ON24 Lumina Design System and Next-Generation Innovations Unveiled at ON24 Next 2025
ON24 (NYSE: ONTF) unveiled its new ON24 Lumina Design System and enhanced platform capabilities at the ON24 Next innovation event. The system aims to transform how businesses create and scale digital experiences while delivering deeper audience insights.
The platform updates focus on three key areas:
- Hyper-personalized experiences with tailored messaging and calls to action
- AI-driven analytics and agents to optimize webinar and event performance
- First-party data integration and revenue impact measurement for improved lead nurturing
CEO Sharat Sharan emphasized the platform's role in enabling scalable personalization for pipeline growth, while EVP Jayesh Sahasi highlighted how ON24 Lumina empowers organizations to create immersive, branded experiences with AI-powered automation and intelligent content recommendations.
ON24 (NYSE: ONTF) ha presentato il suo nuovo ON24 Lumina Design System e le capacità potenziate della piattaforma durante l'evento di innovazione ON24 Next. Il sistema mira a trasformare il modo in cui le aziende creano e scalano esperienze digitali, fornendo al contempo approfondimenti più dettagliati sul pubblico.
Gli aggiornamenti della piattaforma si concentrano su tre aree chiave:
- Esperienze iper-personalizzate con messaggi e chiamate all'azione su misura
- Analisi e agenti guidati dall'IA per ottimizzare le prestazioni di webinar ed eventi
- Integrazione dei dati di prima parte e misurazione dell'impatto sui ricavi per migliorare la cura dei lead
Il CEO Sharat Sharan ha sottolineato il ruolo della piattaforma nel consentire una personalizzazione scalabile per la crescita del pipeline, mentre l'EVP Jayesh Sahasi ha evidenziato come ON24 Lumina consenta alle organizzazioni di creare esperienze immersive e di marca con automazione potenziata dall'IA e raccomandazioni di contenuto intelligenti.
ON24 (NYSE: ONTF) presentó su nuevo ON24 Lumina Design System y las capacidades mejoradas de la plataforma en el evento de innovación ON24 Next. El sistema tiene como objetivo transformar la forma en que las empresas crean y escalan experiencias digitales, al tiempo que ofrecen una visión más profunda de la audiencia.
Las actualizaciones de la plataforma se centran en tres áreas clave:
- Experiencias hiperpersonalizadas con mensajes y llamadas a la acción personalizadas
- Analíticas impulsadas por IA y agentes para optimizar el rendimiento de webinars y eventos
- Integración de datos de primera parte y medición del impacto en los ingresos para mejorar el cuidado de los leads
El CEO Sharat Sharan enfatizó el papel de la plataforma en permitir una personalización escalable para el crecimiento del pipeline, mientras que el EVP Jayesh Sahasi destacó cómo ON24 Lumina empodera a las organizaciones para crear experiencias inmersivas y de marca con automatización impulsada por IA y recomendaciones de contenido inteligente.
ON24 (NYSE: ONTF)는 ON24 Next 혁신 행사에서 새로운 ON24 Lumina Design System과 향상된 플랫폼 기능을 공개했습니다. 이 시스템은 기업이 디지털 경험을 생성하고 확장하는 방식을 혁신하며, 더 깊은 청중 통찰력을 제공하는 것을 목표로 합니다.
플랫폼 업데이트는 세 가지 주요 영역에 초점을 맞추고 있습니다:
- 맞춤형 메시지와 행동 촉구를 통한 하이퍼 개인화 경험
- 웨비나 및 이벤트 성능 최적화를 위한 AI 기반 분석 및 에이전트
- 리드 양성을 개선하기 위한 1차 데이터 통합 및 수익 영향 측정
CEO Sharat Sharan은 플랫폼이 파이프라인 성장을 위한 확장 가능한 개인화를 가능하게 하는 역할을 강조했으며, EVP Jayesh Sahasi는 ON24 Lumina가 조직이 AI 기반 자동화 및 지능형 콘텐츠 추천을 통해 몰입감 있는 브랜드 경험을 창출할 수 있도록 지원한다고 강조했습니다.
ON24 (NYSE: ONTF) a dévoilé son nouveau ON24 Lumina Design System et les capacités améliorées de la plateforme lors de l'événement d'innovation ON24 Next. Le système vise à transformer la manière dont les entreprises créent et développent des expériences digitales tout en fournissant des insights plus profonds sur l'audience.
Les mises à jour de la plateforme se concentrent sur trois domaines clés :
- Expériences hyper-personnalisées avec des messages et des appels à l'action sur mesure
- Analyses et agents pilotés par IA pour optimiser la performance des webinaires et des événements
- Intégration des données de première main et mesure de l'impact sur les revenus pour améliorer le nurturing des leads
Le PDG Sharat Sharan a souligné le rôle de la plateforme dans la possibilité d'une personnalisation évolutive pour la croissance du pipeline, tandis que le EVP Jayesh Sahasi a mis en avant comment ON24 Lumina permet aux organisations de créer des expériences immersives et de marque grâce à l'automatisation alimentée par l'IA et aux recommandations de contenu intelligentes.
ON24 (NYSE: ONTF) hat beim ON24 Next Innovations-Event sein neues ON24 Lumina Design System und verbesserte Plattformfunktionen vorgestellt. Das System zielt darauf ab, die Art und Weise zu transformieren, wie Unternehmen digitale Erlebnisse erstellen und skalieren, während es tiefere Einblicke in das Publikum liefert.
Die Aktualisierungen der Plattform konzentrieren sich auf drei Schlüsselaspekte:
- Hyper-personalisierte Erlebnisse mit maßgeschneiderten Botschaften und Handlungsaufforderungen
- KI-gesteuerte Analysen und Agenten zur Optimierung der Webinar- und Veranstaltungsleistung
- Integration von Erster-Hand-Daten und Messung der Umsatzwirkung zur Verbesserung der Lead-Pflege
CEO Sharat Sharan betonte die Rolle der Plattform, die skalierbare Personalisierung für das Wachstum der Pipeline zu ermöglichen, während EVP Jayesh Sahasi hervorhob, wie ON24 Lumina Organisationen befähigt, immersive, markenorientierte Erlebnisse mit KI-gesteuerter Automatisierung und intelligenten Inhaltsempfehlungen zu schaffen.
- Launch of new comprehensive design system for enhanced digital engagement
- Integration of AI-powered analytics and automation
- Enhanced personalization capabilities for improved conversion
- Advanced first-party data tracking and CRM integration
- None.
New ON24 platform capabilities transform how businesses create and scale digital experiences while delivering deeper audience insights and accelerating business results
“Personalization has become a critical factor for driving pipeline growth, but many companies struggle to implement it at scale due to limitations in technology and resources," said Sharat Sharan, CEO, ON24. “With ON24 Lumina and the new capabilities, we’re breaking down those barriers and empowering businesses to transform how they create, personalize and deliver digital experiences. This isn't just about improving engagement; it's about enabling organizations to accelerate pipeline growth in an increasingly complex digital landscape.”
ON24 Lumina is the next-generation design system at the core of the ON24 platform, allowing businesses to create seamless, branded experiences that maximize engagement while providing deeper audience insights. The ON24 Lumina Design System and the other key innovations announced at ON24 Next will help customers:
- Deliver hyper-personalized experiences - engage attendees with tailored messaging, calls to action, resources and surveys.
- AI-driven analytics and agents - optimize webinar and virtual event performance with AI-powered insights and automated actions that improve registration, attendance and conversion rates.
- First-party data and revenue impact measurement - capture and analyze post-event behavior, integrate with CRM and marketing automation platforms, and refine follow-up strategies to more effectively nurture leads and track pipeline growth.
“As we look ahead, we are advancing digital engagement on multiple fronts,” said Jayesh Sahasi, Executive Vice President of Products and Chief Technology Officer, ON24. “With the ON24 Lumina Design System, we’re giving organizations the power to create immersive, branded experiences that are intuitive, scalable and insight-driven. By integrating AI-powered automation, intelligent content recommendations, and first-party data intelligence, we help teams optimize every interaction—ensuring deeper audience connections, smarter engagement strategies and stronger business outcomes.”
For more information on the ON24 Lumina Design System and other platform innovations, visit ON24.com.
About ON24
ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.
ON24 provides industry-leading companies, including 4 of the 5 largest global software companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global pharmaceutical companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in
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Source: ON24
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