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PepsiCo, Inc. (NASDAQ: PEP) is a leading American multinational food, snack, and beverage corporation, headquartered in Purchase, New York. Renowned for its comprehensive portfolio, PepsiCo oversees the manufacturing, distribution, and marketing of a wide array of products that include globally recognized brands like Pepsi, Mountain Dew, Gatorade, Lay's, Cheetos, and Doritos. Holding a dominant position in the global savory snacks market, PepsiCo also ranks as the second-largest beverage provider worldwide, following Coca-Cola.
PepsiCo's extensive product range caters to diverse consumer tastes and preferences, from carbonated soft drinks and water to sports and energy drinks. Approximately 55% of PepsiCo's total revenue is generated from convenience foods, with beverages contributing the remaining share. The company owns a significant portion of its manufacturing and distribution capacity both domestically and internationally, with international markets accounting for 40% of total sales and one-third of operating profits.
Recent Achievements and Initiatives:
- Lay's®, Sabritas®, Gamesa®, and Rockstar® Energy Drink announced a multi-year sponsorship of the Leagues Cup, featuring all 47 clubs from Major League Soccer (MLS) and LIGA MX. This partnership enhances soccer fans' experiences with special packaging, in-stadium events, and sweepstakes.
- Gatorade became the official sports drink partner of Wrexham Association Football Club, furthering its commitment to supporting athletes with science-backed products.
- Rockstar Energy Drink concluded its national music contest,
Casey’s and Gatorade have announced a joint initiative to provide
Frito-Lay has launched its FIFA World Cup™ campaign titled 'Soccer or Football', directed by filmmaker Michael Bay. This initiative features sports icons like David Beckham and Peyton Manning, aiming to engage fans during the tournament from Nov. 20 to Dec. 18, 2022. The campaign promotes limited-time Lay's snacks and introduces 'Snack Cards,' allowing fans to win free chips based on game events. The commercial debuted on Nov. 15, 2022, seeking to spark debate and enhance the viewing experience with interactive promotions and special flavors inspired by the tournament.
Lay's and Subway celebrate National Pickle Day with a sweepstakes aimed at pickleball enthusiasts. The promotion features the return of Lay's Dill Pickle Chips to Subway stores, complemented by Subway's new premium pickles. Customers can receive a free bag of snacks when spending $15 or more via DoorDash. Participants can enter the #pickleballislife sweepstakes for a chance to win a year of free Subway sandwiches and snacks by sharing their pickleball moments on social media. The promotion runs from November 14 to November 21, 2022.
PepsiCo (NASDAQ: PEP) released its 2021 Diversity, Equity and Inclusion (DE&I) Report, highlighting progress in gender parity, pay equity, and workforce diversity. The report reveals that managerial roles occupied by women globally have reached 43%, with a target of 50% by 2025. Additionally, Black and Hispanic representation in managerial roles is at 8.3% and 9.5%, respectively. The company has invested over $2.9 billion in diverse suppliers over the past three years. New audio components have been added for accessibility, showcasing PepsiCo's commitment to inclusivity.
PepsiCo, Inc. (NASDAQ: PEP) announced the appointment of C.D. Glin as President of the PepsiCo Foundation. Glin, who previously served as Vice President and Global Head of Philanthropy, will continue to lead the Foundation's focus on sustainable food systems, specifically through food security, safe water access, and economic opportunity initiatives. Under his leadership, significant projects like the Black Restaurant Accelerator and She Feeds the World initiative were launched, reflecting PepsiCo's commitment to Racial Equality and global community support.
Frito-Lay has announced the launch of Frito-Lay Minis, a new line of bite-sized snacks featuring fan-favorite flavors from Doritos, Cheetos, and SunChips. This innovative product is designed for convenience, available in easy-to-pour canisters, making them perfect for on-the-go snacking or sharing. The Minis include flavors such as Nacho Cheese and Flamin' Hot Cheetos. Priced at $2.79, they are now available in select retailers nationwide. This expansion aims to enhance consumer options and capitalize on holiday travel demand.
PepsiCo announced the continuation of its Positive Agriculture Outcomes (PAO) Fund, granting 14 projects across 11 countries funding to tackle major agricultural challenges. Launched in August 2021, the PAO Fund aims to accelerate regenerative agriculture and strengthen climate resilience in supply chains. Over 20 projects have received an estimated $27 million in investments through 2026. The company aims to spread regenerative practices across 7 million acres by 2030 and improve the livelihoods of over 250,000 people. A new video series, "Growing Our Future," highlights these initiatives.
Frito-Lay North America is launching three limited-time snack flavors inspired by FIFA World Cup Qatar 2022, including Lay's® Adobadas and Lay's® Wavy Carnitas Street Tacos, priced at $4.59 for 7.5oz bags. This collaboration marks a first for salty snacks in FIFA history. The initiative also includes the Pass the Ball® Challenge, where fans can win prizes by registering online, including a trip to the World Cup final. Frito-Lay's campaign aims to enhance the viewing experience as soccer's popularity grows in North America.
Cheetos has launched its first virtual reality experience called Chesterville, accessible in Meta Horizon Worlds. This Halloween-themed platform lets fans engage in fun challenges and vote to resurrect a limited-time flavor. From October 23 to November 2, users can choose between Cheetos Flamin' Hot Chipotle Ranch, Cheetos Flamin' Hot Pepper Puffs, and Cheetos Nashville Hot snacks. Additionally, Cheetos is introducing a seasonal Mac 'N Cheese Box of Bones. This initiative marks a significant move into the metaverse by Frito-Lay, enhancing consumer engagement.
impacX has partnered with Gatorade to launch the Smart Gx bottle, utilizing impacX's innovative smart cap technology. This collaboration aims to enhance hydration tracking for athletes through a mobile app that personalizes hydration recommendations based on user data. The Smart Gx bottle will retail for $69.99 USD and is available on Gatorade.com. Established in 2015, impacX focuses on advancing smart packaging solutions, including its leading smart hydration platform, Water.io.