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LQR House Partners with Soda Jerk for a New Campaign to Boost Buzz in the Growing RTD Beverages Market

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partnership
Rhea-AI Summary
LQR House Inc. (NASDAQ:LQR) announces a new marketing campaign for Soda Jerk's Ready-to-Drink beverages, highlighting the growing popularity of RTD beverages and the impressive market projections. The #SodaJerk hashtag has gained significant traction on TikTok, and Soda Jerk's products have received prestigious awards, establishing themselves as bestsellers on LQR House's ecommerce platform.
Positive
  • Significant uptick in RTD beverages on LQR House's ecommerce platform
  • Projected RTD Bottled Cocktail market valuation of US$ 89,334.7 million by 2033
  • Soda Jerk's products earning Gold and Silver Medals at the World Spirits Competition
  • Successful marketing collaboration with Soda Jerk since 2020
Negative
  • None.

MIAMI BEACH, FL / ACCESSWIRE / December 13, 2023 / LQR House Inc. (the "Company" or "LQR House") (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, is thrilled to announce its new marketing campaign for Soda Jerk. This campaign is tailored to create awareness and generate excitement around Soda Jerk's Ready-to-Drink (RTD) beverages, specifically their nostalgia-infused Root Beer and Orange Cream flavors.

As a testament to the growing popularity of RTD beverages, LQR House has experienced a significant uptick in products like Soda Jerk on its ecommerce platform, cwspirits.com. The RTD Bottled Cocktail market is projected to surpass a valuation of US$ 36,504 million in 2023, with an anticipated valuation of US$ 89,334.7 million by 2033, showcasing an impressive CAGR of 9% from 2023 to 2033.

The #SodaJerk hashtag, strategically promoted by LQR House's influencers, has garnered over 16 million views on TikTok alone. According to Soda Jerk team, Soda Jerk Root Beer Shot earned a Gold Medal in 2020-2021 and Soda Jerk Orange Cream Shot earned a Silver Medal in 2021 at the World Spirits Competition in San Francisco, establishing itself as a recent bestseller on LQR House's website: https://cwspirits.com/products/the-soda-jerks.

Sean Dollinger, CEO of LQR House, expressed his enthusiasm for the enduring collaboration, stating, "LQR House started working with Soda Jerk during their product launch in 2020, and they've been our marketing client throughout the years. We believe, that this highlights our network of influencers' ability to continually innovate, creating new content that consistently helps to increase the sales of Soda Jerk's products."

About LQR House Inc.

LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate the consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role as an e-commerce leader, LQR House is a marketing agency with a specialized focus on the alcohol industry. The company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a proven return on investment. Backed by an influential network of over 550 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

About Soda Jerk

Soda Jerk offers an American-made, great-tasting shot that combines a touch of nostalgia with a modern edge. Ready to drink in two fantastic flavors, Orange Cream and Rootbeer, Soda Jerk Shot delivers lightly sweet, not overly boozy profiles with a long creamy finish reminiscent of your favorite 50/50 bar or Rootbeer float, featuring a slight kick. Smooth and requiring no dare, no scare, and no chaser, Soda Jerk Shot is available in two sizes: 50ml individual shots and 750ml bottles for sharing. At 70° (35% ABV), Soda Jerk Shot is responsibly available at bars and liquor stores, exclusively for those of legal drinking age.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company's current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as "may," "will," "expect," "anticipate," "aim," "estimate," "intend," "plan," "believe," "is/are likely to," "potential," "continue" or other similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions and the completion of the initial public offering on the anticipated terms or at all, and other factors discussed in the "Risk Factors" section of the registration statement on Form S-1 filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company's registration statement on Form S-1 and other filings with the SEC. Additional factors are discussed in the Company's filings with the SEC, which are available for review at www.sec.gov.

Investor and Media Contact:

info@lqrhouse.com

SOURCE: LQR House Inc.



View the original press release on accesswire.com

FAQ

What is the new marketing campaign announced by LQR House Inc. (NASDAQ:LQR)?

LQR House Inc. (NASDAQ:LQR) has announced a new marketing campaign for Soda Jerk's Ready-to-Drink beverages.

What is the projected valuation of the RTD Bottled Cocktail market by 2033?

The RTD Bottled Cocktail market is anticipated to reach a valuation of US$ 89,334.7 million by 2033.

What awards have Soda Jerk's products received?

Soda Jerk Root Beer Shot earned a Gold Medal in 2020-2021, and Soda Jerk Orange Cream Shot earned a Silver Medal in 2021 at the World Spirits Competition.

How long has the marketing collaboration between LQR House and Soda Jerk been successful?

LQR House has been successfully collaborating with Soda Jerk since their product launch in 2020.

LQR House Inc.

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Beverages - Wineries & Distilleries
Beverages
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United States of America
MIAMI BEACH