Neogen® Launches Petrifilm® Bacillus cereus Count Plate to Enhance Food Safety Testing Efficiency

Rhea-AI Summary

Neogen (NASDAQ: NEOG) has launched the Petrifilm Bacillus cereus Count Plate, a new food safety testing solution. The innovative product provides a simplified method for detecting Bacillus cereus bacteria, delivering results in as few as 20 hours. The ready-to-use plate tests for the entire sensu lato groups, including B. cytotoxicus, while eliminating traditional agar method prep work.

The product enhances Neogen's established Petrifilm line, which has been trusted in microbial testing for over 40 years. This launch aims to address critical food safety needs with improved efficiency and reliability in laboratory testing protocols.

Positive

• Launch of new innovative food safety testing product
• Faster results delivery (20 hours) compared to traditional methods
• Eliminates prep work associated with traditional testing methods

Negative

• None.

Insights

Medical Research Analyst

The launch of Neogen's new Petrifilm Bacillus cereus Count Plate marks a significant advancement in food safety testing technology. The product's ability to deliver results in just 20 hours represents a substantial improvement over traditional testing methods, potentially reducing time-to-market for food products while maintaining safety standards. The inclusion of testing capabilities for the entire sensu lato groups, including the particularly dangerous B. cytotoxicus strain, demonstrates comprehensive coverage that could become an industry standard. However, while this product launch enhances Neogen's diagnostic portfolio, its immediate revenue impact may be as market adoption typically occurs gradually in the food safety testing sector. The elimination of prep work associated with traditional agar methods could lead to operational cost savings for laboratories, though this would need to be weighed against the product's pricing.

Market Research Analyst

While this product launch strengthens Neogen's position in the food safety testing market, its immediate financial impact is likely to be modest. The Petrifilm product line is an established revenue stream for Neogen and this new addition represents an incremental improvement rather than a revolutionary change. The market for B. cereus testing is relatively specific, primarily targeting industries like dairy, rice and prepared foods. The product's efficiency gains could attract new customers and potentially lead to market share gains, but the revenue contribution would likely be gradual. For a company with a $2.65 billion market cap, this product launch, while strategically sound, is unlikely to significantly move the needle on near-term financial performance.

LANSING, Mich., Dec. 17, 2024 /PRNewswire/ -- Neogen® Corporation (NASDAQ: NEOG), an innovative leader in food safety solutions, has introduced a new addition to its Petrifilm® product line, the Neogen Petrifilm Bacillus cereus Count Plate.

This innovative new solution offers food safety professionals a simple, reliable, and efficient method for testing for Bacillus cereus, a persistent threat with potentially deadly consequences. The Petrifilm Bacillus cereus Count Plate provides comprehensive testing for the entire sensu lato groups, including B. cytotoxicus, returning easy-to-interpret results in as few as 20 hours.

The ready-to-use Petrifilm Count Plate eliminates the prep work associated with traditional agar methods, while delivering confidence and accuracy in microbial testing. By utilizing this solution, food safety professionals can enhance safety protocols within their laboratories.

"The Bacillus cereus bacteria is a pervasive threat within the food safety industry," said John Adent, Neogen's President and CEO. "For over 40 years, Petrifilm Plates have been a trusted method for microbial testing. Our new Bacillus cereus Count Plate continues this tradition of reliability and efficiency, helping food safety professionals address a critical need with a solution they can count on."

For laboratories interested in learning more about the Neogen Petrifilm Bacillus cereus Count Plate, please visit info.neogen.com/Petrifilm.

About Neogen

Neogen Corporation is committed to fueling a brighter future for global food security through the advancement of human and animal well-being. Harnessing the power of science and technology, Neogen has developed comprehensive solutions spanning the Food Safety, Livestock, and Pet Health & Wellness markets. A world leader in these fields, Neogen has a presence in over 140 countries with a dedicated network of scientists and technical experts focused on delivering optimized products and technology for its customers.

Contact
PR@Neogen.com

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SOURCE Neogen Corporation

FAQ

What is Neogen's new Petrifilm Bacillus cereus Count Plate and when was it launched?

Launched in December 2024, it's a food safety testing solution that provides a simple, reliable method for detecting Bacillus cereus bacteria, delivering results in as few as 20 hours.

How long does NEOG's new Bacillus cereus Count Plate take to deliver results?

The Petrifilm Bacillus cereus Count Plate can deliver easy-to-interpret results in as few as 20 hours.

What advantages does NEOG's new Petrifilm Count Plate offer over traditional methods?

The ready-to-use plate eliminates prep work associated with traditional agar methods while maintaining accuracy and providing comprehensive testing for the entire sensu lato groups, including B. cytotoxicus.

How long has Neogen's Petrifilm technology been in use for microbial testing?

According to the press release, Petrifilm Plates have been a trusted method for microbial testing for over 40 years.