Newegg Revolutionizes Online Shopping with AI-Generated Customer Review Summaries
- Newegg's implementation of AI-generated review summaries aims to enhance the customer experience and facilitate better shopping decisions.
- The use of AI allows Newegg to provide concise summaries, called Review Bytes, that highlight key aspects of each product.
- The paragraph summary, called SummaryAI, provides further insights into multiple customers' opinions.
- The AI-generated summaries are currently available on Newegg's desktop website for products with a minimum number of reviews.
- None.
Newegg unveiled a new online shopping feature that uses generative AI to summarize customer product reviews into brief phrases (called Review Bytes) and a paragraph (SummaryAI) to improve the customer experience. The website feature is shown enlarged from a product webpage. (source: Newegg)
Previously, shoppers relied on average product ratings to gauge customer sentiment. But with ChatGPT, Newegg takes customer reviews to a new level. After analyzing all reviews, the AI extracts key terms and phrases to generate concise synopses, called Review Bytes. The Review Bytes highlight product owners’ opinions of their likes and dislikes of each product, helping shoppers understand key aspects without having to read reviews. By clicking on each Review Byte, customers can access the full reviews from which the information originated. Additionally, a comprehensive paragraph summary, called SummaryAI, provides further insights into multiple customers’ opinions with sentences to elaborate on key points.
For example, if a customer is shopping for a graphics card, they can find Review Bytes covering pros like installation ease, fan noise and average temperature benefits and, as a con, coil whine. The SummaryAI complements these insights with more in-depth information.
These features are currently available only on Newegg’s desktop website for products with a minimum number of reviews.
“With Newegg’s deep commitment to leveraging generative AI to improve the customer experience, offering ChatGPT-powered customer review summaries is the latest addition of our cutting-edge AI toolset,” said Andrew Choi, Director of Brand and Website Experience for Newegg. “The process of analyzing relevant information to make a purchase decision can be arduous. Viewing valuable customer feedback efficiently should remove some of the friction that shoppers encounter.”
To maintain transparency and build trust, ChatGPT-generated content is clearly labeled by Newegg, ensuring shoppers understand how it was created and how to access the original product reviews. ChatGPT analyzes all review commentary and then provides useful summaries from the user feedback.
Newegg's commitment to enhancing the customer experience through generative AI continues as the company invests in new AI projects and expands existing ones. With AI-generated review summaries, Newegg aims to empower both customers to facilitate better shopping decisions and manufacturers to understand potential product improvement opportunities.
About Newegg
Newegg Commerce, Inc. (NASDAQ: NEGG), founded in 2001 and based in the
Follow Newegg on X, TikTok, Instagram, Facebook, YouTube, Twitch, Threads and Discord.
View source version on businesswire.com: https://www.businesswire.com/news/home/20230809995742/en/
Eric Wein
Newegg Commerce Inc.
eric.j.wein@newegg.com
Source: Newegg Commerce, Inc.
FAQ
What is the purpose of Newegg's implementation of AI-generated review summaries?
What are Review Bytes?
What is SummaryAI?