CHIPS AHOY! TEAMS UP WITH BIG SEAN TO CELEBRATE ITS BIGGEST INNOVATION YET WITH AN EXCLUSIVE NEW BIG CHEWY COOKIE MERCH COLLABORATION
Chips Ahoy! announces collaboration with GRAMMY-nominated artist Big Sean at ComplexCon to launch their biggest innovation - Chips Ahoy! Big Chewy Cookie. The new cookie, over three times larger than regular Chewy cookies, comes in three flavors: Chocolatey Chip, Chocolatey Brownie, and Chocolatey Caramel.
The collaboration includes an exclusive merch collection featuring cookie-inspired designs and Big Sean's Don Life mantra. The collection will debut at ComplexCon Las Vegas on November 16, featuring items like a Don Life T-shirt, chocolate brown sweatshirt, oversized tote bag, and nostalgic lunchbox tin. Fans can win the exclusive merchandise through an online sweepstakes running from November 12-27.
Chips Ahoy! annuncia una collaborazione con l'artista nominato ai GRAMMY Big Sean al ComplexCon per lanciare la loro più grande innovazione: il Chips Ahoy! Big Chewy Cookie. Il nuovo biscotto, oltre tre volte più grande dei normali biscotti Chewy, è disponibile in tre gusti: Chocolatey Chip, Chocolatey Brownie e Chocolatey Caramel.
La collaborazione include una collezione esclusiva di merchandise con design ispirati ai biscotti e il mantra Don Life di Big Sean. La collezione sarà presentata al ComplexCon di Las Vegas il 16 novembre, e includerà articoli come una maglietta Don Life, una felpa color marrone cioccolato, una borsa tote sovradimensionata e una storica scatola per il pranzo in latta. I fan possono vincere il merchandise esclusivo attraverso un concorso online che si svolgerà dal 12 al 27 novembre.
Chips Ahoy! anuncia una colaboración con el artista nominado al GRAMMY Big Sean en el ComplexCon para lanzar su mayor innovación: Chips Ahoy! Big Chewy Cookie. La nueva galleta, más de tres veces más grande que las galletas Chewy normales, viene en tres sabores: Chocolatey Chip, Chocolatey Brownie y Chocolatey Caramel.
La colaboración incluye una colección de mercadería exclusiva con diseños inspirados en galletas y el mantra Don Life de Big Sean. La colección se presentará en el ComplexCon de Las Vegas el 16 de noviembre, e incluirá artículos como una camiseta Don Life, un sudadero color marrón chocolate, una bolsa tote de gran tamaño y una antigua caja de almuerzo de lata. Los fanáticos pueden ganar la mercancía exclusiva a través de un concurso en línea que se llevará a cabo del 12 al 27 de noviembre.
칩스 아호이!가 그래미 후보에 오른 아티스트 빅 숀과의 협업을 발표하며, 그들의 가장 큰 혁신인 칩스 아호이! 빅 츄이 쿠키를 ComplexCon에서 론칭합니다. 새로운 쿠키는 일반 츄이 쿠키보다 세 배 이상 큰 크기로 제공되며, 초콜릿 칩, 초콜릿 브라우니, 초콜릿 카라멜의 세 가지 맛이 있습니다.
이번 협업에는 쿠키에서 영감을 받은 디자인과 빅 숀의 Don Life 문구가 포함된 독점 상품 컬렉션이 포함됩니다. 이 컬렉션은 11월 16일 라스베가스의 ComplexCon에서 첫선을 보일 예정이며, Don Life 티셔츠, 초콜릿 브라운 스웨트셔츠, 오버사이즈 토트백, 추억의 도시락 통과 같은 아이템이 포함됩니다. 팬들은 11월 12일부터 27일까지 진행되는 온라인 경품 행사에서 독점 상품을 받을 수 있습니다.
Chips Ahoy! annonce une collaboration avec l'artiste nominé aux GRAMMY Big Sean lors du ComplexCon pour lancer sa plus grande innovation : le Chips Ahoy! Big Chewy Cookie. Le nouveau cookie, qui mesure plus de trois fois la taille des cookies Chewy ordinaires, est disponible en trois saveurs : Chocolatey Chip, Chocolatey Brownie et Chocolatey Caramel.
La collaboration comprend une collection exclusive de marchandises avec des designs inspirés des cookies et le mantra Don Life de Big Sean. La collection fera ses débuts au ComplexCon de Las Vegas le 16 novembre, avec des articles tels qu'un T-shirt Don Life, un sweat-shirt couleur chocolat, un tote bag surdimensionné et une boîte à déjeuner nostalgique en métal. Les fans peuvent gagner des marchandises exclusives grâce à un tirage au sort en ligne qui se déroulera du 12 au 27 novembre.
Chips Ahoy! kündigt eine Zusammenarbeit mit dem für einen GRAMMY nominierten Künstler Big Sean beim ComplexCon an, um ihre größte Innovation zu präsentieren - Chips Ahoy! Big Chewy Cookie. Der neue Keks ist über dreimal so groß wie normale Chewy-Kekse und kommt in drei Geschmacksrichtungen: Chocolatey Chip, Chocolatey Brownie und Chocolatey Caramel.
Die Zusammenarbeit umfasst eine exklusive Merchandise-Kollektion mit von Keksen inspirierten Designs und Big Seans Don Life-Motto. Die Kollektion wird am 16. November beim ComplexCon in Las Vegas vorgestellt und umfasst Artikel wie ein Don Life T-Shirt, einen schokoladenbraunen Sweatshirt, eine übergroße Tragetasche und eine nostalgische Lunchbox aus Metall. Fans können das exklusive Merchandise durch ein Online-Gewinnspiel gewinnen, das vom 12. bis 27. November veranstaltet wird.
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America's #1 Chocolate Chip Cookie brand will highlight the new Chips Ahoy! Big Chewy Cookie and cookie-inspired merch collection created with Big Sean to the BIGGEST tastemakers in culture at ComplexCon
Featuring bold cookie-inspired styles and Big Sean's famous Don Life mantra, the collection features pieces co-designed by Big Sean and created to stand out from the crowd. A Don Life T-shirt features the Big Chewy Cookie towering over the Earth as a nod to Chips Ahoy! Big Chewy Cookie's immense size and Big Sean's previous fan favorite collections, while a premium heavyweight chocolate brown sweatshirt with a large cookie design symbolizes Chips Ahoy! cookie's beloved chocolatey chips and delicious taste. Fans enjoying their Big Chewy Cookie on-the-go can toss it in their new oversized tote bag, constructed with a perfectly sized slit to hold the Big Chewy Cookie, or their new classic, nostalgic lunchbox tin. The capsule collection will drop on November 16 at ComplexCon in
At the event, fans can enter for a chance to win this exclusive drop and try the delicious Big Chewy Cookie flavors – Chocolatey Chip, Chocolatey Brownie, or Chocolatey Caramel – at the Chips Ahoy! booth, which will be impossible to miss. Towering at 18 feet tall, the massive cookie installation will give fans the opportunity to meet Big Sean and snap photos with the music artist, for a limited time on Saturday. If fans can't make it to ComplexCon, they can enter for a chance to get their hands on the exclusive drop at stories.complex.com/chipsahoysweeps from November 12 through November 27. See abbreviated rules below for more details.
"When thinking about bringing together BIG names for our Big Chewy Cookie launch, we knew Complex and Big Sean would be the best partners to help us make a splash in fashion and culture, while underscoring our passion for mouth-watering innovation," said Jen Levin, Senior Brand Manager at Chips Ahoy! "At over three times the size of the Chips Ahoy! Regular Chewy Cookie, this shareable, on-the-go choice brings happiness with each big, delicious bite. Chips Ahoy! Big Chewy Cookie is made with Gen Z Chips Ahoy! fans in mind – so, collaborating with Big Sean at ComplexCon is the perfect way to share the product and exclusive merch collection with them."
Big Sean shared why this Chips Ahoy! and Complex collaboration is close to his heart and urges fans to join him for the event, saying, "My new merch collaboration with Chips Ahoy! at ComplexCon is about bringing big flavor and bold style together. Debuting the collection for a brand I've loved for years at an event where culture and creativity collide, is particularly special. See ya'll in Vegas!"
Chips Ahoy! Big Chewy Cookie is currently available in convenience stores nationwide and will be found more broadly in grocery and mass merchandise stores in 2025. Don't forget to follow Chips Ahoy! on TikTok and Instagram and follow Complex on TikTok and Instagram to keep up with the latest on all ComplexCon news and learn about the upcoming Chips Ahoy! collab.
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2023 net revenues of approximately
About ComplexCon
ComplexCon is a groundbreaking festival and exhibition that brings together music, style, sneakers, pop culture, art, food and innovation. A weekend where creative minds converge to celebrate the latest trends and ideas shaping our culture, the festival features immersive experiences, exclusive releases from the most influential brands, thought-provoking panel discussions and headlining performances from Travis Scott & Cactus Jack, Playboi Carti & Opium, Metro Boomin and many more. This year, Travis Scott will act as the curator of the event, bringing "CactusCon" to
About Big Sean
A 7x BET Award-winning and GRAMMY®-nominated superstar, Big Sean is an uncompromising force in hip hop and culture at the top of his game. Since unleashing his 2011 PLATINUM-certified debut album Finally Famous on Kanye West's G.O.O.D. Music/Def Jam imprint, Sean has sold more than 50 million records and continues to elevate with no signs of slowing. On August 30, he released his critically acclaimed sixth studio album Better Me Than You (Def Jam Recordings) which includes hit singles "Superstar," "Together Forever" feat. The Alchemist, "On Up," "Yes," and "Precision." A true multi-hyphenate, Sean is also gearing up to release his first book "Go Higher" (Simon and Schuster) on January 21 that serves as a spiritual guidebook for our times and outlines his five key practices for inner work and self-acceptance. In addition to his 2011 debut album, Sean's musical catalog also comprises PLATINUM-certified albums
COMPLEX x CHIPS AHOY! PROMOTION ABBREVIATED RULES
NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Void where prohibited. Open to legal residents of the 50 United States/D.C. at least 18 yrs. of age or age of majority in state of residence. Begins 11/13/24 at 6:00 a.m. PT; Ends 11/27/24 at 7:00 p.m. PT. For Official Rules, prize descriptions, and odds disclosure, visit https://stories.complex.com/chipsahoysweeps. Sponsor: Commerce Media Holdings LLC dba COMPLEX NTWRK,7060 Hollywood Blvd, 2nd Floor,
LINK TO FULL RULES HERE
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SOURCE Chips Ahoy!
FAQ
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