Netease Cloud Music Expands Galaxy Album Writing Camp's Reach with Global Talent
NetEase Cloud Music (NCM) has expanded its Galaxy Album Writing Camp to include international talent in its 10th season, held at China Musical Techno Base in Xiaoshan, Hangzhou from Dec 2, 2024. The camp, previously focused on domestic artists, now welcomes participants from the US, Canada, Japan, Thailand, and Malaysia. Notable mentors included Marc Dold (producer for Celine Dion) and Howe Chen (Golden Melody Awards winner).
The camp's theme 'Life's BGM' encouraged creating music as life's soundtrack. A highlight of NCM's international success was demonstrated by JORDANN's collaboration with Joseph Zeng, which reached 100 million streams in 30 days. NCM currently hosts over 732,000 registered domestic original musicians and has conducted 9 successful seasons since 2020, producing hits like 'What If' by Runze Zheng.
NetEase Cloud Music (NCM) ha ampliato il suo Galaxy Album Writing Camp includendo talenti internazionali nella sua decima stagione, che si terrà alla China Musical Techno Base a Xiaoshan, Hangzhou, dal 2 dicembre 2024. Il camp, in precedenza focalizzato su artisti nazionali, ora accoglie partecipanti da Stati Uniti, Canada, Giappone, Thailandia e Malesia. I mentori di rilievo includono Marc Dold (produttore per Celine Dion) e Howe Chen (vincitore dei Golden Melody Awards).
Il tema del camp 'BGM della Vita' ha incoraggiato a creare musica come colonna sonora della vita. Un punto saliente del successo internazionale di NCM è stato dimostrato dalla collaborazione di JORDANN con Joseph Zeng, che ha raggiunto 100 milioni di stream in 30 giorni. Attualmente, NCM ospita oltre 732.000 musicisti originali registrati a livello domestico e ha condotto 9 stagioni di successo dal 2020, producendo successi come 'What If' di Runze Zheng.
NetEase Cloud Music (NCM) ha ampliado su Galaxy Album Writing Camp para incluir talento internacional en su décima temporada, que se llevará a cabo en la China Musical Techno Base en Xiaoshan, Hangzhou, a partir del 2 de diciembre de 2024. El campamento, que anteriormente se centraba en artistas locales, ahora da la bienvenida a participantes de EE. UU., Canadá, Japón, Tailandia y Malasia. Mentores destacados incluyen a Marc Dold (productor de Celine Dion) y Howe Chen (ganador de los Golden Melody Awards).
El tema del campamento 'BGM de la Vida' animaba a crear música como la banda sonora de la vida. Un hito del éxito internacional de NCM fue demostrado por la colaboración de JORDANN con Joseph Zeng, que alcanzó 100 millones de reproducciones en 30 días. Actualmente, NCM alberga a más de 732,000 músicos originales registrados a nivel nacional y ha llevado a cabo 9 temporadas exitosas desde 2020, produciendo éxitos como 'What If' de Runze Zheng.
NetEase Cloud Music (NCM)는 오는 2024년 12월 2일 중국 항저우 샤오산의 China Musical Techno Base에서 열리는 제10회 Galaxy Album Writing Camp에 국제 인재를 포함시키기로 결정했습니다. 이전에는 국내 아티스트에 중점을 두었던 이 캠프는 이제 미국, 캐나다, 일본, 태국, 말레이시아의 참가자를 환영합니다. 주요 멘토로는 마르크 돌드(셀린 디온의 프로듀서)와 하우 체인(골든멜로디 어워드 수상자)이 있습니다.
캠프의 주제인 '삶의 BGM'은 음악을 삶의 사운드트랙으로 만드는 것을 장려했습니다. NCM의 국제적 성공의 하이라이트는 JORDANN과 Joseph Zeng의 협업으로 나타났으며, 이는 30일 만에 1억 스트리밍을 달성했습니다. 현재 NCM은 732,000명 이상의 국내 원주율 음악가를 등록하고 있으며, 2020년 이후 9개의 성공적인 시즌을 진행하여 Runze Zheng의 'What If'와 같은 히트곡을 제작했습니다.
NetEase Cloud Music (NCM) a élargi son Galaxy Album Writing Camp pour inclure des talents internationaux lors de sa dixième saison, qui se tiendra à la China Musical Techno Base à Xiaoshan, Hangzhou, à partir du 2 décembre 2024. Le camp, qui était auparavant axé sur des artistes nationaux, accueille désormais des participants des États-Unis, du Canada, du Japon, de la Thaïlande et de la Malaisie. Des mentors de renom tels que Marc Dold (producteur de Celine Dion) et Howe Chen (lauréat des Golden Melody Awards) étaient présents.
Le thème du camp 'BGM de la Vie' a encouragé la création de musique comme bande-son de la vie. Un point fort du succès international de NCM a été démontré par la collaboration de JORDANN avec Joseph Zeng, qui a atteint 100 millions de streams en 30 jours. NCM accueille actuellement plus de 732.000 musiciens originaux enregistrés au niveau national et a mené 9 saisons réussies depuis 2020, produisant des succès tels que 'What If' de Runze Zheng.
NetEase Cloud Music (NCM) hat sein Galaxy Album Writing Camp in seiner 10. Saison erweitert, um internationale Talente einzubeziehen, das vom 2. Dezember 2024 in der China Musical Techno Base in Xiaoshan, Hangzhou, stattfindet. Das Camp, das zuvor auf inländische Künstler ausgerichtet war, begrüßt nun Teilnehmer aus den USA, Kanada, Japan, Thailand und Malaysia. Namhafte Mentoren sind unter anderem Marc Dold (Produzent für Celine Dion) und Howe Chen (Gewinner der Golden Melody Awards).
Das Thema des Camps 'BGM des Lebens' ermutigte dazu, Musik als den Soundtrack des Lebens zu schaffen. Ein Höhepunkt des internationalen Erfolgs von NCM wurde durch die Zusammenarbeit von JORDANN mit Joseph Zeng demonstriert, die in 30 Tagen 100 Millionen Streams erreichte. NCM hat derzeit über 732.000 registrierte inländische Originalmusiker und hat seit 2020 9 erfolgreiche Saisons durchgeführt, darunter Hits wie 'What If' von Runze Zheng.
- Successful expansion into international markets with participation from multiple countries
- Strong streaming performance demonstrated by JORDANN collaboration reaching 100M streams in 30 days
- Large base of 732,000 registered domestic original musicians
- Successful track record with 9 previous seasons producing hit songs
- None.
Insights
NetEase Cloud Music's expansion of the Galaxy Album Writing Camp marks a strategic move to strengthen its position in China's competitive music streaming market. The success of JORDANN's collaboration, reaching 100 million streams in 30 days, demonstrates the platform's ability to generate viral hits through international partnerships. With 732,000 registered domestic musicians, NCM is building a robust content ecosystem that could drive user engagement and subscription growth. This international expansion could help NetEase differentiate its music platform from competitors like Tencent Music, potentially leading to increased market share and revenue opportunities in the growing Chinese digital music market.
The internationalization of the Galaxy Album Writing Camp represents a significant evolution in China's music industry landscape. By bringing in high-caliber producers like Marc Dold (Celine Dion) and award-winner Howe Chen, NCM is elevating its content quality while creating valuable intellectual property. The camp's focus on "Life's BGM" theme aligns with current music consumption trends, where streaming platforms are increasingly integrated into daily activities. The successful track record of previous camps in producing hit songs, coupled with the new international collaboration model, positions NCM to potentially capture a larger share of China's music streaming revenue through exclusive, high-quality original content.
Into its 10th season, the Galaxy Album Writing Camp brought together talented songwriters and producers from around the world for intensive writing sessions held at the China Musical Techno Base in Xiaoshan,
Being the first time that the Galaxy Album Writing Camp (refered to further as 'Galaxy Album Camp') opened its doors to international talent, this season featured artists from
Adopting the theme of "Life's BGM" the camp invited songwriters to incorporate music as the soundtrack to life itself, hence the thematic BGM direction to reach and touch millions of music listeners in their varied and respective lives. The camp boasted an impressive lineup of mentors, including award-winning producers Marc Dold, known for crafting hit singles for Celine Dion, and Howe Chen, who has won the Best Album Producer Award at the 35th Golden Melody Awards. Other notable mentors included Minstrel Lu , who has worked with artists like Chen Jingfei and the band Fool and Idiot, Yuto, lead singer of the Japanese band The fin.. Their extensive industry experience provided invaluable insights into songwriting and production techniques. These mentors and participants worked closely together, offering feedback and fostering a supportive environment for innovation and creativity.
Since 2020, NCM has held 9 successive seasons of the Galaxy Album Camp, incubating many outstanding local musicians in the development of original Chinese music and giving rise to notable hit songs including 'What If' by Runze Zheng and 'Jingwei' by 30 Years Ago, 50 Years Later.
The inclusion of Quebequois singer-songwriter JORDANN as a participant in this 10th edition epitomized the power of NCM's vision in enabling international collaborations - an adaptation of his song "Dehors" released 3 months ago as a duet with Chinese pop star Joseph Zeng, shattered streaming records in
As the music industry evolves, the Galaxy Album Camp exemplifies NCM's potential to innovate and redefine musical landscapes. With more than 732,000 domestic original musicians registered directly and NetEase Cloud Music's commitment to supporting original music and nurturing talent, the future looks promising for artists embracing collaboration and innovation. These initiatives are paving the way for more groundbreaking projects, positioning NCM at the forefront of the global music market in
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SOURCE NetEase Cloud Music
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