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ShiftPixy Labs Announces Ghost Kitchen Incubator Contest

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ShiftPixy, Inc. (NASDAQ: PIXY) announced a new contest program as part of its Ghost Kitchen Incubator Project, aimed at chefs and restaurant operators. This initiative offers participants the chance to pitch ideas for ghost kitchen concepts, with the contest streamed on YouTube for global exposure. The company emphasizes its mission to support operators in navigating the ghost kitchen model and enhancing delivery services. ShiftPixy Labs aims to provide comprehensive support from business startup to meal delivery, leveraging its gig engagement platform.

Positive
  • Launch of a contest program under the Ghost Kitchen Incubator Project, fostering innovation from chefs and operators.
  • Increased visibility and engagement through YouTube streaming, enhancing global outreach.
  • Focus on assisting restaurant operators to succeed in delivery-centric business models.
Negative
  • None.

IRVINE, Calif., Aug. 13, 2020 (GLOBE NEWSWIRE) -- ShiftPixy, Inc. (NASDAQ: PIXY), a California-based gig engagement platform provider, today revealed its new contest program as part of the ShiftPixy Labs Ghost Kitchen Incubator Project. As an addition to the Company’s thrilling new Ghost Kitchen expansion, the contest will offer qualified chefs and restaurant operators the chance to earn a spot in the Incubator by pitching and testing new ideas with fully simulated ghost kitchen and delivery experiences. The contest as well as the Incubator Project will be streamed on YouTube, providing the Company and all participants with an elevated platform for a global audience.

With the restaurant industry experiencing a seismic shift towards ghost kitchens and delivery-centric business models, it’s more important than ever for operators to learn how to succeed using these concepts. The services provided by the ShiftPixy Labs Incubator Project are designed to prepare operators to launch new businesses — and coach them on how to build and optimize their businesses around delivery and off-premises dining from the ground up.

“At our core, ShiftPixy’s mission is about helping operators succeed. In today’s landscape, that means guiding them through the process of running a strong ghost kitchen and delivery-based restaurant,” said ShiftPixy co-founder and CEO Scott Absher. “Our Ghost Kitchen Incubator Project will change the way restaurants are created and launched, and this new contest program opens that opportunity to a huge range of participants, which also gives us the chance to discover and partner with the exciting brands of tomorrow.  From culinary students with great ideas to aspiring restaurateurs trying to open their second restaurant, the Ghost Kitchen Incubator Contest is open to anyone who applies – and viewers around the world will be able to see how entrepreneurs can leverage ShiftPixy’s engagement and strategy. We look forward to sharing more news and information about these revolutionary programs in the coming weeks.”

Through ShiftPixy Labs, the Company expects to provide additional layers of services and engagement, from business start-up clear through to customer meal delivery. The new functionality builds on the traditional ShiftPixy gig engagement platform, which empowers restaurant operators to take full advantage of their human capital with cutting-edge tools to handle payroll, compliance and native delivery. Mr. Absher will be providing more information at NRN’s Restaurants Rise series of webinars, scheduled to take place August 18. The Company encourages interested parties to register for the event here.

About ShiftPixy
ShiftPixy (PIXY) provides a disruptive human capital management platform, revolutionizing employment in the Gig Economy by delivering a next-gen mobile engagement technology to help businesses with shift-based employees navigate regulatory mandates, minimize administrative burdens and better connect with a ready-for-hire workforce. With expertise rooted in management’s nearly 25 years of workers’ compensation and compliance programs experience, ShiftPixy adds a needed layer for addressing compliance and continued demands for equitable employment practices in the growing Gig Economy.

ShiftPixy Cautionary Statement
The information provided in this release includes forward-looking statements, the achievement or success of which involves risks, uncertainties, and assumptions. Although such forward-looking statements are based upon what management of the Company believes are reasonable assumptions, there can be no assurance that forward-looking statements will prove to be accurate. If any of the risks or uncertainties, including those set forth below, materialize or if any of the assumptions proves incorrect, the results of ShiftPixy, Inc., could differ materially from the results expressed or implied by the forward-looking statements we make. The risks and uncertainties include, but are not limited to, risks associated with the nature of our business model; our ability to execute the Company's vision and growth strategy; our ability to attract and retain clients; our ability to assess and manage risks; changes in the law that affect our business and our ability to respond to such changes and incorporate them into our business model, as necessary; our ability to insure against and otherwise effectively manage risks that affect our business; risks arising from the COVID-19 pandemic or any other events that could cause wide-scale business disruptions; competition; reliance on third-party systems and software; our ability to protect and maintain our intellectual property; and general developments in the economy and financial markets. Statements made in connection with any guidance may refer to financial statements that have not been reviewed or audited. The Company undertakes no obligation to update forward-looking statements if circumstances or management's estimates or opinions should change, except as required by applicable securities laws. The information in this press release shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, and will not be deemed an admission as to the materiality of any information that is required to be disclosed solely by Regulation FD. Further information on these and other factors that could affect the financial results of ShiftPixy, Inc., is included in the filings we make with the Securities and Exchange Commission from time to time. These documents are available on the "SEC Filings" subsection of the "Investor Information" section of our website at https://ir.shiftpixy.com/financial-information/sec-filings, or directly from the SEC’s website at https://www.sec.gov. Consistent with the SEC’s April 2013 guidance on using social media outlets like Facebook and Twitter to make corporate disclosures and announce key information in compliance with Regulation FD, ShiftPixy is alerting investors and other members of the general public that ShiftPixy will provide updates on operations and progress required to be disclosed under Regulation FD through its social media on Facebook, Twitter, LinkedIn and YouTube. Investors, potential investors, shareholders and individuals interested in our Company are encouraged to keep informed by following us on Facebook, Twitter, LinkedIn and YouTube.

INVESTOR CONTACT: Investor.Relations@ShiftPixy.com 800.475.3655


FAQ

What is ShiftPixy's new Ghost Kitchen Incubator Project?

ShiftPixy's Ghost Kitchen Incubator Project is an initiative designed to support chefs and restaurant operators in developing ghost kitchen concepts through pitching and testing ideas.

How does the contest program work for chefs and restaurant operators?

The contest allows qualified participants to pitch ideas for ghost kitchens, with opportunities to earn a spot in the Incubator, enhancing their chances of success.

When is the next event related to the Ghost Kitchen Incubator Program?

ShiftPixy will provide more information at NRN’s Restaurants Rise series of webinars on August 18.

What platform will the Ghost Kitchen Incubator Contest be streamed on?

The contest will be streamed on YouTube for a global audience to view participants' efforts and innovations.

What is the purpose of the ShiftPixy Labs?

ShiftPixy Labs aims to provide comprehensive services from business startup to delivery, helping restaurant operators optimize their operations.

What are the potential risks mentioned in the press release?

The press release outlines risks associated with the business model, competition, changes in laws, and effects of the COVID-19 pandemic.

ShiftPixy, Inc.

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