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Salam Taps Oracle to Optimize Business Operations and Innovate with New Service Offerings

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Salam, a leading Saudi telecom provider, has partnered with Oracle Communications for managed services to support its digital transformation. This collaboration aims to enhance operational excellence and improve customer experience, aligning with Saudi Arabia's Vision 2030 mission. Oracle will provide critical support for managed IT operations, performance management, and service quality improvement.

Salam has implemented components of Oracle Cloud Scale Monetization, Oracle Unified Operations, and Oracle Sales CRM to replace legacy systems. This integration enables Salam to launch, orchestrate, and monetize new offerings more efficiently. Future phases will leverage Oracle Communications solutions to fast-track new digital services, including 5G-enabled streaming, AR/VR gaming, and IoT-connected devices.

Salam, un importante fornitore di telecomunicazioni saudita, ha stretto una partnership con Oracle Communications per servizi gestiti a sostegno della sua trasformazione digitale. Questa collaborazione mira a potenziare l'eccellenza operativa e migliorare l'esperienza del cliente, in linea con la missione della Visione 2030 dell'Arabia Saudita. Oracle fornirà supporto critico per operazioni IT gestite, gestione delle performance e miglioramento della qualità del servizio.

Salam ha implementato componenti di Oracle Cloud Scale Monetization, Oracle Unified Operations e Oracle Sales CRM per sostituire i sistemi legacy. Questa integrazione consente a Salam di lanciare, orchestrare e monetizzare nuove offerte in modo più efficiente. Le fasi future sfrutteranno le soluzioni di Oracle Communications per accelerare i nuovi servizi digitali, compresi streaming abilitati al 5G, giochi AR/VR e dispositivi connessi IoT.

Salam, un importante proveedor de telecomunicaciones saudí, ha colaborado con Oracle Communications para brindar servicios gestionados que apoyen su transformación digital. Esta colaboración tiene como objetivo mejorar la excelencia operativa y optimizar la experiencia del cliente, alineándose con la misión de la Visión 2030 de Arabia Saudita. Oracle proporcionará un apoyo crítico para operaciones de TI gestionadas, gestión del rendimiento y mejora de la calidad del servicio.

Salam ha implementado componentes de Oracle Cloud Scale Monetization, Oracle Unified Operations y Oracle Sales CRM para reemplazar los sistemas heredados. Esta integración permite a Salam lanzar, orquestar y monetizar nuevas ofertas de manera más eficiente. Las fases futuras aprovecharán las soluciones de Oracle Communications para acelerar nuevos servicios digitales, incluidos streaming habilitado para 5G, juegos AR/VR y dispositivos conectados IoT.

사우디의 주요 통신 제공업체인 Salam은 디지털 혁신을 지원하기 위해 Oracle Communications와 관리 서비스 파트너십을 체결했습니다. 이 협업의 목표는 운영 우수성을 강화하고 고객 경험을 개선하는 것으로, 사우디 아라비아의 비전 2030 미션과 일치합니다. Oracle은 관리 IT 운영, 성과 관리 및 서비스 품질 개선을 위한 중요한 지원을 제공할 것입니다.

Salam은 기존 시스템을 대체하기 위해 Oracle Cloud Scale Monetization, Oracle Unified Operations 및 Oracle Sales CRM의 구성 요소를 구현했습니다. 이러한 통합은 Salam이 새로운 제안을 더 효율적으로 출시하고 조정하며 수익화하는 능력을 제공합니다. 향후 단계에서는 5G 지원 스트리밍, AR/VR 게임 및 IoT 연결 장치를 포함하여 새로운 디지털 서비스를 신속하게 제공하기 위해 Oracle Communications 솔루션을 활용할 것입니다.

Salam, un fournisseur de télécommunications saoudien majeur, s'est associé à Oracle Communications pour des services gérés afin de soutenir sa transformation numérique. Cette collaboration vise à améliorer l'excellence opérationnelle et optimiser l'expérience client, en accord avec la mission de la Vision 2030 d'Arabie Saoudite. Oracle fournira un soutien essentiel pour les opérations informatiques gérées, la gestion de la performance et l'amélioration de la qualité de service.

Salam a mis en œuvre des composants d'Oracle Cloud Scale Monetization, d'Oracle Unified Operations et d'Oracle Sales CRM pour remplacer les systèmes hérités. Cette intégration permet à Salam de lancer, orchestrer et monétiser de nouvelles offres de manière plus efficace. Les phases futures tireront parti des solutions d'Oracle Communications pour accélérer les nouveaux services numériques, y compris le streaming 5G, les jeux AR/VR et les dispositifs connectés IoT.

Salam, ein führender saudi-arabischer Telekommunikationsanbieter, hat sich mit Oracle Communications für Managed Services partnerschaftlich zusammengetan, um seine digitale Transformation zu unterstützen. Diese Zusammenarbeit zielt darauf ab, die betriebliche Exzellenz zu steigern und das Kundenerlebnis zu verbessern, im Einklang mit der Vision 2030 von Saudi-Arabien. Oracle wird wichtige Unterstützung für verwaltete IT-Betriebe, Leistungsmanagement und Verbesserungen der Servicequalität bieten.

Salam hat Komponenten von Oracle Cloud Scale Monetization, Oracle Unified Operations und Oracle Sales CRM implementiert, um veraltete Systeme zu ersetzen. Diese Integration ermöglicht es Salam, neue Angebote effizienter zu starten, zu orchestrieren und zu monetarisieren. Zukünftige Phasen werden Oracle Communications-Lösungen nutzen, um neue digitale Dienste schnell auf den Markt zu bringen, darunter 5G-fähiges Streaming, AR/VR-Spiele und IoT-verbundene Geräte.

Positive
  • Partnership with Oracle Communications for managed services to support digital transformation
  • Implementation of Oracle Cloud Scale Monetization, Unified Operations, and Sales CRM to replace legacy systems
  • Improved ability to launch and monetize new offerings efficiently
  • Planned expansion into 5G-enabled services, AR/VR gaming, and IoT-connected devices
Negative
  • None.

Insights

Oracle's partnership with Salam marks a significant step in the Saudi telecom provider's digital transformation journey. This collaboration is poised to have a substantial impact on Salam's operational efficiency and service delivery. By leveraging Oracle's managed services, Salam is positioning itself to better navigate the rapidly evolving telecom landscape.

The implementation of Oracle's Cloud Scale Monetization and Unified Operations solutions is particularly noteworthy. This modular, pre-integrated stack approach is a game-changer in the telecom industry. It allows for faster deployment of new services and reduces the complexity and cost associated with traditional system integrations. This agility is important in the competitive 5G era, where time-to-market can make or break a telco's market position.

Looking ahead, Salam's plans to utilize Oracle's solutions for launching 5G-enabled services like streaming, AR/VR gaming and IoT-connected devices are ambitious. These initiatives align well with global telecom trends and could potentially open up new revenue streams for Salam. However, the success of these ventures will depend on factors such as market readiness, infrastructure development and effective monetization strategies.

While the partnership shows promise, it's important to note that digital transformations of this scale often face challenges in implementation and adoption. Salam will need to ensure seamless integration of Oracle's solutions with its existing systems and effectively manage the organizational change that comes with such technological shifts.

This partnership between Salam and Oracle represents a strategic move that could significantly impact Salam's financial performance in the medium to long term. The focus on operational efficiencies through Oracle's managed services is likely to result in cost savings for Salam, potentially improving its profit margins.

The implementation of Oracle's integrated stack solutions is a double-edged sword from a financial perspective. While it requires upfront investment, it has the potential to reduce long-term IT costs by eliminating the need for complex, custom integrations. This approach could lead to a lower Total Cost of Ownership (TCO) for Salam's IT infrastructure over time.

The ability to rapidly launch and monetize new services, particularly in the 5G space, opens up significant revenue opportunities for Salam. However, it's important to consider the capital expenditure required for 5G infrastructure development, which can be substantial. The return on this investment will depend on market adoption rates and Salam's ability to effectively monetize these new services.

From an investor's perspective, this partnership signals Salam's commitment to technological advancement and market competitiveness. However, it's important to monitor key financial metrics in the coming quarters to assess the actual impact of this digital transformation on Salam's bottom line. Investors should look for improvements in operational efficiency ratios, revenue growth from new services and overall profitability as indicators of the partnership's success.

The collaboration between Salam and Oracle is strategically aligned with the broader market trends in the telecom industry, particularly in the Middle East. This partnership addresses the growing demand for digital transformation and 5G services in Saudi Arabia, which is a key focus of the Kingdom's Vision 2030 initiative.

The telecom market in Saudi Arabia is highly competitive, with players like STC and Mobily vying for market share. Salam's move to enhance its operational efficiency and service offerings through this partnership could potentially strengthen its competitive position in the market. The ability to quickly launch new services, especially in the 5G space, could be a significant differentiator for Salam.

However, it's important to consider the market readiness for advanced services like AR/VR gaming and IoT-connected devices in Saudi Arabia. While there's growing interest in these technologies, mass adoption may take time and will depend on factors such as infrastructure development, pricing strategies and consumer education.

The focus on customer experience improvement through this partnership is particularly relevant in the current market context. With customer churn being a significant challenge in the telecom industry, Salam's efforts to enhance service quality and delivery could potentially improve customer retention rates and lifetime value.

Looking at broader market trends, Salam's move aligns with the global shift towards cloud-based, agile IT infrastructure in the telecom sector. This approach allows for greater flexibility and scalability, which are important in the rapidly evolving digital services landscape. If executed effectively, this strategy could position Salam as a forward-thinking player in the Saudi telecom market.

Oracle Communications managed services to support reliable service delivery and performance for critical IT systems  

RIYADH, Saudi Arabia and AUSTIN, Texas, July 25, 2024 /PRNewswire/ -- Salam, a leading Saudi telecom provider, has awarded Oracle a managed services agreement to support its ongoing digital transformation. The collaboration will help Salam expedite operational excellence and enhance the experience it provides customers. These efforts will also further Salam's contributions to the Kingdom's Vision 2030 mission, which includes making Saudi Arabia a more connected and digitized nation.

Oracle Communications Consulting will provide critical support and guidance for managed IT operations, performance management, and service quality improvement. Using an Information and Communication Technology (ICT)-focused approach, Oracle will help Salam increase operational efficiencies, proactively identify and address potential issues, and enable seamless service delivery to its end customers.

"Oracle's technologies and managed services are accelerating our time to market for 5G," said Ahmed Al-Anqari, CEO of Salam. "As a Saudi-born company, Salam is at a digital transformation milestone in its journey. Our focus is on contributing to the advancement of KSA's ICT sector by enhancing our managed services among many other strategic initiatives. This will enable us to better serve the unique demands of our broad and growing customer base and be future-proof starting today."

A stacked advantage
Salam recently implemented components of Oracle Cloud Scale Monetization and Oracle Unified Operations, plus Oracle Sales CRM, to replace its legacy systems with a modular pre-integrated stack. This integration helps avoid the costly and time-consuming process of complex integrations with a high level of customization. With Oracle, Salam can launch, orchestrate, and monetize new offerings as the market demands. Future phases will take advantage of other Oracle Communications solutions to fast-track new digital services, such as 5G-enabled streaming, AR/VR gaming, and IoT-connected devices.

"Our close collaboration with Salam will help to diversify the company's revenue streams and strengthen its reputation as an innovator in the Middle East," said Ajay Goyal, group vice president, Oracle Communications. "In the fast-changing telco landscape, a cohesive managed services approach to systems, processes, and integrations is critical to the delivery of profitable services and, ultimately, a superior customer experience. We are dedicated to supporting Salam's business transformation goals by providing exemplary operational service, and product and network expertise."

To learn more about Oracle Communications industry solutions visit LinkedIn.

About Salam
Salam (formally ITC) is a leading Saudi-based telecom provider offering next-generation ICT solutions for broadband, connectivity, cloud computing, managed services, security services, satellite services, and internet services for government, businesses, wholesale, and consumer sectors. The company focused on helping businesses be smarter, more digital, more integrated, and more secure.

About Oracle Communications
Oracle Communications provides integrated communications and cloud solutions for Service Providers and Enterprises to accelerate their digital transformation journey in a communications-driven world from network evolution to digital business to customer experience. www.oracle.com/communications

About Oracle
Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at oracle.com.

Trademarks
Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.

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SOURCE Oracle

FAQ

What is the purpose of Salam's partnership with Oracle Communications (ORCL)?

Salam partnered with Oracle Communications to support its digital transformation, enhance operational excellence, and improve customer experience. Oracle will provide managed services for IT operations, performance management, and service quality improvement.

How will Oracle's solutions benefit Salam's business operations?

Oracle's solutions will help Salam increase operational efficiencies, proactively identify and address potential issues, and enable seamless service delivery to customers. The integration of Oracle's products allows Salam to launch, orchestrate, and monetize new offerings more efficiently.

What new services is Salam planning to introduce with Oracle's support?

Salam plans to introduce new digital services such as 5G-enabled streaming, AR/VR gaming, and IoT-connected devices using Oracle Communications solutions in future phases of their collaboration.

How does Salam's partnership with Oracle (ORCL) align with Saudi Arabia's Vision 2030?

The partnership aligns with Saudi Arabia's Vision 2030 by contributing to the advancement of the country's ICT sector and helping to make Saudi Arabia a more connected and digitized nation through improved telecom services and digital offerings.

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