Lotus Eletre SUV Starts Delivery in North Asia
Lotus Technology Inc. (Nasdaq: LOT) has begun delivering its Eletre intelligent hyper SUV in Korea and Japan, marking a significant expansion in key luxury markets. The company has upgraded its sales network, including a new Brand Center in Seoul's Gangnam district with a one-stop service center. Lotus has also opened reservations for its Emeya GT sedan in these markets.
Both Eletre and Emeya feature advanced hardware supporting intelligent driving services provided by Lotus Robotics, a subsidiary that has supplied solutions to other global automakers. In the first half of 2024, Lotus achieved a balanced global allocation, with each region contributing 20-30% of total deliveries, supported by over 200 stores worldwide. The company also started deliveries in the GCC region in Q3 2024.
Lotus Technology Inc. (Nasdaq: LOT) ha iniziato a consegnare il suo Eletre intelligent hyper SUV in Corea e Giappone, segnando un'espansione significativa in mercati di lusso chiave. L'azienda ha aggiornato la sua rete di vendita, includendo un nuovo Brand Center nel quartiere Gangnam di Seoul con un centro servizi integrato. Lotus ha anche aperto le prenotazioni per la sua berlina Emeya GT in questi mercati.
Sia l'Eletre che l'Emeya presentano hardware avanzato che supporta servizi di guida intelligente forniti da Lotus Robotics, una filiale che ha fornito soluzioni ad altri produttori automobilistici globali. Nella prima metà del 2024, Lotus ha raggiunto un'allocazione globale bilanciata, con ogni regione che contribuisce per il 20-30% delle consegne totali, supportata da oltre 200 negozi in tutto il mondo. L'azienda ha anche iniziato le consegne nella regione del GCC nel terzo trimestre del 2024.
Lotus Technology Inc. (Nasdaq: LOT) ha comenzado a entregar su Eletre intelligent hyper SUV en Corea y Japón, marcando una expansión significativa en mercados de lujo clave. La empresa ha actualizado su red de ventas, incluyendo un nuevo Brand Center en el distrito Gangnam de Seúl con un centro de servicio integral. Lotus también ha abierto reservas para su sedán Emeya GT en estos mercados.
Tanto el Eletre como el Emeya cuentan con hardware avanzado que soporta servicios de conducción inteligente proporcionados por Lotus Robotics, una subsidiaria que ha suministrado soluciones a otros fabricantes de automóviles globales. En la primera mitad de 2024, Lotus logró una asignación global equilibrada, con cada región contribuyendo con el 20-30% de las entregas totales, respaldada por más de 200 tiendas en todo el mundo. La empresa también comenzó las entregas en la región del GCC en el tercer trimestre de 2024.
로터스 테크놀로지(주) (Nasdaq: LOT)가 한국과 일본에서 엘레트르 스마트 하이퍼 SUV의 배송을 시작하며 주요 럭셔리 시장에서의 중요한 확장을 의미합니다. 회사는 서울 강남구에 원스톱 서비스 센터를 갖춘 새로운 브랜드 센터를 포함하여 판매망을 업그레이드했습니다. 로터스는 또한 이 시장에서 에메야 GT 세단에 대한 예약을 시작했습니다.
엘레트르와 에메야는 모두 로터스 로보틱스에서 제공하는 지능형 운전 서비스 지원을 위한 고급 하드웨어를 갖추고 있습니다. 로터스 로보틱스는 다른 글로벌 자동차 제조업체에 솔루션을 공급하는 자회사입니다. 2024년 상반기 동안 로터스는 각 지역이 전체 배송의 20-30%를 차지하는 균형 잡힌 글로벌 할당량을 달성했습니다, 세계 200개 이상의 매장에서 지원을 받습니다. 회사는 또한 2024년 3분기에 GCC 지역에서의 배송을 시작했습니다.
Lotus Technology Inc. (Nasdaq: LOT) a commencé à livrer son Eletre intelligent hyper SUV en Corée et au Japon, marquant une expansion significative dans des marchés de luxe clés. L'entreprise a modernisé son réseau de vente, y compris un nouveau Brand Center dans le quartier Gangnam de Séoul avec un centre de services intégré. Lotus a également ouvert les réservations pour sa berline Emeya GT dans ces marchés.
À la fois l'Eletre et l'Emeya présentent un matériel avancé prenant en charge les services de conduite intelligente fournis par Lotus Robotics, une filiale qui a fourni des solutions à d'autres fabricants automobiles mondiaux. Au cours du premier semestre 2024, Lotus a atteint une répartition mondiale équilibrée, chaque région contribuant à hauteur de 20 à 30 % des livraisons totales, soutenue par plus de 200 magasins dans le monde. L'entreprise a également commencé les livraisons dans la région du CCG au troisième trimestre 2024.
Lotus Technology Inc. (Nasdaq: LOT) hat mit der Auslieferung seines Eletre intelligent hyper SUV in Korea und Japan begonnen, was eine bedeutende Expansion in wichtigen Luxusmärkten darstellt. Das Unternehmen hat sein Vertriebnetz aktualisiert, einschließlich eines neuen Brand Centers im Gangnam-Viertel von Seoul mit einem umfassenden Servicezentrum. Lotus hat auch die Reservierungen für seine Emeya GT Limousine eröffnet in diesen Märkten.
Sowohl der Eletre als auch der Emeya verfügen über fortschrittliche Hardware, die intelligente Fahrdienste unterstützt, bereitgestellt von Lotus Robotics, einer Tochtergesellschaft, die Lösungen an andere globale Automobilhersteller geliefert hat. In der ersten Hälfte des Jahres 2024 erreichte Lotus eine ausgewogene globale Zuteilung, wobei jede Region 20-30 % der Gesamtlieferungen beitrug, unterstützt von über 200 Filialen weltweit. Das Unternehmen beginnte auch mit den Auslieferungen in der GCC-Region im dritten Quartal 2024.
- Expansion into key luxury markets of Korea and Japan
- Upgraded sales network with new Brand Center in Seoul
- Introduction of Emeya GT sedan reservations in Korea and Japan
- Advanced intelligent driving services provided by Lotus Robotics subsidiary
- Balanced global allocation with 20-30% contribution from each region
- Over 200 stores in prime locations worldwide
- Expansion into GCC region in Q3 2024
- None.
Insights
The commencement of Lotus Eletre SUV deliveries in Korea and Japan signifies a strategic expansion for Lotus Tech in the luxury automotive market. These markets, known for their high luxury consumption and tech-savvy consumers, present a promising opportunity for Lotus's intelligent hyper SUV. The company's focus on enhancing customer experience through upgraded sales networks and brand centers demonstrates a commitment to customer-centric growth.
The simultaneous opening of reservations for the Emeya model indicates Lotus's intention to diversify its product portfolio in these markets. This multi-product strategy could help Lotus capture a larger market share and cater to varied consumer preferences. The mention of Lotus Robotics providing intelligent driving solutions to other automakers suggests a potential additional revenue stream through technology licensing, which could positively impact the company's financial performance.
Lotus Tech's expansion into Korea and Japan represents a significant market opportunity. The company's balanced global allocation, with each region contributing 20-30% of total deliveries, indicates a well-diversified revenue stream. This geographic diversification could help mitigate risks associated with market-specific fluctuations.
The expansion of Lotus's sales network, including the establishment of brand centers and service facilities, suggests increased capital expenditure in the short term. However, this investment could lead to stronger brand presence and customer loyalty in the long run, potentially driving sales growth and market share gains. The integration of Lotus Robotics' intelligent driving services into their vehicles adds a high-margin technology component to their offering, which could enhance overall profitability if successfully monetized.
Lotus Tech's integration of end-to-end intelligent driving services in both the Eletre and Emeya models showcases their commitment to cutting-edge automotive technology. The fact that Lotus Robotics is providing these solutions to other global automakers like Lynk&Co and Farizon Auto demonstrates the competitiveness and scalability of their technology.
This positions Lotus not just as a luxury car manufacturer but also as a technology provider in the rapidly evolving autonomous driving space. The company's focus on intelligent driving aligns with the global trend towards vehicle autonomy and could give them a competitive edge in the luxury EV market. However, the success of this strategy will depend on the reliability and performance of their autonomous systems in real-world conditions, as well as their ability to stay ahead in this fast-paced technological race.
NEW YORK, Sept. 09, 2024 (GLOBE NEWSWIRE) -- Lotus Technology Inc. ("Lotus Tech" or the "Company") (Nasdaq: LOT), a leading global intelligent luxury mobility provider, proudly announces the commencement of deliveries of its Eletre model, the intelligent hyper SUV, in Korea and Japan. This milestone marks a significant step forward as Lotus continues to expand its footprint in key geographies, following the brand's successful re-entry into these regions last year.
Korea and Japan are established markets for luxury consumption and are also recognized for their welcoming embrace of advanced technologies. As a brand with 76 years of racing heritage, Lotus enjoys a strong and loyal following in these markets and sees a well-established community of drivers who appreciate the brand's leading performance and craftsmanship. To enhance customer experience, Lotus has upgraded its sales network, offering customers the opportunity to test-drive and fully immerse themselves in the exceptional driving dynamics and luxury customer service. For instance, the Lotus Brand Center in Seoul, situated in the prestigious Gangnam district — home to many modern luxury stores — features an official one-stop Lotus service center, ensuring that Lotus owners receive high level of care and convenience.
As the Eletre model makes its way to customers, Lotus is also pleased to announce that reservations for the Emeya (GT, Sedan) model have begun in Korea and Japan. Both Eletre and Emeya are available with state-of-the-art hardware that supports end-to-end intelligent driving services provided by Lotus Robotics, a subsidiary of Lotus Tech. As previously announced, Lotus Robotics has provided intelligent driving solutions to multiple global automakers including Lynk&Co and Farizon Auto.
"The delivery of our Eletre hyper SUV in Korea and Japan marks a pivotal moment for the Company as we continue to strengthen our presence in these key geographies," said Qingfeng Feng, CEO of Lotus Tech. "These markets have a deep appreciation for both cutting-edge technology and unparalleled luxury, and we are proud to offer them a driving experience that embodies the very essence of Lotus. With the introduction of our intelligent driving services, we are not only delivering vehicles but also a future-oriented vision of mobility that aligns with the evolving needs of our discerning customers."
In the first half of 2024, the Company achieved a balanced global allocation with each region contributing 20
Note 1: Invoiced deliveries, including commissioned deliveries in US market
About Lotus Technology
Lotus Technology Inc. has operations across the UK, the EU and China. The Company is dedicated to delivering luxury lifestyle battery electric vehicles, with a focus on world-class R&D in next-generation automobility technologies such as electrification, digitalisation and more. For more information about Lotus Technology Inc., please visit www.group-lotus.com.
Forward-Looking Statements
This press release contains statements that may constitute “forward-looking” statements pursuant to the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact are forward-looking statements. In some cases, you can identify forward-looking statements by terminology such as “may”, “should”, “expect”, “intend”, “will”, “estimate”, “anticipate”, “believe”, “predict”, “potential”, “forecast”, “plan”, “seek”, “future”, “propose” or “continue”, or the negatives of these terms or variations of them or similar terminology although not all forward-looking statements contain such terminology. Forward-looking statements involve inherent risks and uncertainties, including those identified in the Company’s filings with the U.S. Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and Lotus Tech undertakes no obligation to update any forward-looking statement, except as required under applicable law.
Contact Information
For investor and media inquiries
Demi Zhang
ir@group-lotus.com
FAQ
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