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Southern Living Offers Holiday Inspiration at Its 2021 Idea House in Louisville, Kentucky

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Meredith Corporation (NYSE: MDP) announces a free virtual event, "Deck the Halls with Southern Living", set for December 9 from the 2021 Idea House in Louisville, Kentucky. This event will feature holiday cooking, decorating tips, and entertainment ideas, hosted by Sid Evans and Ivy Odom, alongside guests like chef Lucretia Thompson. In-person tours of the decorated Idea House are available until December 19, with tickets priced at $25, benefiting local charities. Register at here.

Positive
  • Engages audience with a holiday-themed virtual event, enhancing brand visibility.
  • In-person tours of the Idea House may boost ticket sales and local community engagement.
  • Charity component potentially enhances corporate reputation and community relations.
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  • None.

NEW YORK and BIRMINGHAM, Ala., Nov. 22, 2021 /PRNewswire/ -- Meredith Corporation's (NYSE: MDP) Southern Living announces that free registration is now open for its first-ever "Deck the Halls with Southern Living" virtual event taking place from its 2021 Idea House in Louisville, Kentucky on December 9, offering holiday-inspired cooking, entertaining and decorating ideas from Southern Living editors and special guest experts. The 2021 Idea House, which has been styled with festive holiday décor in celebration of the season, will remain open for in-person tours until December 19, and tickets are available for purchase here.

Sid Evans, "We're celebrating the season in a big way at this year's Idea House. Not only are we showing off the home's versatility as a place to host and entertain, we're also using this extraordinary setting to share decorating ideas and cooking inspiration with an audience that's very excited about the holidays."

The "Deck the Halls with Southern Living" half-hour event will take place at 4 pm ET on December 9 from the 2021 Idea House. Hosted by Southern Living's Sid Evans and Ivy Odom, and featuring celebrated Louisville chef Lucretia Thompson; wine expert and co-founder of The LEE Initiative Lindsey Ofcacek; and author, stylist, and tastemaker Katie Jacobs, the event will include cooking and cocktail demonstrations, gift wrapping tips and shortcuts, and holiday décor ideas, such as how to make a wreath for your front door and how to create a festive Southern table setting.  Visit https://meredith.brand.live/c/deckthehallswithsouthernliving to sign up for free.

With holiday joy infused into each room and featuring four Christmas trees along with wreaths on the windows and special tabletop displays created for the season with local retailer Cherry House, the Southern Living 2021 Idea House is open Thursday through Saturday 10 a.m. to 4 p.m. and Sunday 1 p.m. to 4 p.m. through December 19. Admission is $25, with a portion of each ticket benefiting Gilda's Club Kentuckiana and The LEE Initiative. Visit ideahouseky.com to purchase tickets and learn more about the tours. 

Integrated within the home, the Southern Living Idea House 2021 sponsors are: Clopay® Garage Doors, Cultured Stone, Kindred Outdoors + Surrounds, James Hardie, Kerrygold USA, Log Still Distillery, Marvin®, Monogram Appliances, The PEDIGREE® brand, Royal® Building Products, The Sherwin-Williams Company, Sleep Number®, Southern Living® Collection Exclusively at Dillard's, Southern Living® Plant Collection, Summer Classics Home, Sunbrella®, and Wellborn Cabinet, Inc.

To recreate this year's home in your area, the "Riverbend" Southern Living House Plan is available for purchase at houseplans.southernliving.com.

About the Southern Living 2021 Idea House
The 5,545-square-foot 2021 Idea House has five bedrooms, five full baths, two half baths, a family-friendly media room, a children's study, a centrally located multi-use studio for everything from crafting projects to homework, and plenty of porch space for outdoor living and alfresco dining. This year's home was created by a team of renowned experts in their fields, including Louisville-based builders Jason Black and Jimmy King of Artisan Signature Homes, Atlanta-based architect Brandon Ingram of C. Brandon Ingram Design, Nashville-based interior designer Sarah Bartholomew and landscape architect Josh Myers of Myers & Co. Landscape Architecture. For more about the home, visit https://www.southernliving.com/home/idea-houses/2021-idea-house-tour

About Southern Living 
Southern Living celebrates the essence of life in the South, covering the best in Southern food, homes, gardens and travel. Southern Living connects consumers to the region's rich culture through a variety of print, digital, mobile, social and event platforms, as well as its TV show and Biscuits & Jam podcast. Headquartered in Birmingham, Alabama, the rapidly expanding Southern Living brand is produced by Meredith Corporation.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/southern-living-offers-holiday-inspiration-at-its-2021-idea-house-in-louisville-kentucky-301429968.html

SOURCE Meredith Corporation

FAQ

What is the date of the Deck the Halls with Southern Living virtual event?

The virtual event takes place on December 9, 2021.

How can I register for the Deck the Halls with Southern Living event?

Free registration is available at https://meredith.brand.live/c/deckthehallswithsouthernliving.

When are the in-person tours of the Southern Living 2021 Idea House available?

In-person tours are available until December 19, 2021.

What is the cost of admission for the Southern Living Idea House tours?

Admission is priced at $25, with a portion benefiting local charities.

What will be featured in the Deck the Halls with Southern Living virtual event?

The event will include holiday cooking, decorating ideas, and demonstrations from guest experts.

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