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MedMen’s Tracy McCourt Appointed President of West Hollywood Cannabis Organization

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MedMen Enterprises Inc. (CSE: MMEN, OTCQB: MMNFF) announced the appointment of Tracy McCourt as President of Emerald Village West Hollywood, a marketing organization for licensed cannabis businesses. Emerald Village, established in 2021, aims to enhance the cannabis industry in West Hollywood by providing diverse attractions and experiences. McCourt expressed pride in promoting the city's cannabis culture and collaborating with local retailers. MedMen operates in multiple states, offering premium cannabis products and services.

Positive
  • Appointment of Tracy McCourt as President of Emerald Village is expected to enhance community collaboration.
  • Emerald Village promotes West Hollywood as a cannabis culture hub, potentially attracting more consumers.
Negative
  • None.

LOS ANGELES--(BUSINESS WIRE)-- MedMen Enterprises Inc. (“MedMen” or the “Company”) (CSE: MMEN) (OTCQB: MMNFF), a leading cannabis retailer with operations across the nation, today announced the appointment of Tracy McCourt, Chief Revenue Officer, to President of Emerald Village West Hollywood. Established in 2021, Emerald Village West Hollywood is the official marketing organization for licensed cannabis businesses in West Hollywood.

“It’s an honor to lead an organization dedicated to promoting West Hollywood’s vibrant cannabis industry,” said McCourt. “Working together with a group of diverse cannabis retailers in the community, we’re positioning WeHo as the capital of cannabis culture and curated experiences for tourists and locals alike.”

Emerald Village offers an extensive and eclectic range of cannabis attractions, including culinary, wellness, entertainment, nightlife, art and personalized experiences. Visitors can plan their cannabis adventures through the Emerald Village website – emeraldvillageweho.com – which features the latest on cannabis events, businesses and attractions in the area.

Current member organizations of Emerald Village West Hollywood include Alternative Herbal Health Services (AHHS), The Artist Tree, CALMA, LA Patients and Caregivers Group (LAPCG), MedMen, and Zen Healing Collective.

ABOUT MEDMEN:

MedMen is a premier American cannabis retailer with an operational footprint in California, Nevada, Illinois, Arizona, Massachusetts, and Florida. MedMen offers a robust selection of high-quality products, including MedMen-owned brands MedMen Red and LuxLyte through its premium retail stores, proprietary delivery service, as well as curbside and in-store pickup. MedMen Buds, an industry-first loyalty program, provides exclusive access to promotions, product drops and content. MedMen believes that a world where cannabis is legal and regulated is safer, healthier, and happier. Learn more about MedMen at www.medmen.com.

MedMen Media Contact:

Lisa Weser

MedMen@Trailblaze.co

MedMen Investor Relations Contact:

Investors@MedMen.com

Source: MedMen Enterprises Inc.

FAQ

What is the significance of Tracy McCourt's appointment at MedMen?

Tracy McCourt's appointment as President of Emerald Village West Hollywood may strengthen local partnerships and enhance the promotion of the cannabis industry in the area.

How does Emerald Village West Hollywood plan to attract tourists?

Emerald Village aims to attract tourists by offering a range of cannabis-related attractions, including culinary, wellness, entertainment, and nightlife experiences.

What operations does MedMen Enterprises Inc. cover?

MedMen operates in California, Nevada, Illinois, Arizona, Massachusetts, and Florida, providing a wide selection of cannabis products and services.

What is the role of Emerald Village in West Hollywood?

Emerald Village serves as the official marketing organization for licensed cannabis businesses in West Hollywood, enhancing the visibility of the local cannabis market.

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