Insight Works with Microsoft, Qualcomm as Early Provider of Next-Generation AI PCs
Insight Enterprises (NASDAQ: NSIT) is partnering with Microsoft and Qualcomm to test next-generation AI PCs. These devices will leverage Qualcomm's Snapdragon X Elite NPU and the new Windows 11 with AI features and Copilot. Insight will be among the first to adopt these AI-enhanced Windows-based PCs from leading brands such as Microsoft Surface, Dell, HP, and Lenovo. The initiative involves testing device architecture, software performance, and business app compatibility. Early results show improved battery life, CPU performance, and multitasking capabilities. Insight's expertise in AI applications positions it as a key player in helping clients implement advanced AI solutions.
- Insight Enterprises is among the first to adopt next-gen AI PCs, potentially increasing its competitive edge.
- Early tests show improved battery life and CPU performance.
- Enhanced multitasking capabilities and lower memory utilization for generative AI workloads.
- Insight has a rare combination of Microsoft designations, enhancing its credibility.
- Collaborations with Microsoft and Qualcomm place Insight at the forefront of AI advancements.
- Insight's proprietary Insight Lens™ service accelerates AI and data analytics adoption.
- Legacy devices purchased during the pandemic are now outdated.
- End of support for Windows 10 in October 2025 could leave organizations vulnerable.
Insights
Insight's role in testing next-generation AI PCs, especially with Qualcomm's Snapdragon X Elite NPU, is indicative of a significant move towards integrating AI into everyday computing. The shift to AI-powered Windows 11 devices, such as those by Microsoft Surface, Dell, HP and Lenovo, showcases a leap in technology that could redefine user experiences. The Snapdragon X Elite’s ability to enhance battery life, CPU performance and memory utilization while facilitating generative AI workloads is a noteworthy development. From a technical standpoint, these advancements could lead to widespread adoption of AI-enhanced PCs, setting new industry standards.
For investors, the collaboration between Insight, Microsoft and Qualcomm highlights Insight’s strong positioning within the AI and tech ecosystem. This partnership not only reinforces Insight's credentials but also positions them as a key player in the enterprise AI market. However, it's essential to watch how these advancements translate into commercial success and user adoption. The market will also be looking at how effectively Insight can leverage their early access to these technologies to drive revenue and client satisfaction. The potential obsolescence of pandemic-era devices further underscores the necessity for such innovations.
In the short term, investors should monitor initial feedback from the enterprise sector during this testing phase. Long-term success will hinge on practical applications and scalability of these AI technologies.
The introduction of next-gen AI PCs represents a notable shift in the hardware market, driven by the need for better computational power to handle AI workloads. Insight’s involvement in this pivotal phase signals an opportunity for growth in the enterprise hardware sector. Investors should note that early results indicate significant performance improvements, which could generate strong demand for these devices. The strategic importance of Insight’s technical preview program can’t be understated as it allows the company to shape the future of enterprise computing.
For retail investors, it's important to understand the broader market implications. The AI PC segment could see increased competition as more companies look to enter this lucrative market. The end of support for Windows 10 will compel many organizations to upgrade their hardware, potentially boosting sales for companies involved in AI PC production and testing.
In the long term, the successful integration of AI into PCs can lead to sustained growth and innovation. However, investors should remain cautious of market saturation and the potential for rapid technological changes that could render current advancements less impactful over time.
Insight will test enterprise generative AI applications of next-gen devices, including Qualcomm’s Snapdragon X Elite NPU, the first to power a new era of Windows 11 with Copilot and AI built in
Insight, a Microsoft Solution partner holding a rare combination of designations for Security, Data & AI, and with a Managed XDR solution, is among a select few Microsoft partners participating in a technical adoption preview program for the next-gen Surface Laptop, also introduced Monday by Microsoft. During this pre-release proof of concept, performed across multiple business units, Insight will evaluate the device architecture by testing key features like native software performance, critical business app compatibility and deployment methodologies.
Insight also is testing Windows-based AI PCs powered by AMD and Intel. Early results have shown benefits such as improved battery life and CPU performance, lower memory utilization, and enhanced end-user multitasking for generative AI workloads, images, voice recognition and predictive text processing.
“Every client we work with today is eager to adapt to generative AI and wants to know how to embrace one of the most transformative technologies ever,” said Joyce Mullen, Insight president and CEO. “Industry leaders like Microsoft and Qualcomm are making critical advances in AI and have entrusted Insight to be among the first to deploy and provide critical feedback on the next generation of PCs. Our deep expertise in enterprise applications of AI allows us to help our clients unlock the full potential of these powerful new devices, driving greater innovation while making the PC cool again.”
Insight is well-positioned to help clients consider practical investments in next-generation hardware and software to achieve their AI goals. Further, Insight collaborates with Microsoft to develop AI-powered solutions that automate complex tasks, enhance productivity and improve decision-making. It has been among the first to create services for Microsoft 365 Copilot and Microsoft Fabric, and its proprietary Insight Lens™ fast-start service helps clients accelerate the adoption of gen AI and data analytics applications across the enterprise.
“Snapdragon X Elite marks the beginning of a new chapter for Windows PCs, turning them into cutting-edge AI devices,” said Kedar Kondap, SVP & GM of Compute and Gaming at Qualcomm Technologies, Inc. “Insight’s deep knowledge of the leading AI platforms — and its position as a collaborator of the key producers of AI chips, processors and devices — makes the company a go-to starting point for AI implementation.”
Many legacy devices purchased during the pandemic for the surge to remote and hybrid work are now outdated and cannot handle the computational power required for executing machine-learning algorithms and generative AI workloads. Additionally, the end of support for Windows 10 in October 2025 could leave organizations vulnerable as critical patches and security updates cease. Today’s devices can delegate AI workloads like Microsoft Copilot to the NPU, allowing the CPU and GPU to focus on less resource-intensive tasks, resulting in a faster and more efficient device.
To learn more about how Insight can help enterprises get started on AI, visit insight.com or call 800-INSIGHT.
About Insight
Insight Enterprises, Inc. is a global Fortune 500 Solutions Integrator helping accelerate transformation by unlocking the power of people and technology. We architect, build and manage solutions for complex IT environments. Our digital transformation services include deep expertise in multicloud, data, AI, cybersecurity and intelligent edge, augmented by longstanding relationships with 8,000+ technology partners. By quickly and effectively delivering best-fit solutions, we help our clients simplify modern business processes to improve customer and work experiences, business intelligence, efficiency and growth. We’re rated as a Great Place to Work, a Forbes World’s Best Employer and a Fortune World’s Best Workplace. Discover more at insight.com. NSIT-M
View source version on businesswire.com: https://www.businesswire.com/news/home/20240521557726/en/
Scott Walters
Insight Enterprises
Tel. (480) 889-9798
Email: scott.walters@insight.com
Ariel Kouvaras
Sloane & Company
Tel. (212) 446-1884
Email: akouvaras@sloanepr.com
Source: Insight Enterprises Inc.
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