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Pure Storage and Micron Collaborate to Deliver Scalable, Energy-Efficient Solutions for Hyperscale Data Centers

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Pure Storage (NYSE: PSTG) announced an expanded strategic collaboration with Micron Technology to develop high-capacity, energy-efficient storage solutions for hyperscale data centers. The partnership will utilize Micron's G9 QLC NAND technology in Pure Storage's future DirectFlash® Module products, building on their decade-long relationship that includes seven generations of NAND integration.

The collaboration addresses three critical data center challenges: energy efficiency, storage density, and performance. Pure Storage's 150TB DirectFlash Module, which currently uses Micron's G8 QLC NAND, demonstrates their joint capability to deliver massive drive capacities with high performance and low latency.

The partnership aims to provide improved performance with lower latency, sustainable solutions with reduced energy consumption, and rack-dense scalable solutions at a reduced total cost of ownership compared to traditional hard drive-based storage solutions.

Pure Storage (NYSE: PSTG) ha annunciato una collaborazione strategica ampliata con Micron Technology per sviluppare soluzioni di storage ad alta capacità e a risparmio energetico per i data center hyperscale. Il partenariato sfrutterà la tecnologia G9 QLC NAND di Micron nei futuri prodotti DirectFlash® Module di Pure Storage, costruendo su una relazione decennale che include sette generazioni di integrazione NAND.

La collaborazione affronta tre sfide critiche dei data center: efficienza energetica, densità di storage e prestazioni. Il modulo DirectFlash da 150TB di Pure Storage, che attualmente utilizza il NAND QLC G8 di Micron, dimostra la loro capacità congiunta di offrire enormi capacità di archiviazione con alte prestazioni e bassa latenza.

Il partenariato mira a fornire prestazioni migliorate con una latenza ridotta, soluzioni sostenibili con un consumo energetico ridotto e soluzioni scalabili con alta densità di rack a un costo totale di proprietà inferiore rispetto alle tradizionali soluzioni di storage basate su hard disk.

Pure Storage (NYSE: PSTG) anunció una colaboración estratégica ampliada con Micron Technology para desarrollar soluciones de almacenamiento de alta capacidad y eficiencia energética para centros de datos de gran escala. La asociación utilizará la tecnología G9 QLC NAND de Micron en los futuros productos DirectFlash® Module de Pure Storage, ampliando su relación de diez años que incluye siete generaciones de integración de NAND.

La colaboración aborda tres desafíos críticos de los centros de datos: eficiencia energética, densidad de almacenamiento y rendimiento. El módulo DirectFlash de 150TB de Pure Storage, que actualmente utiliza el NAND QLC G8 de Micron, demuestra su capacidad conjunta para ofrecer enormes capacidades de almacenamiento con alto rendimiento y baja latencia.

La asociación tiene como objetivo proporcionar un rendimiento mejorado con menor latencia, soluciones sostenibles con menor consumo de energía y soluciones escalables con alta densidad en racks a un costo total de propiedad reducido en comparación con las soluciones de almacenamiento basadas en discos duros tradicionales.

Pure Storage (NYSE: PSTG)Micron Technology와 고용량 에너지 효율 저장 솔루션을 개발하기 위한 전략적 협력을 확대한다고 발표했습니다. 이번 파트너십은 Pure Storage의 향후 DirectFlash® 모듈 제품에서 Micron의 G9 QLC NAND 기술을 활용하며, 7세대 NAND 통합을 포함한 10년 간의 관계를 기반으로 합니다.

이번 협력은 에너지 효율성, 저장 밀도 및 성능이라는 세 가지 중요 데이터 센터 문제를 다룹니다. 현재 Micron의 G8 QLC NAND를 사용하는 Pure Storage의 150TB DirectFlash 모듈은 높은 성능과 낮은 대기 시간으로 대용량 드라이브 용량을 제공할 수 있는 공동 역량을 보여줍니다.

파트너십은 낮은 대기 시간으로 개선된 성능, 에너지 소비가 감소된 지속 가능한 솔루션, 전통적인 하드 드라이브 기반 저장 솔루션에 비해 총 소유 비용이 낮은 높은 밀도의 랙 확장 가능한 솔루션을 제공하는 것을 목표로 합니다.

Pure Storage (NYSE: PSTG) a annoncé une collaboration stratégique élargie avec Micron Technology pour développer des solutions de stockage à haute capacité et écoénergétiques pour les centres de données hyperscale. Ce partenariat utilisera la technologie G9 QLC NAND de Micron dans les futurs produits DirectFlash® Module de Pure Storage, s'appuyant sur leur relation de dix ans qui comprend sept générations d'intégration de NAND.

La collaboration répond à trois défis critiques des centres de données : l'efficacité énergétique, la densité de stockage et la performance. Le module DirectFlash de 150 To de Pure Storage, qui utilise actuellement le NAND QLC G8 de Micron, démontre leur capacité conjointe à offrir d'énormes capacités de stockage avec de hautes performances et une faible latence.

Le partenariat vise à fournir des performances améliorées avec une latence réduite, des solutions durables avec une consommation d'énergie réduite et des solutions évolutives à haute densité avec un coût total de possession réduit par rapport aux solutions de stockage traditionnelles basées sur des disques durs.

Pure Storage (NYSE: PSTG) hat eine erweiterte strategische Zusammenarbeit mit Micron Technology angekündigt, um hochkapazitive und energieeffiziente Speicherlösungen für Hyperscale-Datenzentren zu entwickeln. Die Partnerschaft wird Microns G9 QLC NAND-Technologie in zukünftigen DirectFlash® Modulen von Pure Storage nutzen und baut auf ihrer zehnjährigen Beziehung auf, die sieben Generationen von NAND-Integration umfasst.

Die Zusammenarbeit zielt darauf ab, drei kritische Herausforderungen in Datenzentren zu bewältigen: Energieeffizienz, Speicherdichte und Leistung. Das 150TB DirectFlash-Modul von Pure Storage, das derzeit Microns G8 QLC NAND verwendet, zeigt die gemeinsame Fähigkeit, massive Speicherkapazitäten mit hoher Leistung und niedriger Latenz bereitzustellen.

Die Partnerschaft hat zum Ziel, verbesserte Leistungen bei reduzierter Latenz, nachhaltige Lösungen mit geringerem Energieverbrauch und hochdichte, skalierbare Lösungen zu einem reduzierten Gesamtkostenbesitz im Vergleich zu herkömmlichen, festplattenbasierten Speicherlösungen bereitzustellen.

Positive
  • Strategic collaboration with Micron enables development of high-capacity storage solutions
  • Integration of advanced G9 QLC NAND technology for future DirectFlash Module products
  • Potential for reduced operational costs through improved energy efficiency
  • Enhanced storage density and performance capabilities
Negative
  • None.

Insights

The strategic collaboration between Pure Storage and Micron marks a pivotal advancement in hyperscale data center technology. The integration of Micron's G9 QLC NAND with Pure's DirectFlash Module represents a significant technological leap that addresses three critical pain points in modern data centers: energy consumption, storage density and performance metrics.

The technical specifications are particularly noteworthy - Pure Storage's current 150TB DirectFlash Module using Micron G8 QLC NAND demonstrates the scalability potential. This partnership's focus on QLC NAND technology is important because it enables 4 bits per cell storage, maximizing storage density while maintaining cost-effectiveness. The architectural simplification through all-flash solutions eliminates the mechanical limitations of traditional HDDs, potentially reducing latency by orders of magnitude.

From an infrastructure perspective, this collaboration addresses a critical market need. Modern hyperscale data centers typically consume between 20-50 megawatts of power, making energy efficiency a top priority. The transition from traditional HDD-based storage to Pure Storage's all-flash solutions integrated with Micron's advanced NAND could reduce power consumption by up to 80% while significantly improving performance metrics.

The emphasis on rack density is particularly valuable in markets where data center real estate comes at a premium. By increasing storage density through Micron's advanced areal density NAND technology, operators can achieve substantially higher storage capacity per rack unit, potentially reducing their physical footprint by 30-50% compared to traditional storage solutions.

This partnership positions both companies advantageously in the rapidly growing hyperscale data center market, projected to reach $80 billion by 2026. Pure Storage's stock could see positive momentum as this collaboration directly addresses the increasing demand for energy-efficient, high-density storage solutions in an industry where operational costs significantly impact bottom lines.

The timing is strategic, coinciding with increasing regulatory pressure and corporate commitments to reduce data center carbon footprints. This positions Pure Storage to capture a larger share of the hyperscale market, potentially leading to revenue growth in their enterprise segment. The focus on total cost of ownership (TCO) reduction through improved energy efficiency and density could be particularly appealing to hyperscale customers, who typically operate on thin margins.

SANTA CLARA, Calif., Jan. 7, 2025 /PRNewswire/ -- Pure Storage® (NYSE: PSTG), the IT pioneer that delivers the world's most advanced data storage technology and services, today announced the expansion of its strategic collaboration with Micron Technology, Inc. (NASDAQ: MU), a global leader in memory and storage solutions. This strategic collaboration enables the high-capacity and energy-efficient solutions that hyperscalers require using Micron G9 QLC NAND for future DirectFlash® Module products.

The joint effort continues a decade-long initiative of integrating Micron's latest NAND technology with Pure Storage solutions, which spans seven generations and includes the Micron G8 QLC NAND qualified for production in Pure Storage's 150TB DirectFlash Module. Combined with Pure Storage's advanced data storage platform, the solution delivers a data storage platform with massive drive capacities, high performance, and low latency — while driving architectural simplification and delivering significant energy efficiency improvements.

Customer Challenge:
In modern data centers, three critical concerns factor into every storage solution — energy efficiency, storage density, and performance. Data centers consume tremendous amounts of power, which is why energy-efficient solutions are critical to managing both operational expenses and the impact on the environment. Additionally, as data centers grow, they remain space-constrained, making every square foot valuable. Operators are continuously challenged to fit more storage into less space. Meanwhile, storage performance is even more important as a competitive advantage because consumers of data center services expect faster data processing as the rush to turn data into insights accelerates.

Customer Impact:
Pure Storage and Micron are collaborating to deliver a winning total cost of ownership solution versus legacy hard drive-based storage solutions for hyperscalers. The collaboration provides the following benefits:

  • Improved performance, lower latency: The combination of Pure Storage's leading data storage platform with Micron's advanced NAND technology with industry-leading transfer rates provides ultrafast, low-latency, and reliable solutions for massive, data-intensive workloads.
  • Sustainable solutions: This joint solution dramatically reduces the energy consumption over traditional storage solutions, lowering operating costs and reducing the environmental footprint.
  • Rack-dense, scalable solutions: By integrating Micron's NAND that offers industry-leading areal density (that is, bits per square millimeter), Pure Storage can deliver highly scalable systems at a reduced total cost of acquisition and ownership.

Executive Insight:
"Pure Storage's collaboration with Micron is another example of our significant momentum bringing the benefits of all-flash storage technology to hyperscale environments," said Bill Cerreta, General Manager, Hyperscale, Pure Storage. "With Micron's advanced NAND technology, Pure Storage can further optimize storage scalability, performance, and energy efficiency for an industry with unparalleled requirements."

"Micron's advanced NAND technologies, combined with Pure's innovative storage solutions, enable data center operators to address the increasing performance, efficiency, and scalability needs for today's hyperscale data centers," said Jeremy Werner, SVP & GM, Storage Business Unit, Micron. "Built on trust and thriving on innovation, our collaboration with Pure Storage consistently offers cutting-edge storage solutions for hyperscale and enterprise environments."

For more information, visit Pure Storage and Micron.

About Pure Storage
Pure Storage (NYSE: PSTG) delivers the industry's most advanced data storage platform to store, manage, and protect the world's data at any scale. With Pure Storage, organizations have ultimate simplicity and flexibility, saving time, money, and energy. From AI to archive, Pure Storage delivers a cloud experience with one unified Storage as-a-Service platform across on-premises, cloud, and hosted environments. Our platform is built on our Evergreen architecture that evolves with your business — always getting newer and better with zero planned downtime, guaranteed. Our customers are actively increasing their capacity and processing power while significantly reducing their carbon and energy footprint. It's easy to fall in love with Pure Storage, as evidenced by the highest Net Promoter Score in the industry. For more information, visit www.purestorage.com.

Pure Storage, the Pure Storage P Logo, and the marks in the Pure Storage Trademark List are trademarks or registered trademarks of Pure Storage, Inc., in the U.S. and/or other countries. The Trademark List can be found at purestorage.com/trademarks. Other names may be trademarks of their respective owners.

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SOURCE Pure Storage

FAQ

What are the key benefits of Pure Storage's (PSTG) collaboration with Micron?

The collaboration offers three key benefits: improved performance with lower latency, reduced energy consumption for sustainability, and rack-dense scalable solutions at a lower total cost of ownership compared to traditional storage solutions.

How does Pure Storage (PSTG) address data center energy efficiency challenges?

Pure Storage's collaboration with Micron delivers storage solutions that dramatically reduce energy consumption compared to traditional storage solutions, lowering operating costs and environmental impact.

What is the current storage capacity of Pure Storage's (PSTG) DirectFlash Module?

Pure Storage's DirectFlash Module, using Micron's G8 QLC NAND, offers 150TB of storage capacity.

How long has Pure Storage (PSTG) been collaborating with Micron on NAND technology?

Pure Storage and Micron have maintained a decade-long collaboration, spanning seven generations of NAND technology integration.

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