Logistic Properties of the Americas Announces Full-Year 2024 Earnings Results
Aires Tech has partnered with the Minnesota Timberwolves to implement the first-ever EMF-friendly arena at Target Center and Mayo Clinic Square practice facility. The groundbreaking initiative, running from January 2025 through September 2027, marks the inaugural commercial deployment of the Aires Certified Spaces™ (ACS) standard for EMF protection.
The partnership includes installation of Aires devices in key player areas and high-traffic fan zones throughout the concourse, designed to optimize EMF radiation from electronics while maintaining normal device functionality. The deal provides Aires with marketing benefits including use of Timberwolves branding, in-game LED messaging, courtside signage, and co-branded social content.
This collaboration represents Aires Tech's strategic expansion into the commercial B2B market and extends their brand awareness beyond sports into the mass market. The partnership was negotiated by WME Sports as part of a broader strategy to guide Aires' brand development across sports and entertainment.
Aires Tech ha stretto una partnership con i Minnesota Timberwolves per realizzare la prima arena amica degli EMF al Target Center e al centro di allenamento Mayo Clinic Square. Questa iniziativa innovativa, che si svolgerà da gennaio 2025 a settembre 2027, segna il primo impiego commerciale dello standard Aires Certified Spaces™ (ACS) per la protezione EMF.
La partnership prevede l'installazione di dispositivi Aires in aree chiave per i giocatori e in zone ad alto traffico per i fan in tutto il concorso, progettati per ottimizzare le radiazioni EMF degli apparecchi elettronici mantenendo la funzionalità normale dei dispositivi. L'accordo offre ad Aires vantaggi di marketing, tra cui l'uso del branding dei Timberwolves, messaggi LED durante le partite, cartellonistica a bordo campo e contenuti social co-branded.
Questa collaborazione rappresenta l'espansione strategica di Aires Tech nel mercato B2B commerciale e amplia la loro consapevolezza del marchio oltre lo sport verso il mercato di massa. La partnership è stata negoziata da WME Sports come parte di una strategia più ampia per guidare lo sviluppo del marchio di Aires nel settore sportivo e dell'intrattenimento.
Aires Tech se ha asociado con los Minnesota Timberwolves para implementar la primera arena amigable con EMF en el Target Center y en las instalaciones de práctica Mayo Clinic Square. Esta iniciativa pionera, que se llevará a cabo desde enero de 2025 hasta septiembre de 2027, marca el primer despliegue comercial del estándar Aires Certified Spaces™ (ACS) para la protección EMF.
La asociación incluye la instalación de dispositivos Aires en áreas clave para los jugadores y en zonas de alto tráfico para los aficionados a lo largo del vestíbulo, diseñados para optimizar la radiación EMF de los electrónicos mientras se mantiene la funcionalidad normal de los dispositivos. El acuerdo proporciona a Aires beneficios de marketing, incluyendo el uso de la marca Timberwolves, mensajes LED durante el juego, señalización en la cancha y contenido social co-branded.
Esta colaboración representa la expansión estratégica de Aires Tech en el mercado B2B comercial y extiende su reconocimiento de marca más allá del deporte hacia el mercado masivo. La asociación fue negociada por WME Sports como parte de una estrategia más amplia para guiar el desarrollo de la marca de Aires en el ámbito deportivo y del entretenimiento.
Aires Tech는 Minnesota Timberwolves와 협력하여 Target Center와 Mayo Clinic Square 연습 시설에 EMF 친화적인 최초의 아레나를 구현합니다. 2025년 1월부터 2027년 9월까지 진행되는 이 획기적인 이니셔티브는 EMF 보호를 위한 Aires Certified Spaces™ (ACS) 표준의 상업적 배포를 처음으로 의미합니다.
이 파트너십에는 주요 선수 구역과 관중이 많이 모이는 구역 전역에 Aires 장치 설치가 포함되어 있으며, 전자기기의 EMF 방사를 최적화하면서 정상적인 장치 기능을 유지하도록 설계되었습니다. 이 계약은 Timberwolves 브랜드 사용, 게임 중 LED 메시지, 코트사이드 간판 및 공동 브랜드 소셜 콘텐츠를 포함한 마케팅 혜택을 Aires에 제공합니다.
이 협력은 Aires Tech의 상업 B2B 시장으로의 전략적 확장을 나타내며 스포츠를 넘어 대중 시장으로 브랜드 인지도를 확장합니다. 이 파트너십은 WME Sports에 의해 협상되었으며, Aires의 브랜드 개발을 스포츠 및 엔터테인먼트 전반에 걸쳐 안내하기 위한 더 넓은 전략의 일환입니다.
Aires Tech s'est associé aux Minnesota Timberwolves pour mettre en œuvre la première arène compatible EMF au Target Center et au centre d'entraînement Mayo Clinic Square. Cette initiative révolutionnaire, qui se déroulera de janvier 2025 à septembre 2027, marque le premier déploiement commercial de la norme Aires Certified Spaces™ (ACS) pour la protection EMF.
Le partenariat comprend l'installation de dispositifs Aires dans des zones clés pour les joueurs et des zones à fort trafic pour les fans tout au long du hall, conçus pour optimiser les radiations EMF des appareils électroniques tout en maintenant la fonctionnalité normale des dispositifs. L'accord offre à Aires des avantages marketing, y compris l'utilisation de la marque Timberwolves, des messages LED pendant le jeu, de la signalisation au bord du terrain et du contenu social co-brandé.
Cette collaboration représente l'expansion stratégique d'Aires Tech sur le marché B2B commercial et étend la notoriété de sa marque au-delà du sport vers le marché de masse. Le partenariat a été négocié par WME Sports dans le cadre d'une stratégie plus large visant à guider le développement de la marque d'Aires dans le domaine du sport et du divertissement.
Aires Tech hat sich mit den Minnesota Timberwolves zusammengetan, um die erste EMF-freundliche Arena im Target Center und im Trainingszentrum Mayo Clinic Square zu implementieren. Diese bahnbrechende Initiative, die von Januar 2025 bis September 2027 läuft, markiert die erste kommerzielle Einführung des Aires Certified Spaces™ (ACS) Standards zum EMF-Schutz.
Die Partnerschaft umfasst die Installation von Aires-Geräten in wichtigen Spielerbereichen und stark frequentierten Fan-Zonen im gesamten Bereich, die darauf ausgelegt sind, die EMF-Strahlung von Elektronikgeräten zu optimieren und gleichzeitig die normale Funktionalität der Geräte aufrechtzuerhalten. Der Deal bietet Aires Marketingvorteile, darunter die Nutzung der Timberwolves-Marke, LED-Nachrichten während des Spiels, Werbung am Spielfeldrand und co-branded Social Content.
Diese Zusammenarbeit stellt die strategische Expansion von Aires Tech in den kommerziellen B2B-Markt dar und erweitert das Markenbewusstsein über den Sport hinaus in den Massenmarkt. Die Partnerschaft wurde von WME Sports im Rahmen einer umfassenderen Strategie ausgehandelt, um die Markenentwicklung von Aires im Sport- und Unterhaltungsbereich zu leiten.
- First commercial B2B deployment of Aires Certified Spaces™ standard
- Strategic expansion into commercial B2B market with major sports partnership
- Multi-year marketing exposure through NBA team partnership
- Access to mass market audience through public venue implementation
- No financial terms or revenue impact disclosed
- ROI and effectiveness metrics not provided
Insights
Aires Tech's partnership with the Minnesota Timberwolves marks a significant pivot in their commercialization strategy from individual consumer products to large-scale B2B implementations. This first commercial deployment of the Aires Certified Spaces™ standard creates a blueprint for future mass implementations that could reach thousands of users simultaneously versus one at a time.
The technical implementation across high-traffic areas throughout Target Center and the practice facility serves as a critical proof of concept for Aires' EMF modulation technology at scale. This real-world demonstration in a premier venue addresses a key adoption barrier for emerging technologies - visible validation in high-profile settings.
From a technology commercialization perspective, this partnership accelerates Aires' path to market expansion by establishing a standardized protocol (Aires Certified Spaces™) that can be replicated across other commercial venues. The company is effectively creating a new category of "EMF-friendly spaces" with standardized implementation requirements, potentially establishing themselves as the category leader.
The multi-year commitment through September 2027 provides extended runway for Aires to refine their commercial offering while generating valuable implementation data from thousands of users in different environments (game days, practices, etc.). This partnership strategically positions Aires to capture market share in what the company describes as a "massive global opportunity" in the commercial B2B sector.
This partnership represents the convergence of two significant trends in sports business: wellness-focused venue enhancements and technology integration extending beyond traditional entertainment value. The Timberwolves gain a competitive differentiation as the first NBA team offering EMF-protected spaces, potentially creating a wellness-based venue advantage for attracting both fans and players.
The strategic value extends beyond the technology itself through the comprehensive marketing assets secured by Aires, including courtside signage during the high-visibility NBA draft, in-game LED messaging, and co-branded social content. These assets provide Aires with premium marketing channels that typically come at significant cost for early-stage companies.
The timing aligns with growing emphasis on player health optimization across professional sports, with the deployment in team-specific areas like film rooms and weight facilities suggesting potential performance and recovery benefits. This positions Aires to expand across the sports ecosystem if players report positive experiences.
The partnership structure demonstrates sophisticated deal-making through the involvement of WME Sports, one of the premier sports agencies globally, suggesting Aires has secured institutional-level business development support. This indicates the potential for a broader rollout across multiple WME-represented properties and athletes, creating a potential cascade effect across sports venues if the initial implementation proves successful.
Aires Tech is backing this groundbreaking initiative, advancing its mission to optimize EMF radiation from electronics and wireless technology through the Aires Certified Spaces(TM) standard.*
Minneapolis, Minnesota--(Newsfile Corp. - February 19, 2025) - NBA's Minnesota Timberwolves have teamed up with Aires Tech to unveil an unprecedented electromagnetic fields (EMF)-friendly arena for fans, players and employees at Target Center, in addition to integration at the team's practice facility at Mayo Clinic Square. This first-of-its-kind sports experience innovation aims to optimize the EMFs emitted by electronics and wireless technology, creating a healthier, more beneficial experience for all those that work, compete, and cheer at the arena.
American Aires, Inc. (CSE: WIFI) (OTCQB: AAIRF) ("Aires Tech" or "Aires") is sponsoring the installation of Aires devices designed to screen players and fans from the potentially harmful effects of EMF radiation while enabling electronic devices to continue functioning normally. The long-term deal includes the tech's installation in key player gathering spaces, such as the film room and weight room in the practice facility. Additionally, Aires-backed technology will be integrated into high-traffic fan areas throughout the concourse at Target Center.
The installation marks the first official adoption of the Aires Certified SpacesTM (ACS) standard, a set of protocols for implementing EMF modulation solutions to create authorized EMF-friendly spaces. It also marks an important initial step toward Aires' on-going plan of capturing the commercial B2B market, which represents a massive global opportunity for Aires to equip businesses and organizations of all types with EMF protection solutions.
To view an enhanced version of this graphic, please visit:
https://images.newsfilecorp.com/files/6649/241295_0c5b96489471d9d6_001full.jpg
"Teaming with the Timberwolves to enhance safety for the best sports fans in the Midwest is a new and trailblazing strategy we expect to build on in our mission to combat the pervasive EMF radiation that surrounds us in modern society," said Josh Bruni, CEO, Aires Tech. "This is the first-ever commercial deployment of the Aires Certified SpacesTM standard for EMF protection on a mass scale, enabling us to impact tens-of-thousands of people at once as opposed to individually. Fans across the venue will benefit from technology designed to optimize EMF radiation emitted by their cell phones and the wireless systems that inevitably accompany today's modern arena."
The deal will also yield unique sponsorship benefits to Aires immediately and throughout the partnership, including: the right to leverage Timberwolves marks and logos in Aires' marketing campaigns, in-game LED ribbon and scoreboard messaging, courtside signage in the practice facility during the NBA draft, and co-branded social content. The multi-year agreement (Jan. 1, 2025 through Sept. 20, 2027) was negotiated by WME Sports and signed on December 6, 2024, as part of its wide-ranging partnership with Aires Tech to guide the company's brand strategy across sports and entertainment.
This partnership aligns with Aires Tech's ongoing strategy to expand brand awareness while improving marketing efficiency and driving sales by creating EMF-friendly environments across sports. The strategy has yielded recent global alliances with leading sports leagues and organizations in addition to joining forces with top athletes across world-class leagues. At the same time, the Timberwolves partnership also extends Aires' awareness building efforts beyond sports and into the mass market, creating public exposure opportunities.
About American Aires Inc.
American Aires Inc. is a Canadian-based nanotechnology company committed to enhancing well-being and environmental safety through science-led innovation, education, and advocacy. The company is selling a line of proprietary patented silicon-based resonator products that protect against the potentially harmful effects of electromagnetic field (EMF) radiation.* Aires' Lifetune products diffract EMF radiation emitted by consumer electronic devices such as cellphones, computers, baby monitors, and Wi-Fi, including the more powerful and rapidly expanding high-speed 5G networks. The Aires Certified SpacesTM (AiresCertifiedSpaces.com) standard is a set of protocols for implementing EMF modulation solutions to create authorized EMF-friendly spaces. Aires is listed on the CSE under the ticker 'WiFi' and on the OTCQB under the symbol 'AAIRF'. Learn more at www.investors.airestech.com and airestech.com/blogs/emf-101.
*Note: Based on the Company's internal and peer-reviewed research studies and clinical trials. For more information, please visit https://airestech.com/pages/tech.
On behalf of the board of directors
Company Contact:
Josh Bruni, CEO
Website: www.investors.airestech.com
Email: wifi@airestech.com
Telephone: (415) 707-0102
Investor Relations Contact
Nikhil Thadani
(905) 667-6692
nik@sophiccapital.com
Certain information set forth in this news release may contain forward-looking statements that involve substantial known and unknown risks and uncertainties. All statements other than statements of historical fact are forward-looking statements, including, without limitation, statements regarding future financial position, future market position, growth, innovations, global impact, business strategy, product adoption, use of proceeds, corporate vision, proposed acquisitions, strategic partnerships, joint ventures and strategic alliances and co-operations, budgets, cost and plans and objectives of or involving the Company. Such forward-looking information reflects management's current beliefs and is based on information currently available to management. Often, but not always, forward-looking statements can be identified by the use of words such as "plans", "expects", "is expected", "budget", "scheduled", "estimates", "forecasts", "predicts", "intends", "targets", "aims", "anticipates" or "believes" or variations (including negative variations) of such words and phrases or may be identified by statements to the effect that certain actions "may", "could", "should", "would", "might" or "will" be taken, occur or be achieved. A number of known and unknown risks, uncertainties and other factors may cause the actual results or performance to materially differ from any future results or performance expressed or implied by the forward-looking information. These forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond the control of the Company including, but not limited to, the impact of general economic conditions, industry conditions and dependence upon regulatory approvals. Certain material assumptions regarding such forward-looking statements may be discussed in this news release and the Company's annual and quarterly management's discussion and analysis filed at www.sedarplus.ca. Readers are cautioned that the assumptions used in the preparation of such information, although considered reasonable at the time of preparation, may prove to be imprecise and, as such, undue reliance should not be placed on forward-looking statements. The Company does not assume any obligation to update or revise its forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by securities laws.
No securities regulatory authority has either approved or disapproved of the contents of this news release. The Shares have not been, nor will they be, registered under the United States Securities Act of 1933, as amended, or any state securities laws, and may not be offered or sold in the United States, or to or for the account or benefit of any person in the United States, absent registration or an applicable exemption from the registration requirements. This press release shall not constitute an offer to sell or the solicitation of an offer to buy any common shares in the United States, or in any other jurisdiction in which such offer, solicitation or sale would be unlawful. We seek safe harbour.
Neither the Canadian Securities Exchange nor its Market Regulator (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this news release.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/241295
FAQ
What is the duration of Aires Tech's partnership with Minnesota Timberwolves?
Where will Aires Tech's EMF protection technology be installed in the Timberwolves facilities?
What marketing benefits does Aires Tech (AAIRF) receive from the Timberwolves partnership?
What is the significance of the Aires Certified Spaces™ standard implementation at Target Center?
