Marti Begins Monetizing its Ride-Hailing Service
Marti Technologies, Inc. (NYSE American: MRT), Türkiye's leading mobility super app, has initiated monetization of its ride-hailing service. After two years of growth, Marti is now offering driver subscription packages, allowing drivers to purchase the right to receive ride requests from Marti's riders. With over 225,000 registered drivers, Marti stands as the only at-scale app-based ride-hailing operator in the country.
Competing with smaller offline providers, Marti's app-based system offers a more efficient method of connecting riders with drivers. Offline drivers typically pay around $300 per month for ride requests. Marti's subscription prices will dynamically adjust based on real-time ride request volumes, potentially reaching similar price points.
Marti Technologies, Inc. (NYSE American: MRT), la principale super app per la mobilità in Turchia, ha avviato la monetizzazione del suo servizio di ride-hailing. Dopo due anni di crescita, Marti offre ora pacchetti di abbonamento per i conducenti, consentendo ai conducenti di acquistare il diritto di ricevere richieste di corsa dai passeggeri di Marti. Con oltre 225.000 conducenti registrati, Marti è l'unico operatore di ride-hailing basato su app su larga scala nel paese.
Competendo con fornitori offline più piccoli, il sistema basato su app di Marti offre un metodo più efficiente per mettere in contatto passeggeri e conducenti. I conducenti offline pagano tipicamente circa 300 dollari al mese per le richieste di corsa. I prezzi degli abbonamenti di Marti si regoleranno dinamicamente in base ai volumi di richieste di corsa in tempo reale, raggiungendo potenzialmente punti di prezzo simili.
Marti Technologies, Inc. (NYSE American: MRT), la principal super app de movilidad en Turquía, ha iniciado la monetización de su servicio de ride-hailing. Después de dos años de crecimiento, Marti ahora ofrece paquetes de suscripción para conductores, permitiendo a los conductores comprar el derecho a recibir solicitudes de viaje de los pasajeros de Marti. Con más de 225,000 conductores registrados, Marti es el único operador de ride-hailing basado en aplicaciones a gran escala en el país.
Competitively with smaller offline providers, el sistema basado en la app de Marti ofrece un método más eficiente para conectar pasajeros con conductores. Los conductores offline típicamente pagan alrededor de 300 dólares al mes por las solicitudes de viaje. Los precios de suscripción de Marti se ajustarán dinámicamente según los volúmenes de solicitudes de viaje en tiempo real, alcanzando potencialmente precios similares.
Marti Technologies, Inc. (NYSE American: MRT), 터키의 선도적인 이동성 슈퍼앱이 승차 호출 서비스의 수익화를 시작했습니다. 2년 간의 성장 후, Marti는 이제 드라이버 구독 패키지를 제공하여 드라이버가 Marti의 승객으로부터 승차 요청을 받을 권리를 구매할 수 있도록 하고 있습니다. 22만 5천명의 등록된 드라이버가 있는 Marti는 국가에서 유일한 대규모 앱 기반 승차 호출 운영자입니다.
더 작은 오프라인 제공업체와 경쟁하면서, Marti의 앱 기반 시스템은 승객과 드라이버를 연결하는 보다 효율적인 방법을 제공합니다. 오프라인 드라이버는 일반적으로 승차 요청에 대해 한 달에 약 300달러를 지불합니다. Marti의 구독 가격은 실시간 승차 요청 양에 따라 동적으로 조정됩니다, 잠재적으로 유사한 가격대에 도달할 수 있습니다.
Marti Technologies, Inc. (NYSE American: MRT), la principale super application de mobilité en Turquie, a entamé la monétisation de son service de VTC. Après deux années de croissance, Marti propose désormais des forfaits d'abonnement pour les conducteurs, permettant aux conducteurs d'acheter le droit de recevoir des demandes de course de la part des passagers de Marti. Avec plus de 225 000 conducteurs enregistrés, Marti représente le seul opérateur de VTC basé sur une application à grande échelle dans le pays.
En concurrence avec des prestataires hors ligne plus petits, le système basé sur l'application de Marti offre une méthode plus efficace de mise en relation des passagers avec les conducteurs. Les conducteurs hors ligne paient généralement environ 300 dollars par mois pour les demandes de course. Les prix des abonnements de Marti ajusteront dynamiquement en fonction des volumes de demandes de course en temps réel, atteignant potentiellement des niveaux de prix similaires.
Marti Technologies, Inc. (NYSE American: MRT), die führende Mobilitäts-Super-App in der Türkei, hat die Monetarisierung ihres Ride-Hailing-Dienstes eingeleitet. Nach zwei Jahren Wachstum bietet Marti nun Abonnements für Fahrer an, die es Fahrern ermöglichen, das Recht zu erwerben, Fahranfragen von Martis Fahrgästen zu erhalten. Mit über 225.000 registrierten Fahrern ist Marti der einzige groß angelegte, app-basierte Ride-Hailing-Anbieter im Land.
Im Wettbewerb mit kleineren Offline-Anbietern bietet Martis app-basiertes System eine effizientere Methode, Fahrgäste mit Fahrern zu verbinden. Offline-Fahrer zahlen typischerweise etwa 300 Dollar pro Monat für Fahranfragen. Die Abonnementpreise von Marti werden dynamisch angepasst basierend auf den aktuellen Fahranfragevolumen und könnten potenziell ähnliche Preisniveaus erreichen.
- Initiated monetization of ride-hailing service after two years of growth
- Over 225,000 registered drivers on the platform
- Only at-scale app-based ride-hailing operator in Türkiye
- Potential for significant revenue from driver subscriptions (up to $300 per driver per month)
- Competition from smaller offline ride-hailing service providers
Marti is initially monetizing its ride-hailing service in the form of driver subscription packages in which drivers purchase via subscriptions the right to receive ride requests from Marti’s riders. There are currently over 225 thousand registered drivers using Marti’s ride-hailing service.
While Marti is the only at-scale app-based ride-hailing operator in the country, there are smaller offline ride-hailing service providers that direct ride requests to drivers via voice calls and text messages. Due to the inefficiency of connecting riders with drivers via a non-app interface, those offline drivers receive a lower volume of ride requests from these service providers. Drivers that work with offline service providers currently pay upwards of
About Marti:
Founded in 2018, Marti is Türkiye’s leading mobility app, offering multiple transportation services to its riders. Marti operates a ride-hailing service that matches riders with car, motorcycle, and taxi drivers, and operates a large fleet of rental e-mopeds, e-bikes, and e-scooters. All of Marti’s offerings are serviced by proprietary software systems and IoT infrastructure. For more information, visit www.marti.tech.
Cautionary Note Regarding Forward-Looking Statements
Certain statements made in this press release constitute forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including, without limitation, statements related to the ride-hailing business and its anticipated growth, forms of monetization, pricing of driver subscription packages, and expected future performance and market opportunities. These forward-looking statements are based on management’s current expectations. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including the risks discussed in the Company’s filings with the SEC, including the Company’s Annual Report on Form 20-F. Marti undertakes no obligation to update publicly any forward-looking statements, whether as a result of future events, new information or otherwise, except as required by law.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241007350512/en/
Marti Technologies, Inc.
Turgut Yilmaz
investor.relations@marti.tech
Source: Marti Technologies, Inc.
FAQ
How is Marti (MRT) monetizing its ride-hailing service?
How many registered drivers does Marti (MRT) have for its ride-hailing service?
What is the potential monthly subscription fee for Marti's (MRT) ride-hailing drivers?
How does Marti (MRT) compare to other ride-hailing services in Türkiye?
