Welcome to our dedicated page for Perion Network Ltd. news (Ticker: PERI), a resource for investors and traders seeking the latest updates and insights on Perion Network Ltd. stock.
Perion Network Ltd. (symbol: PERI) is a global performance-based media and internet company that brings together innovative technology and strategic data-driven solutions to help online publishers and app developers monetize their content effectively. Operating primarily in the realm of online advertising and search solutions, Perion connects advertisers to consumers across a myriad of digital advertising channels such as search advertising, social media, display, video, digital audio, digital out of home (DOOH), and Connected TV (CTV) advertising.
Core Business:
Perion's core business revolves around providing advanced technology platforms like CodeFuel, a leading software monetization platform that empowers digital businesses to optimize installs, analyze data, and maximize revenue. The company's mobile marketing unit, GrowMobile, enables app marketers to acquire mobile users from top traffic sources such as Google, Facebook, and Twitter, while improving user retention through CRM engagement campaigns.
Financial Condition & Revenue Streams:
Perion earns its prime revenue from search advertising and display advertising services. Geographically, a significant portion of its revenue is generated from the United States, with the remainder coming from other regions globally. The company operates within the business segment of High Impact Advertising solutions, ensuring high visibility and engagement for its clients' campaigns.
Recent Achievements & Current Projects:
Perion has been at the forefront of innovation, continually creating value for the app ecosystem. With decades of experience in operating and investing in digitally-enabled businesses, the Perion team leverages its expertise to push the boundaries of digital advertising. Recent developments include expanding their technological capabilities to integrate more seamless and effective digital advertising solutions, thus enhancing the reach and impact of their clients' marketing efforts.
Follow Perion on Twitter: @perionnetwork.
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