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PUMA Joins Zero100 to Find Industry-wide Solutions to Reduce Carbon Emissions in the Supply Chain
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PUMA, based in Herzogenaurach, Germany, has joined Zero100, a coalition aimed at reducing carbon emissions in the supply chain through digitization. This move follows PUMA's 2022 announcement of an 88% reduction in its own carbon emissions and a 12% reduction in supply chain emissions from 2017 to 2021. Chief Sourcing Officer Anne-Laure Descours emphasized the importance of collaboration in addressing climate change. Zero100 provides resources to help members enhance supply chain sustainability. PUMA aims to further its environmental goals in line with the Paris Agreement as part of its Forever Better strategy.
Positive
PUMA reduced carbon emissions by 88% for its operations and 12% for its supply chain between 2017 and 2021.
Joining Zero100 enhances PUMA's commitment to sustainability and collaboration for supply chain transformation.
PUMA's participation in Zero100 offers access to valuable research and resources for accelerating sustainability initiatives.
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HERZOGENAURACH, Germany--(BUSINESS WIRE)--
Sports company PUMA has joined Zero100, a community of industry leaders which aims to reduce carbon emissions from the supply chain through digitization, to take the next step after the company announced significant carbon emission cuts last year.
Sports company PUMA has joined Zero100, a community of industry leaders which aims reduce carbon emissions from the supply chain through digitization, to take the next step after the company announced significant carbon emission cuts last year. (Photo: Business Wire)
In 2022, PUMA announced that it was on track to meet its climate targets and that it had reduced its own carbon emissions by 88% and those coming from its supply chain by 12% between 2017 and 2021, even though its business grew strongly during the same period. When it comes to shared supply chains, however, PUMA believes that more cooperation is needed in the industry to sharply reduce carbon emissions and reach global climate goals.
“Fighting climate change as we simultaneously attempt to make our supply chain more agile and responsive to changing consumer needs is not something any business can achieve alone,” said Anne-Laure Descours, PUMA’s Chief Sourcing Officer. “By joining forces with like-minded companies, we can scale and accelerate our combined positive impact and live up to our mission to be forever better.”
Zero100 offers access to proprietary thought leadership and research. Through its reports, events, content and connections, Zero100 helps its members accelerate progress on critical initiatives.
“At Zero100, we are committed to supporting supply chain transformation that enables both business success and the long-term protection of vital resources. Innovating to achieve more equitable and agile supply chains is a challenge that, when overcome, will generate positive impact on a global scale,” said Zero100 CEO Olly Sloboda. “By collaborating with - and learning alongside industry peers, we can all get there faster. We’re looking forward to partnering with PUMA to help them scale and accelerate their positive impact.”
As part of its Forever Better sustainability strategy, PUMA has set a science-based reduction target for carbon emissions to do its part to support the goals of the Paris Agreement.
PUMA
PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in more than 120 countries, employs about 18,000 people worldwide, and is headquartered in Herzogenaurach/Germany.
What are PUMA's recent carbon emission reduction achievements?
PUMA achieved an 88% reduction in its own carbon emissions and a 12% reduction in supply chain emissions between 2017 and 2021.
What is Zero100 and how does it relate to PUMA?
Zero100 is a community of industry leaders focused on reducing supply chain carbon emissions. PUMA recently joined this community to enhance its sustainability efforts.
What sustainability strategy is PUMA implementing?
PUMA's Forever Better sustainability strategy includes a science-based target for carbon emission reductions to support the Paris Agreement.
Why is collaboration emphasized in PUMA's sustainability efforts?
PUMA believes that significant reductions in carbon emissions require cooperation across the industry, as stated by Chief Sourcing Officer Anne-Laure Descours.
How does PUMA plan to scale its sustainability impact?
By joining Zero100, PUMA aims to leverage shared knowledge and resources to accelerate its positive environmental impact.
