer (Photo: Business Wire)
Ms. McCann joins PVH with extensive global retail and consumer experience, most recently as Vice President of Global Brand and Communications at Poshmark, where she guided the company’s global communications strategy through its IPO in 2021 and acquisition by NAVER Corp. in 2023. Previously she spent 10 years in senior communications roles at Levi Strauss & Co. where she led a strategy that helped position the global apparel company as an innovative and values-based leader, including leading communications efforts around the company’s strategy, execution and IPO. Ms. McCann also held positions at Gap, Inc. and Yahoo! earlier in her career.
Mr. Larsson said, “Amber has an impressive track record as an innovative brand and corporate communications leader with international experience at the intersection of fashion, consumer, and technology. As we continue to execute the PVH+ Plan and move our Calvin Klein and TOMMY HILFIGER brands closer to the consumer than ever before, Amber’s expertise working with iconic brands on a global scale will help bring our vision to life for all stakeholders.”
Ms. McCann said, “Calvin Klein and TOMMY HILFIGER are two of the most iconic fashion brands in the world and I’m excited to build on this rich history as we shape the company’s bright future. The PVH+ Plan is a compelling strategy that puts our consumer and brands at the center of everything, and I am thrilled to partner with Stefan and the entire leadership team to realize this vision, accelerate growth, and win with consumers around the world.”
Ms. McCann has a Bachelor of Arts in Journalism and Technical Communication from Colorado State University. She was named to PRWeek’s 40 Under 40 in 2015.
About PVH Corp.
PVH is one of the world's largest and most admired fashion companies, connecting with consumers in over 40 countries. Our global iconic brands include Calvin Klein and TOMMY HILFIGER. Our 140-year history is built on the strength of our brands, our team, and our commitment to drive fashion forward for good. That's the Power of Us. That's the Power of PVH.
Who is the new Chief Communications Officer of PVH?
Amber McCann has been appointed as the new Chief Communications Officer of PVH Corp. effective April 6, 2023.
What was Amber McCann's previous role before joining PVH?
Before joining PVH, Amber McCann served as Vice President of Global Brand and Communications at Poshmark.
What is the PVH+ Plan mentioned in the press release?
The PVH+ Plan is a strategy aimed at enhancing brand visibility and consumer engagement for PVH's iconic brands, including Calvin Klein and TOMMY HILFIGER.
