SOUR PATCH KIDS® Brand Falls into Fall with Limited Edition Apple-Inspired Flavors

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SOUR PATCH KIDS introduces limited-edition Apple Harvest candy for the fall season

09/19/2023 - 01:47 PM

New introduction offers a sour-then-sweet bite for the fall season

EAST HANOVER, N.J., Sept. 19, 2023 /PRNewswire/ -- Move over pumpkin spice because the SOUR PATCH KIDS brand is bringing a new fall flavor to consumers with a limited-edition release of apple-inspired candy. SOUR PATCH KIDS Apple Harvest candy is a delicious take on a seasonal classic with three sour-then-sweet apple-inspired flavors: Cranberry Apple, Apple Cider and Caramel Apple. Consumers are encouraged to pick up the limited-release product while SOUR PATCH KIDS Apple Harvest candy is available nationwide now through October.

"We're helping consumers turn over a new leaf this fall with our seasonal introduction of SOUR PATCH KIDS Apple Harvest candy. This limited-edition product captures autumn's essence in a soft, chewy candy that delivers the ultimate sour-then-sweet combination our fans know and love," said Jenna Carls, senior brand manager, candy, Mondelēz International. "Whether you're looking for a back-to-school treat, planning a trip to the local orchard or preparing for the next tailgate, SOUR PATCH KIDS Apple Harvest candy delivers all the tart and tangy fun this fall."

The SOUR PATCH KIDS brand loves to introduce unique flavor combinations for fans to enjoy, and Apple Harvest is a perfect new addition to offer a mischievous twist on the classic, comforting flavors of fall. SOUR PATCH KIDS Apple Harvest candy is now available at major national retailers in a 10 ounce pouch for $3.00 SRP. For more information about SOUR PATCH KIDS, please visit https://sourpatchkids.com/.

About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2022 net revenues of approximately $31 billion, MDLZ is leading the future of snacking with iconic global and local brands such as Oreo, Ritz, LU, Clif Bar and Tate's Bake Shop biscuits and baked snacks, as well as Cadbury Dairy Milk, Milka and Toblerone chocolate. Mondelēz International is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at https://www.twitter.com/MDLZ.