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Newegg Deploys Laptop Finder to Make Shopping Easier
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Rhea-AI Summary
Newegg Commerce, Inc. (NASDAQ: NEGG) has launched a new tool called Laptop Finder, designed to help customers choose the best Windows-based laptops. This tool simplifies the laptop selection process by guiding users through prompts related to their needs, budget, and desired features. It offers personalized recommendations and ranks laptops based on selected criteria. The launch aligns with the season as college students prepare for new academic purchases. Oscar Wong, Senior Director of Product Management, emphasized that this tool alleviates the confusion often associated with laptop shopping.
Positive
Launch of Laptop Finder streamlines laptop selection for customers.
Aligns with the back-to-school shopping season for college students.
Negative
None.
Tool enables customers to evaluate portable PC options before purchase
CITY OF INDUSTRY, Calif.--(BUSINESS WIRE)--
Newegg Commerce, Inc. (NASDAQ: NEGG), a leading global technology e-commerce retailer, today announced the launch of Laptop Finder, a personalization tool to assist customers with the options available for selecting a Windows-based laptop.
Ben Tibbels needs a new laptop so he uses Laptop Finder from Newegg to evaluate products based on features, including screen size and resolution, storage size, weight, graphics card and price. (Photo: Business Wire)
Designed to inform customers who are interested in purchasing a new laptop, Laptop Finder helps customers understand features and pricing options. To match customers with the laptop most compatible with their needs and budget, Laptop Finder asks buyers to select from various prompts, including primary use, budget and features. The platform then shares personalized recommendations.
Laptop Finder offers five common laptop usage categories: home/personal, gaming, work/business, content creation and education. Primary laptop feature decisions to consider include: recently released, thin and light, more than eight hours of battery life, touchscreen, backlit keyboard and if a webcam is included.
Newegg's Laptop Finder scores portable computers to conveniently rank the customer's selected options against other laptop choices.
The personalization tool’s launch now coincides with college students’ needs to purchase a new laptop for the upcoming academic year.
“Laptop Finder removes the stress and confusion from laptop shopping,” said Oscar Wong, Senior Director of Product Management for Newegg. “A large portion of customers need help understanding the various options to consider when shopping for a laptop. Shoppers can spend hours scouring the Internet for research, so Laptop Finder is designed to provide personalized recommendations. Our new tool helps take the guesswork out of laptop buying.”
“Our online shopping tool is for both experienced users and those new to choosing a laptop configuration,” said Andrew Choi, Director of Brand Marketing. “Customers who have shopped for a new PC before can use the sorting features to review and customize options by column. There are a lot of features in laptops and this tool really makes shopping at Newegg easier.”
Laptop Finder is the latest online personalization tool created by Newegg to assist shoppers with understanding, evaluating and deciding on tech products for their needs. Newegg previously launched Gaming PC Finder, matching popular games with the desktop PC specs required, and JustGPU.com, a tool that helps customers understand graphics cards.
About Newegg
Newegg Commerce, Inc. (NASDAQ: NEGG), founded in 2001 and based in the City of Industry, Calif., near Los Angeles, is a leading global online retailer for PC hardware, consumer electronics, gaming peripherals, home appliances, automotive and lifestyle technology. Newegg serves businesses’ e-commerce needs with marketing, supply chain, and technical solutions in a single platform. For more information: Newegg.com.
This news release includes "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements give our current expectations, opinion, belief or forecasts of future events and performance. A statement identified by the use of forward-looking words including "will," "may," "expects," "projects," "anticipates," "plans," "believes," "estimate," "should," and certain of the other foregoing statements may be deemed forward-looking statements. Although Newegg believes that the expectations reflected in such forward-looking statements are reasonable, these statements involve risks and uncertainties that may cause actual future activities and results to be materially different from those suggested or described in this news release. Investors are cautioned that any forward-looking statements are not guarantees of future performance and actual results or developments may differ materially from those projected. The forward-looking statements in this press release are made as of the date hereof. The Company takes no obligation to update or correct its own forward-looking statements, except as required by law, or those prepared by third parties that are not paid for by the Company. The Company's SEC filings are available at http://www.sec.gov.
