STOCK TITAN

Purple Innovation, Inc. - PRPL STOCK NEWS

Welcome to our dedicated page for Purple Innovation news (Ticker: PRPL), a resource for investors and traders seeking the latest updates and insights on Purple Innovation stock.

Purple Innovation, Inc. (NASDAQ: PRPL), a trailblazer in the comfort technology sector, designs, manufactures, and sells a diverse range of innovative products aimed at enhancing sleep and overall comfort. Established by aeronautical engineer Tony Pearce and distinguished engineer Terry Pearce, Purple revolutionized the industry with their Smart Comfort Grid™, a breakthrough in cushioning and pressure relief technology. This invention has become the foundation of Purple’s extensive product line, including mattresses, pillows, cushions, sheets, bed platforms, and more.

Purple’s product range is highlighted by its patented GelFlex® Grid Technology, designed to provide superior comfort by adapting to body movements, balancing temperature, relieving pressure, and offering essential support. This technology is integrated into Purple’s Essential, Premium, and Luxe Collections of mattresses, each crafted to cater to different sleep preferences and needs.

The company markets its products through multiple channels: its own website, direct-to-consumer online sales, physical Purple showrooms, and partnerships with traditional wholesale and third-party online retailers. Purple’s commitment to comfort and innovation is further exemplified by the recent launch of its Premium and Premium Plus Smart Bases, which pair with Purple mattresses to deliver adjustable sleep solutions that enhance overall wellness and comfort.

Financially, Purple has faced challenges due to market conditions and transitioning to new product lines, but it remains resilient. The company reported a net revenue of $510.5 million in 2023, despite a 10.9% decrease from 2022, attributed to the soft demand for home-related goods. Efforts to streamline operations and focus on higher-margin products are underway, showing promise for future profitability.

Recently, Purple entered into a settlement agreement with Tempur Sealy International, Inc., reaffirming its valid patent and trademark rights while securing a minimum 12-month partnership with Mattress Firm, subject to FTC approval of Tempur Sealy's acquisition of Mattress Firm. This move signifies Purple's strategic efforts to maintain and expand its market presence.

Purple’s forward-looking strategy is centered around its “Path to Premium Sleep” initiative, which includes launching new products and enhancing brand positioning to secure its place in the premium and luxury sleep market. With a strengthened financial foundation and ongoing innovations, Purple is poised to continue its mission to improve the lives of people through superior comfort technology.

Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) reported third-quarter 2020 results, showcasing a robust 59.4% revenue growth to $187.1 million. The direct-to-consumer segment surged 97.5%, while gross margin improved to 47.2%. Operating income rose 120.9% to $24.3 million, despite a net loss of ($1.2) million. Adjusted net income was $17.2 million or $0.27 per diluted share. The company anticipates continued growth with a focus on expanding manufacturing capabilities and marketing investments, yet it faces challenges in supply chain management.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
2.52%
Tags
none
-
Rhea-AI Summary

Purple Innovation (NASDAQ: PRPL) announced it will report its third quarter 2020 financial results on November 10, 2020, around 5:00 pm ET. The company will also hold a conference call the following day, November 11, 2020, at 8:30 am ET to discuss the results. Interested parties may join the call by dialing specific numbers and providing a Conference ID. A live webcast will also be available on the company's investor relations website, with a replay accessible until November 25, 2020.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
7.83%
Tags
-
Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) will release its third quarter 2020 financial results on November 11, 2020, at 7:00 a.m. ET. A conference call will be held at 8:30 a.m. ET to discuss these results. Interested parties can join the call by dialing (877) 425-9470 for domestic and (201) 389-0878 for international calls, using Conference ID: 13712736. A replay will be available until November 25, 2020. Purple focuses on innovative comfort solutions, including their well-known Purple® Mattress.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-5.28%
Tags
conferences
Rhea-AI Summary

Purple Innovation (NASDAQ: PRPL) announced a partnership with Sleep Country Canada (TSX: ZZZ) to offer Purple products at its 280 Canadian locations, marking Purple's first retail presence outside the U.S. Starting November 10, select products including the new Purple® Plus Mattress, which features the patented Purple Grid™, will be available both online and in-store. This collaboration aims to enhance Purple's international reach and leverage Sleep Country's established market presence, following record sales growth and expanded U.S. manufacturing.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
1.98%
Tags
none
-
Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) announced the closing of a secondary public offering of 13,600,000 shares of Class A common stock sold by InnoHold, LLC. This includes an underwriter's additional purchase option fully exercised for 1,773,913 shares, priced at $18.50 per share, generating gross proceeds of approximately $251.6 million for the Selling Stockholder. Purple did not offer any shares and therefore received no proceeds from this transaction. BofA Securities acted as the sole book-running manager.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
2.06%
Tags
-
Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) announced the pricing of a secondary public offering of 11,826,087 shares of Class A common stock at $18.50 per share, to be sold by InnoHold, LLC. The underwriter has a 30-day option to purchase an additional 1,773,913 shares at the same price. The offering is expected to close on September 14, 2020. Purple will not receive any proceeds from this offering, as all net proceeds will go to the Selling Stockholder. BofA Securities is the sole book-running manager.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
12.19%
Tags
Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) announced a secondary public offering of 11,826,087 shares of Class A common stock, with InnoHold, LLC as the Selling Stockholder. The underwriters have a 30-day option to purchase an additional 1,773,913 shares. Notably, Purple is not selling any shares and will not receive proceeds from this offering. BofA Securities is the sole book-running manager. The full prospectus details are available at the SEC’s website, ensuring investors have comprehensive information before making investment decisions.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
12.19%
Tags
-
Rhea-AI Summary

Purple Innovation (NASDAQ: PRPL) announced a new five-year $100 million senior secured credit facility, led by KeyBanc Capital Markets. The facility includes a $45 million term loan and a $55 million revolving line of credit. The term loan proceeds were used to retire existing debts, enhancing the company’s financial position. With reduced borrowing costs, the initial rate set at LIBOR plus 3.00% is significantly lower than previous rates, fostering greater liquidity. This strategic move supports Purple's growth plans and aligns with its strong balance sheet.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
7.75%
Tags
none
-
Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) announced the retirement of Co-Founders Terry and Tony Pearce, effective August 17, 2020. The Pearce brothers have been integral to Purple's success in comfort technology since founding Purple LLC in 2010. CEO Joe Megibow praised their contributions, emphasizing their role in transforming the mattress industry. Following their retirement, Gary DiCamillo will lead as interim chairman until a new chairman is appointed. Paul Zepf has been appointed as a director, who brings significant experience and familiarity with the company, promising continuity and strategic direction.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
0.52%
Tags
management
Rhea-AI Summary

Purple Innovation, Inc. (NASDAQ: PRPL) reported a robust second quarter ending June 30, 2020, with net revenue soaring by 60.3% to $165.1 million, driven by a 127.9% surge in Direct-to-Consumer sales. Gross margin also improved to 49.4%, compared to 41.5% in the previous year. Operating income reached $32.0 million, a significant turnaround from a loss of $(2.4) million last year. The company saw a cash increase of 184.8% year-over-year, totaling $95.4 million. Despite uncertainties due to COVID-19, management expressed optimism about future growth.

Rhea-AI Impact
Rhea-AI Sentiment
End-of-Day
-11.33%
Tags
none

FAQ

What is the current stock price of Purple Innovation (PRPL)?

The current stock price of Purple Innovation (PRPL) is $0.9066 as of December 20, 2024.

What is the market cap of Purple Innovation (PRPL)?

The market cap of Purple Innovation (PRPL) is approximately 94.6M.

What products does Purple Innovation offer?

Purple Innovation offers a range of comfort technology products, including mattresses, pillows, cushions, sheets, bed platforms, and adjustable smart bases.

What is the Smart Comfort Grid™?

The Smart Comfort Grid™ is Purple's patented cushioning technology that provides pressure relief, temperature balance, and support by adapting to body movements.

Where can I purchase Purple products?

Purple products are available on Purple.com, in Purple retail showrooms, through traditional wholesale partners, and on third-party online retail sites.

What recent innovations has Purple introduced?

Purple recently launched the Premium and Premium Plus Smart Bases, which enhance sleep quality with adjustable features and can be controlled via a mobile app.

How did Purple Innovation start?

Purple Innovation was founded by Tony and Terry Pearce, who initially worked on carbon fiber sporting goods and wheelchairs before developing their revolutionary Smart Comfort Grid™ technology.

What is Purple’s strategy for future growth?

Purple's growth strategy focuses on its 'Path to Premium Sleep' initiative, which includes launching new products and enhancing brand positioning to capture the premium and luxury sleep market.

How did Purple perform financially in 2023?

In 2023, Purple reported a net revenue of $510.5 million, a decrease from the previous year due to soft market demand, but showed resilience and ongoing efforts to streamline operations for future profitability.

What was the recent settlement agreement with Tempur Sealy about?

Purple entered a settlement with Tempur Sealy to secure its partnership with Mattress Firm for 12 months and amicably resolve intellectual property disputes, reaffirming Purple's patent and trademark rights.

What is Purple’s GelFlex® Grid Technology?

Purple's GelFlex® Grid Technology is designed to provide superior sleep comfort by instantly adapting to body movements, balancing temperature, relieving pressure, and offering essential support.

What makes Purple's products unique?

Purple's products are unique due to their proprietary gel technology, Hyper-Elastic Polymer®, which underpins many of their comfort solutions, offering a range of benefits that differentiate them from competitors.

Purple Innovation, Inc.

Nasdaq:PRPL

PRPL Rankings

PRPL Stock Data

94.62M
102.72M
4.45%
74.72%
3.46%
Furnishings, Fixtures & Appliances
Household Furniture
Link
United States of America
LEHI