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Stagwell (NASDAQ: STGW) and Nexxen (AIM / NASDAQ: NEXN) have announced a partnership aimed at enhancing audience discovery for marketers through the Stagwell Marketing Cloud. This partnership integrates Nexxen's Data Platform, which leverages a unified identity graph to manage and enrich data for better audience targeting. The collaboration aims to help advertisers navigate changes in privacy, like cookie deprecation, and improve engagement by offering advanced data solutions. Nexxen's platform will allow brands to utilize a variety of data types to optimize audience insights and media spend efficiently.
Nexxen International (NEXN) will announce its first quarter 2024 financial results on May 20, 2024, before the U.S. market opens. The Company will host a webcast and conference call to discuss the results and outlook. Nexxen is a global advertising technology platform specializing in video and Connected TV, offering a comprehensive technology stack for advertisers, agencies, publishers, and broadcasters worldwide.