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Oatly Group AB (OTLY) is a pioneering company in the food and drinks industry, renowned for its innovative oat-based products. Founded in the 1990s in Sweden, Oatly leverages patented enzyme technology developed at Lund University to transform fiber-rich oats into nutritious liquid foods. The company's core mission is to provide delicious and healthy alternatives to dairy, without taxing the planet's resources.
Headquartered in Malmö, Sweden, Oatly operates a production and development center in Landskrona and has expanded its presence to over 20 countries across Europe, Asia, and North America. The company's product lineup includes Oat Drink, Chilled Oat Drink, Oatgurt, Creamy Oat, and Ice Creams, catering to diverse dietary preferences and lifestyles.
Oatly's latest product introductions, Oatly Unsweetened and Super Basic, have been designed to offer consumers more choices in non-dairy milk alternatives. These new products are available in 64 oz. chilled cartons at major retailers across the US, including Albertsons, Publix, Sprouts, and Target. All of Oatly's products in the US are free from the nine major allergens, and certified as vegan, gluten-free, non-GMO, and kosher.
Additionally, Oatly has entered into strategic partnerships to further its mission. Notably, the company has collaborated with Carvel to introduce oatmilk-based frozen desserts and with Virgin Voyages to offer its Barista Edition oatmilk on cruise ships. Oatly has also partnered with Barry's to feature its oatmilk in post-workout shakes at the fitness studio's Fuel Bars nationwide.
Financially, Oatly generates a significant portion of its revenue from the EMEA region, followed by the Americas and Asia. The company's commitment to sustainability and innovation has positioned it as a leader in the plant-based food and beverage sector.
For the latest updates and more information about Oatly's products and initiatives, visit Oatly.com.
The recovery drinks market is projected to grow by USD 1,744.69 million from 2021 to 2026, although at a decelerating CAGR of 5.83%, according to Technavio.
Key vendors include Oatly Group AB, PepsiCo, and Abbott Laboratories, among others.
Major market drivers are increased consumption among millennials, the expansion of organized distribution channels, and a rise in product launches. Challenges include stringent regulations, product recalls, and competition from low-cost alternatives.
North America leads the market with a 31% share. The report provides insights into market dynamics, growth strategies, and vendor positioning.
Oatly Group AB (Nasdaq: OTLY) will announce its financial results for Q4 and the full year ended December 31, 2022, on March 15, 2023, prior to the U.S. market opening. A conference call and webcast will follow at 8:30 a.m. ET to discuss these results. Oatly, known as the world's original and largest oat drink company, focuses on sustainable oat-based products, having been a leader in this sector for over 25 years. The brand's extensive product portfolio includes oat milk, ice cream, yogurt, cooking creams, and spreads, and is available in more than 20 countries worldwide.
Research and Markets has released a report titled "2022 The Next Wave of No-Alcohol Beverages in the U.S." This analysis from Beverage Marketing Corporation explores emerging non-alcoholic beverage categories and key players in the market. The report discusses industry innovation, market drivers, and factors influencing product development.
Key insights include the identification of growth sectors, consumer trends, and companies poised for success. Brands such as Oatly are highlighted for their potential market impact. The report aims to provide a comprehensive perspective on the evolving beverage landscape.
Oatly Group AB (Nasdaq: OTLY) has launched climate footprint labeling on its Oatgurts, marking a significant step for the brand in North America. This initiative provides consumers with product climate impact data based on a life cycle assessment, allowing for informed purchasing decisions. The Oatgurts range, now available in five flavors, features a climate footprint of 1.7 to 1.9 kg CO2e per kilogram. Oatly aims to encourage transparency across the food industry. This product launch follows Oatly's previous climate footprint disclosures in Europe since 2021, showcasing a commitment to sustainability and consumer education.
Storyblok released a survey revealing that businesses lose an average of
The report titled "2022 Functional Beverages in the U.S.: Market Essentials" from Beverage Marketing provides a comprehensive analysis of the functional beverage industry in the United States. It explores market trends, drivers, and segments, focusing on beverages that offer specific health benefits. The study examines historical, current, and projected market performances, addressing the impact of the coronavirus pandemic. The report covers categories such as protein drinks, probiotics, and functional waters, detailing market size and consumer demographics. Key insights include growth rate forecasts through 2026 and details on leading brands, including Oatly (NASDAQ: OTLY).
Oatly Group AB (Nasdaq: OTLY) announced an expanded partnership with Reitan, enabling oat drinks in coffee machines across 300 Pressbyrån and 90 7-Eleven stores in Sweden. This initiative will offer consumers the option of Oatly Barista Edition in-store, aiming to meet rising demand for plant-based alternatives. This expansion is expected to enhance Oatly's market presence, leveraging Reitan's significant annual coffee sales of 10 million. The companies will promote this initiative via digital channels throughout 2023.
Oatly Group AB (Nasdaq: OTLY) has announced a strategic partnership with Ya YA Foods Corporation to implement a hybrid production model in North America. This move will see Oatly shifting its facilities in Ogden, UT and Fort Worth, TX to an asset-light supply chain strategy. Under the agreement, Oatly will receive approximately $72 million and retain ownership of its proprietary oat base production. The transition aims to save on capital expenditures and enhance cash flow, with completion expected in Q1 2023.
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