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LPGA Pro Muni “Lily” He Joins Sands as a Champion Ambassador

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Las Vegas Sands (NYSE:LVS) has announced LPGA Tour pro Muni "Lily" He as its newest champion ambassador. The 24-year-old China-born golfer will support Sands' efforts to promote women's golf and leadership through resort and community initiatives. He joins fellow pro golfers Collin Morikawa, Minjee Lee, and Li Haotong on Sands' roster of champion ambassadors.

Born in Chengdu, China, He has a decorated junior golf career and turned professional in 2017. She secured her first professional victory at the 2018 Prasco Charity Championship and achieved full status for the 2019 LPGA Tour. With over 890,000 Instagram followers, He is positioned as one of the most marketable sports stars from Asia.

Las Vegas Sands (NYSE:LVS) ha annunciato Muni "Lily" He, professionista del LPGA Tour, come suo nuovo ambasciatore di campione. La golfista di 24 anni, nata in Cina, supporterà gli sforzi di Sands per promuovere il golf al femminile e la leadership attraverso iniziative nei resort e nella comunità. Si unisce agli altri golfisti professionisti Collin Morikawa, Minjee Lee e Li Haotong nel roster di ambasciatori campioni di Sands.

Nata a Chengdu, in Cina, He ha una carriera junior nel golf molto prestigiosa e è diventata professionista nel 2017. Ha ottenuto la sua prima vittoria da professionista al Prasco Charity Championship 2018 e ha raggiunto lo status completo per il LPGA Tour 2019. Con oltre 890.000 follower su Instagram, He è considerata una delle stelle sportive più commercializzabili dell'Asia.

Las Vegas Sands (NYSE:LVS) ha anunciado a Muni "Lily" He, profesional del LPGA Tour, como su nuevo embajador campeón. La golfista de 24 años, nacida en China, apoyará los esfuerzos de Sands para promover el golf femenino y el liderazgo a través de iniciativas en resorts y en la comunidad. Se une a otros golfistas profesionales, como Collin Morikawa, Minjee Lee y Li Haotong, en la lista de embajadores campeones de Sands.

Nacida en Chengdu, China, He tiene una carrera junior de golf muy destacada y se convirtió en profesional en 2017. Aseguró su primera victoria profesional en el Prasco Charity Championship 2018 y logró el estatus completo para el LPGA Tour 2019. Con más de 890,000 seguidores en Instagram, He se posiciona como una de las estrellas deportivas más comercializables de Asia.

라스베가스 샌즈 (NYSE:LVS)는 LPGA 투어 프로 뮤니 "릴리" 흐를 새로운 챔피언 앰배서더로 발표했습니다. 24세의 중국 출신 골퍼인 그는 리조트 및 지역 사회 활동을 통해 여성 골프 및 리더십을 홍보하는 샌즈의 노력을 지원할 것입니다. 그는 샌즈의 챔피언 앰배서더 명단에 있는 프로 골퍼인 콜린 모리카와, 민지리 및 리 하오통과 함께합니다.

중국 청두에서 태어난 그는 화려한 주니어 골프 경력을 가지고 있으며 2017년에 프로로 전향했습니다. 2018년 프라스코 자선 챔피언십에서 첫 프로 무대에서 우승을 차지하였고, 2019년 LPGA 투어에서 풀 스테이터스를 달성했습니다. 그는 인스타그램에서 890,000명이 넘는 팔로워를 보유하고 있어 아시아에서 가장 마케팅 가능성이 높은 스포츠 스타 중 한 명으로 자리 잡고 있습니다.

Las Vegas Sands (NYSE:LVS) a annoncé Muni "Lily" He comme son nouvel ambassadeur champion du LPGA Tour. La golfeuse, âgée de 24 ans et originaire de Chine, soutiendra les efforts de Sands pour promouvoir le golf féminin et le leadership à travers des initiatives de stations et de communautés. Elle rejoint d'autres golfeurs professionnels, tels que Collin Morikawa, Minjee Lee et Li Haotong, dans la liste des ambassadeurs champions de Sands.

Née à Chengdu, en Chine, He a une carrière junior de golf bien remplie et est devenue professionnelle en 2017. Elle a sécurisé sa première victoire professionnelle lors du Prasco Charity Championship 2018 et a obtenu le statut complet pour le LPGA Tour 2019. Avec plus de 890 000 abonnés sur Instagram, He est considérée comme l'une des stars sportives les plus commercialisables d'Asie.

Las Vegas Sands (NYSE:LVS) hat LPGA Tour-Profi Muni "Lily" He als seinen neuesten Champion-Botschafter angekündigt. Die 24-jährige Golfspielerin, die in China geboren wurde, wird Sands' Bemühungen unterstützen, den Frauen-Golf und die Führung durch Resorts und Gemeinschaftsinitiativen zu fördern. Sie reiht sich in die Riege der Champion-Botschafter von Sands ein, zu der auch die Profis Collin Morikawa, Minjee Lee und Li Haotong gehören.

In Chengdu, China, geboren, hat He eine angesehene Junior-Golfkarriere und wurde 2017 Profi. Sie sicherte sich ihren ersten professionellen Sieg bei der Prasco Charity Championship 2018 und erlangte den vollen Status für die LPGA Tour 2019. Mit über 890.000 Followern auf Instagram wird He als einer der vermarktungsstärksten Sportstars aus Asien angesehen.

Positive
  • Partnership with a popular LPGA pro enhances Sands' brand visibility
  • Potential to attract more guests and increase engagement at Sands' resorts
  • Strengthens Sands' presence in the Asian market through He's following
Negative
  • None.

The China-born LPGA Tour winner will support the company's efforts to showcase women athletes as leaders on and off their playing fields through resort and community initiatives.

Las Vegas Sands

LAS VEGAS, NV / ACCESSWIRE / September 12, 2024 / Las Vegas Sands (NYSE:LVS) announced that LPGA Tour pro Muni "Lily" He is the company's newest champion ambassador.

The China-born He will work with Sands to promote women's golf to a broader audience at its resorts and as part of the Sands Cares community engagement program, by highlighting women's leadership on and off the golf course through inspirational appearances and talks.

She joins fellow pro golfers Collin Morikawa, Minjee Lee and Li Haotong on Sands' roster of champion ambassadors who work with the company on sports-related initiatives aimed at creating exciting experiences for guests, promoting the company's resorts and regions on a global stage, and advancing important community causes with high-impact programs.

"I'm excited to work with Sands as one of the world's top hospitality companies and because of its major presence in Asia where we both have a loyal following," He said. "We are in sync on our focus to promote women's golf and bring inspirational opportunities to youth, particularly young women. I look forward to visiting Sands' resorts and engaging with its guests and communities."

Born in Chengdu, China, 24-year-old He's golf journey spans across Canada and California, with her home now in Los Angeles. Boasting a decorated junior golf career, her introduction to the world came at age 16 when she qualified for the 2015 U.S. Women's Open. A valuable asset to the University of Southern California women's golf team, He contributed to its triumph in the 2017 NCAA East Lake Finale.

Turning professional at the close of 2017, He secured her first professional victory at the 2018 Prasco Charity Championship on the Symetra Tour. Achieving full status for the 2019 LPGA Tour through the Q-Series, she became an LPGA Tour Rookie. Notably, her exceptional performance in the 2019 Q-Series, shooting eight straight rounds under par, earned her victory as well as her LPGA Tour Card for 2020. In 2022, she once again qualified for the prestigious U.S. Women's Open.

Beyond the golf course, He has garnered a substantial 890,000+ followers on Instagram, where she shares her journey as a golf athlete and influences in fitness and fashion. Positioned as one of the most marketable and exciting sports stars from Asia, He continues to captivate audiences with her multifaceted talents and unwavering dedication.

"As a successful professional athlete and lifestyle influencer, Lily is a tremendous addition to our team of champion ambassadors," Sands Chairman and CEO Robert G. Goldstein said. "With her China roots, she will be particularly inspirational in our Asia regions, and we look forward to featuring her in our efforts to showcase successful women's sports stars as motivating role models."

About Sands (NYSE:LVS)

Sands is the leading global developer and operator of integrated resorts.

Our iconic properties drive valuable leisure and business tourism and deliver significant economic benefits, sustained job creation, financial opportunities for local businesses and community investment to help make our host regions ideal places to live, work and visit.

Sands' portfolio of properties includes Marina Bay Sands in Singapore and The Venetian Macao, The Londoner Macao, The Parisian Macao, The Plaza and Four Seasons Hotel Macao, and Sands Macao in Macao SAR, China, through majority ownership in Sands China Ltd.

Sands is dedicated to being a leader in corporate responsibility, anchored by our core tenets of serving people, planet and communities. Our ESG leadership has led to inclusion on the Dow Jones Sustainability Indices for World and North America. To learn more, visit www.sands.com.

Contacts:

Kristin Koca
Sands
702.923.9142
Kristin.Koca@sands.com

Chloe Rothstein
WME
310.866.6917
crothstein@wmeagency.com

View additional multimedia and more ESG storytelling from Las Vegas Sands on 3blmedia.com.

Contact Info:
Spokesperson: Las Vegas Sands
Website: https://www.3blmedia.com/profiles/las-vegas-sands
Email: info@3blmedia.com

SOURCE: Las Vegas Sands



View the original press release on accesswire.com

FAQ

Who is Muni 'Lily' He and why did Las Vegas Sands (LVS) choose her as a champion ambassador?

Muni 'Lily' He is a 24-year-old China-born LPGA Tour pro golfer. Las Vegas Sands (LVS) chose her as a champion ambassador due to her success in golf, large social media following, and appeal in Asian markets where Sands has a significant presence.

What role will Muni He play as a champion ambassador for Las Vegas Sands (LVS)?

As a champion ambassador for Las Vegas Sands (LVS), Muni He will promote women's golf, showcase women athletes as leaders, and participate in resort and community initiatives. She will make inspirational appearances and talks to highlight women's leadership on and off the golf course.

How might Muni He's partnership impact Las Vegas Sands' (LVS) business in Asia?

Muni He's partnership could positively impact Las Vegas Sands' (LVS) business in Asia by leveraging her popularity and 890,000+ Instagram followers. As a marketable sports star from Asia, she may help attract more guests to Sands' resorts and increase brand visibility in the region.

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