Topgolf Callaway Brands Ord Shs Stock Price, News & Analysis

Topgolf (NYSE:MODG) has announced its comprehensive football season experience launching this fall. The entertainment company is introducing the new Field Goal Challenge game across 51 locations nationwide, featuring both digital and physical field goal posts for an interactive experience.

The company is rolling out several watch packages including the Tailgate Package with three-hour bay reservations and Premium Suites available at 20 select venues. New menu items include specialty dishes priced from $9.79 to $15.99, and value offers feature Sunday Funday pricing at $30-40 per hour. The initiative combines golf entertainment with football viewing to create a unique sports entertainment experience.

Topgolf Callaway Brands (NYSE:MODG) reported Q2 2025 results with consolidated net revenue of $1.11 billion and strong performance across segments. The company completed the sale of Jack Wolfskin, boosting available liquidity by 48% year-over-year to over $1.1 billion.

Key financial metrics include Q2 GAAP net income of $20.3 million (down 67.3% YoY) and non-GAAP Adjusted EBITDA of $195.8 million (down 4.8% YoY). The company raised its full-year 2025 guidance for continuing operations, increasing revenue midpoint by $30 million and Adjusted EBITDA midpoint by $25 million.

Segment performance showed Golf Equipment revenue at $411.6 million (down 0.5%), Topgolf revenue at $485.3 million (down 1.8%), and Active Lifestyle at $213.6 million (down 14.4%). The company announced Topgolf CEO Artie Starrs' resignation, likely delaying the planned Topgolf separation until 2026.

Topgolf, a subsidiary of Topgolf Callaway Brands (NYSE: MODG), has selected VergeIO's VergeOS platform to modernize its IT infrastructure across 100+ global venues, offices, and data centers. The decision came after evaluating alternatives to VMware's licensing model under Broadcom ownership.

The company is transitioning from VMware on Dell VxRail to a more efficient three-node VergeOS architecture per site. This move will eliminate the need for third-party backup software and hardware through VergeOS' built-in data protection features. The new infrastructure supports tenant isolation, real-time monitoring, and automated maintenance processes that previously required 30-45 minutes of manual effort per location.

Topgolf Callaway Brands (NYSE: MODG) announced the resignation of Artie Starrs, CEO of Topgolf, who will remain with the company through September 2025 to ensure a smooth transition. Starrs has accepted another CEO position at an undisclosed company.

CEO Chip Brewer noted positive Q2 financial results and improving same venue sales trends at Topgolf. The company is actively conducting an executive search for Starrs' replacement. Importantly, the leadership change impacts the timeline of Topgolf's planned separation, with a potential spin-off now likely delayed until 2026, after a new CEO is appointed. The company remains committed to pursuing either a spin-off or sale of the Topgolf business.

Topgolf Callaway Brands (NYSE:MODG) has scheduled two important investor events. The company will release its Q2 2025 financial results on Wednesday, August 6, 2025, after market close, followed by a management conference call at 2:00 PM PT (5:00 PM ET).

Additionally, the company will participate in the Goldman Sachs 32nd Annual Global Retailing Conference on September 4, 2025 in New York City. Both events will be accessible via webcast through the company's Investor Relations website.

Topgolf (NYSE:MODG) has announced a promotional partnership with Netflix to celebrate the premiere of Happy Gilmore 2. The company will host a special giveaway at all U.S. venues, offering Players the chance to win a limited-edition Odyssey Hockey Stick putter - the same model used in the upcoming movie.

The promotion will run on July 27 and August 1-3, 2025, with two putters available to be won at each venue. Players who receive a golden ball during gameplay will win the exclusive putter along with a tube sock headcover. The promotion aligns with the movie's Netflix premiere on July 25, 2025.

Topgolf (NYSE:MODG) has launched an innovative marketing campaign combining golf and football by installing regulation-size field goal posts at 50 venues nationwide for the '25-'26 season. The company introduced the "Topgolf Dadternship" contest, running from July 15 to August 8, 2025, seeking one dad to become their unofficial intern.

The winner will receive a one-year Platinum Membership, a $2,000 gift card, exclusive behind-the-scenes access, and branded merchandise. CEO Artie Starrs emphasized this initiative aligns with Topgolf's focus on play and friendly competition, offering fans a new way to test their accuracy while celebrating football's preseason energy.

Callaway Golf (NYSE:MODG) has announced the launch of Limited Edition Odyssey Hockey Stick Putters and Callaway Golf Balls in celebration of the upcoming Netflix release of Happy Gilmore 2. The golf balls will be available starting July 11th at $59.99 per dozen, while the putters will launch on July 25th at $499.99.

The announcement highlights Odyssey's position as the #1 Putter for over 25 years on major worldwide Tours. The company's Chrome Tour Golf Ball line, supported by a $100 million investment in their Chicopee manufacturing plant, has achieved 4 major wins to date. The limited edition products feature iconic movie quotes and designs inspired by the film franchise.

Topgolf (NYSE:MODG) has announced a special promotional partnership with Marvel Studios, launching an exclusive in-venue experience inspired by "The Fantastic Four: First Steps" movie. The promotion will run from June 30 through September 15, 2025 across all U.S. venues and Glasgow.

The experience features a Marvel-themed takeover of Topgolf's Block Party digital game mode. Groups of four or more players can receive a free order of donut holes during their visit. The company is also offering several value deals including 50% off gameplay Monday through Thursday, special night rates of $30-40 per hour on Friday and Saturday nights, and Sunday Funday pricing.

The promotion includes special menu items such as frozen cocktails, specialty drinks, and value-priced beverages including $5 Beers and $6-8 Margaritas. This marks Topgolf's second collaboration with Marvel Studios, following their previous partnership for "Captain America: Brave New World."