PROS Recognized as a Leader in Configure, Price, Quote (CPQ) Solutions by Global Independent Research and Advisory Firm
PROS Holdings (NYSE: PRO) has been named a Leader in The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025. The company received the highest possible scores in 15 criteria, including pricing optimization management, subscription and asset management, and AI capabilities.
As the 2024 Microsoft Global ISV Partner of the Year, PROS is recognized for its pioneering role in delivering price optimization within CPQ solutions. The company's Smart CPQ platform features:
- Deep neural network-powered AI for price prediction and optimization
- API-first, headless architecture that's CRM-agnostic
- Advanced configuration engine handling complex scenarios at scale
According to Chief Product Officer Sunil John, PROS Smart CPQ empowers businesses with AI-driven precision to deliver the right offers to customers across all sales channels, enhancing deal velocity and profitability in today's competitive digital landscape.
PROS Holdings (NYSE: PRO) è stata nominata Leader nel The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025. L'azienda ha ricevuto i punteggi più alti possibili in 15 criteri, tra cui la gestione dell'ottimizzazione dei prezzi, la gestione degli abbonamenti e degli asset, e le capacità di intelligenza artificiale.
Come Partner Globale Microsoft ISV dell'Anno 2024, PROS è riconosciuta per il suo ruolo pionieristico nell'offrire ottimizzazione dei prezzi all'interno delle soluzioni CPQ. La piattaforma Smart CPQ dell'azienda presenta:
- Intelligenza artificiale basata su reti neurali profonde per la previsione e l'ottimizzazione dei prezzi
- Architettura API-first e headless, agnostica rispetto ai CRM
- Motore di configurazione avanzato in grado di gestire scenari complessi su larga scala
Secondo il Chief Product Officer Sunil John, PROS Smart CPQ consente alle aziende di utilizzare la precisione guidata dall'IA per offrire le giuste proposte ai clienti attraverso tutti i canali di vendita, migliorando la velocità delle trattative e la redditività nell'attuale panorama digitale competitivo.
PROS Holdings (NYSE: PRO) ha sido nombrada Líder en The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025. La empresa recibió las puntuaciones más altas posibles en 15 criterios, incluyendo gestión de optimización de precios, gestión de suscripciones y activos, y capacidades de IA.
Como Socio Global ISV de Microsoft del Año 2024, PROS es reconocida por su papel pionero en la entrega de optimización de precios dentro de las soluciones CPQ. La plataforma Smart CPQ de la compañía cuenta con:
- IA impulsada por redes neuronales profundas para la predicción y optimización de precios
- Arquitectura API-first y headless que es agnóstica a CRM
- Motor de configuración avanzado que maneja escenarios complejos a gran escala
Según el Director de Producto Sunil John, PROS Smart CPQ empodera a las empresas con precisión impulsada por IA para ofrecer las ofertas adecuadas a los clientes a través de todos los canales de ventas, mejorando la velocidad de las negociaciones y la rentabilidad en el competitivo panorama digital actual.
PROS Holdings (NYSE: PRO)는 The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025에서 리더로 선정되었습니다. 이 회사는 가격 최적화 관리, 구독 및 자산 관리, AI 기능을 포함한 15개 기준에서 가장 높은 점수를 받았습니다.
2024년 마이크로소프트 글로벌 ISV 파트너 오브 더 이어로서 PROS는 CPQ 솔루션 내에서 가격 최적화를 제공하는 선구적인 역할로 인정받고 있습니다. 회사의 Smart CPQ 플랫폼은 다음과 같은 기능을 갖추고 있습니다:
- 가격 예측 및 최적화를 위한 심층 신경망 기반 AI
- CRM에 구애받지 않는 API 우선 헤드리스 아키텍처
- 대규모 복잡한 시나리오를 처리하는 고급 구성 엔진
최고 제품 책임자 Sunil John에 따르면, PROS Smart CPQ는 AI 기반의 정밀성을 통해 모든 판매 채널에서 고객에게 적절한 제안을 제공하여 거래 속도와 수익성을 향상시키는 데 도움을 줍니다.
PROS Holdings (NYSE: PRO) a été désignée Leader dans The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025. L'entreprise a obtenu les scores les plus élevés possibles dans 15 critères, y compris la gestion de l'optimisation des prix, la gestion des abonnements et des actifs, et les capacités d'IA.
En tant que Partenaire ISV Mondial de Microsoft de l'Année 2024, PROS est reconnue pour son rôle pionnier dans la livraison de l'optimisation des prix au sein des solutions CPQ. La plateforme Smart CPQ de l'entreprise comprend :
- IA alimentée par des réseaux neuronaux profonds pour la prévision et l'optimisation des prix
- Architecture API-first et headless, agnostique vis-à-vis des CRM
- Moteur de configuration avancé capable de gérer des scénarios complexes à grande échelle
Selon le directeur produit Sunil John, PROS Smart CPQ permet aux entreprises de bénéficier d'une précision pilotée par l'IA pour offrir les bonnes offres aux clients à travers tous les canaux de vente, améliorant ainsi la vitesse des transactions et la rentabilité dans le paysage numérique compétitif d'aujourd'hui.
PROS Holdings (NYSE: PRO) wurde als Leader in The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025 ausgezeichnet. Das Unternehmen erhielt die höchstmöglichen Punktzahlen in 15 Kriterien, darunter das Management der Preisoptimierung, das Abonnement- und Asset-Management sowie KI-Fähigkeiten.
Als Microsoft Global ISV Partner des Jahres 2024 wird PROS für seine Pionierarbeit bei der Bereitstellung von Preisoptimierung innerhalb von CPQ-Lösungen anerkannt. Die Smart CPQ-Plattform des Unternehmens bietet:
- KI, die auf tiefen neuronalen Netzen basiert, zur Preisvorhersage und -optimierung
- API-first, headless Architektur, die CRM-agnostisch ist
- Fortschrittliche Konfigurationsmaschine, die komplexe Szenarien in großem Maßstab bewältigt
Laut Chief Product Officer Sunil John ermöglicht PROS Smart CPQ Unternehmen, mit KI-gesteuerten Präzision die richtigen Angebote an Kunden über alle Vertriebskanäle hinweg zu liefern, wodurch die Geschwindigkeit der Geschäfte und die Rentabilität in der heutigen wettbewerbsintensiven digitalen Landschaft verbessert werden.
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PROS received the highest possible scores in 15 criteria, including pricing optimization management, subscription and asset management, and AI capabilities
According to the Forrester report, “PROS’ vision centers on powering businesses’ omnichannel commercial strategies. It was the first to deliver price optimization to the market and the first to embed it within the CPQ solution…PROS was named the 2024 Microsoft Global ISV Partner of the Year and recently launched its marketplace, on which partners and customers list their offerings built as extensions on the PROS Platform.”
"Today's market demands agility, intelligence, and seamless customer experiences across every sales channel,” said Sunil John, Chief Product Officer, PROS. “We’ve designed PROS Smart CPQ to empower businesses to navigate this complexity with AI-driven precision, ensuring the right offer reaches the right customer at the right time. By integrating advanced pricing, configuration, and real-time collaboration and negotiating capabilities, we help companies accelerate deal velocity, maximize profitability, and stay ahead in an increasingly digital and competitive landscape."
The Forrester WaveTM: Configure, Price, Quote Solutions, Q1 2025 evaluates the most significant configure, price, quote (CPQ) solution providers in the market. PROS was among 13 companies evaluated in Forrester’s independent analysis, which assessed providers based on their current offering and strategy across 23 criteria, along with customer feedback.
This recognition comes on the heels of two additional major analyst acknowledgments. PROS further sees these acknowledgments as reinforcement of the significance of PROS Smart CPQ within the broader digital economy.
PROS Smart CPQ capabilities include:
- AI Innovation: PROS is the only CPQ provider using a deep neural network for explainable AI in price prediction and optimization.
- Partner Strategy and Headless Architecture: Built on an API-first, headless architecture, PROS is CRM-agnostic, enabling businesses to put best-in-class functionality into the hands of the users that matter most, while delivering a cohesive experience to their customers and users.
- Powerful Configuration Engine: Capable of handling everything from the simplest to the most complex scenarios, PROS powerful configuration engine can manage complexity at scale.
For more information on PROS CPQ visit pros.com/cpq. To view PROS latest analyst reports visit pros.com/learn/analyst-reports.
Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester’s objectivity here.
About PROS
PROS Holdings, Inc. (NYSE: PRO) is a leading provider of AI-powered SaaS pricing, CPQ, revenue management, and digital offer marketing solutions. Our vision is to optimize every shopping and selling experience. With nearly 40 years of industry expertise and a proven track record of success, PROS helps B2B and B2C companies across the globe, in a variety of industries, including airlines, manufacturing, distribution, and services, drive profitable growth. The PROS Platform leverages AI to provide real-time predictive insights that enable businesses to drive revenue and margin improvements. To learn more about PROS and our innovative SaaS solutions, please visit our website at www.pros.com.
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PROS Media Contact
Amy Williams
+1 713-335-5916
awilliams@pros.com
Source: PROS Holdings, Inc.
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