Netease Cloud Music Expands Galaxy Album Writing Camp's Reach with Global Talent

Rhea-AI Summary

NetEase Cloud Music (NCM) has expanded its Galaxy Album Writing Camp to include international talent in its 10th season, held at China Musical Techno Base in Xiaoshan, Hangzhou from Dec 2, 2024. The camp, previously focused on domestic artists, now welcomes participants from the US, Canada, Japan, Thailand, and Malaysia. Notable mentors included Marc Dold (producer for Celine Dion) and Howe Chen (Golden Melody Awards winner).

The camp's theme 'Life's BGM' encouraged creating music as life's soundtrack. A highlight of NCM's international success was demonstrated by JORDANN's collaboration with Joseph Zeng, which reached 100 million streams in 30 days. NCM currently hosts over 732,000 registered domestic original musicians and has conducted 9 successful seasons since 2020, producing hits like 'What If' by Runze Zheng.

Positive

• Successful expansion into international markets with participation from multiple countries
• Strong streaming performance demonstrated by JORDANN collaboration reaching 100M streams in 30 days
• Large base of 732,000 registered domestic original musicians
• Successful track record with 9 previous seasons producing hit songs

Negative

• None.

HANGZHOU, China, Dec. 11, 2024 /PRNewswire/ -- Netease Cloud Music's (NCM) Galaxy Album Writing Camp, a premier songwriting initiative, established to support domestic music artists, has expanded to embrace international music artists and songwriters aiming to enhance cross-market collaborations and cultural exchange.

Into its 10th season, the Galaxy Album Writing Camp brought together talented songwriters and producers from around the world for intensive writing sessions held at the China Musical Techno Base in Xiaoshan, Hangzhou from Dec 2, 2024.

Being the first time that the Galaxy Album Writing Camp (refered to further as 'Galaxy Album Camp') opened its doors to international talent, this season featured artists from the United States, Canada, Japan, Thailand, and Malaysia, creating a unique opportunity for cultural exchange and collaboration. Participants engaged in a variety of activities designed to inspire creativity, including collaborative writing sessions, workshops, and networking events. This expansion signifies a major step forward in NCM's efforts to foster global music partnerships.

Adopting the theme of "Life's BGM" the camp invited songwriters to incorporate music as the soundtrack to life itself, hence the thematic BGM direction to reach and touch millions of music listeners in their varied and respective lives. The camp boasted an impressive lineup of mentors, including award-winning producers Marc Dold, known for crafting hit singles for Celine Dion, and Howe Chen, who has won the Best Album Producer Award at the 35th Golden Melody Awards. Other notable mentors included Minstrel Lu , who has worked with artists like Chen Jingfei and the band Fool and Idiot, Yuto, lead singer of the Japanese band The fin.. Their extensive industry experience provided invaluable insights into songwriting and production techniques. These mentors and participants worked closely together, offering feedback and fostering a supportive environment for innovation and creativity.

Since 2020, NCM has held 9 successive seasons of the Galaxy Album Camp, incubating many outstanding local musicians in the development of original Chinese music and giving rise to notable hit songs including 'What If' by Runze Zheng and 'Jingwei' by 30 Years Ago, 50 Years Later.

The inclusion of Quebequois singer-songwriter JORDANN as a participant in this 10^th edition epitomized the power of NCM's vision in enabling international collaborations - an adaptation of his song "Dehors" released 3 months ago as a duet with Chinese pop star Joseph Zeng, shattered streaming records in China, reaching 100 million streams within 30 days, beating out established international names in the China market. As the biggest song on NetEase Cloud Music in Q3 2024, it served as an inspiration to other songwriters  on the power of collaboration for the writing camp session.

As the music industry evolves, the Galaxy Album Camp exemplifies NCM's potential to innovate and redefine musical landscapes. With more than 732,000 domestic original musicians registered directly and NetEase Cloud Music's commitment to supporting original music and nurturing talent, the future looks promising for artists embracing collaboration and innovation. These initiatives are paving the way for more groundbreaking projects, positioning NCM at the forefront of the global music market in China.

View original content:https://www.prnewswire.com/news-releases/netease-cloud-music-expands-galaxy-album-writing-camps-reach-with-global-talent-302328814.html

SOURCE NetEase Cloud Music

FAQ

What results did NetEase Cloud Music's (NTES) Galaxy Album Writing Camp achieve in Q3 2024?

The collaboration between JORDANN and Joseph Zeng became the biggest song on NetEase Cloud Music in Q3 2024, achieving 100 million streams within 30 days.

How many domestic musicians are registered on NetEase Cloud Music (NTES) platform?

NetEase Cloud Music has over 732,000 registered domestic original musicians on its platform.

When did the 10th season of NTES Galaxy Album Writing Camp begin?

The 10th season of the Galaxy Album Writing Camp began on December 2, 2024, at the China Musical Techno Base in Xiaoshan, Hangzhou.

Which international markets did NTES Galaxy Album Writing Camp expand to in its 10th season?

The camp expanded to include participants from the United States, Canada, Japan, Thailand, and Malaysia.

How many seasons of Galaxy Album Writing Camp has NTES conducted since 2020?

NetEase Cloud Music has conducted 9 successive seasons of the Galaxy Album Camp since 2020, with the current season being the 10th.