LiveXLive Adds Linear OTT Channel To SLING TV To Expand Distribution Of Live Streams And Video On Demand Content
LiveXLive Media (NASDAQ: LIVX) has launched a 24-hour linear music channel on SLING TV, enhancing its distribution of live and on-demand content. The service is free, requiring no account or credit card, and features a broad range of content from established and emerging artists, including original shows and events. This partnership aims to boost advertising revenue and brand awareness. LiveXLive reports an 8% viewership increase for its OTT channels, indicating strong audience engagement.
- Launch of a free 24-hour linear music channel on SLING TV enhances content distribution.
- Free access with no account or credit card boosts potential viewer numbers.
- Increased advertising inventory and digital ad sales opportunities from the new channel.
- 8% increase in viewership for LiveXLive's OTT channels demonstrates growing audience appetite.
- None.
LOS ANGELES, Nov. 5, 2020 /PRNewswire/ -- LiveXLive Media (NASDAQ: LIVX) ("LiveXLive"), a global platform for live stream and on-demand audio, video and podcast content in music, comedy and pop culture, and owner of PodcastOne, announced today that LiveXLive launched a 24-hour linear music channel on SLING TV, a leading TV streaming service that delivers live and on-demand entertainment instantly to compatible internet-connected devices. LiveXLive's 24/7 linear OTT channel is available on SLING for Free – no account or credit card required – and features its original shows, artist interviews, concerts, festivals, event content and bite-size content from around the world. LiveXLive has built a robust content library that includes over 1,000 emerging and established artists across all genres from Selena Gomez, Sting, and Green Day to Matoma and Tinashe.
"We're thrilled to bring our content to SLING TV and unify fans, bands and brands around premium music entertainment programming," said David Schulhof, Chief Development Officer, of LiveXLive. "As we're focused on generating revenue and diversifying our revenue sources, this deal also increases our advertising inventory and digital ad sales opportunity. These syndication deals are also excellent for building brand awareness and loyalty across our platforms."
LiveXLive already operates a 24/7 linear channel on its own platform -- LiveXLive TV -- where it streams artist interviews, concerts, festivals, ancillary event-related content and short-form video content from around the world. LiveXLive will also add programming blocks in the coming months as it adds to its original content and Vodcast production with the wholly owned subsidiary of PodcastOne. LiveXLive's OTT channels have recently seen an
LiveXLive has become a go-to platform for live streaming events that combine music with pop culture of podcasting, sports, arts, fashion, culinary, comedy and wellness. From emerging to established artists, LiveXLive has streamed a variety of artists and celebrities in 2020 alone: Pitbull, Monsta X, Wonho, Kygo, Jimmy Buffett, OneRepublic, Zac Brown Band, Sofi Tukker, Graham Parker, John Hiatt, John Butler, Michael Franti, Nahko, Trevor Hall, FINK, Mike Love, Rising Appalachia, and Krishna Das, Big Gigantic, Hot Chelle Rae, Lauren Jauregui, Billy Joel, Bon Jovi, Chris Rock, Idina Menzel, Jennifer Lopez, Sullivan King, Quix, Nitti Gritti, Dr. Fresch, Champagne Drip, and Pegboard Nerds.
About LiveXLive Media, Inc.
Headquartered in Los Angeles, California, LiveXLive Media, Inc. (NASDAQ: LIVX) (the "Company") (pronounced Live "by" Live) is a global platform for live stream and on-demand audio, video and podcast content in music, comedy, and pop culture. LiveXLive, which has streamed over 1400 artists since January 2020, has become a go-to partner for the world's top artists and celebrity voices as well as music festivals concerts, including Rock in Rio, EDC Las Vegas, and many others. In April 2020, LiveXLive produced its first 48-hour music festival called "Music Lives" with tremendous success as it earned over 50 million views and over 5 billion views for #musiclives on TikTok on 100+ performances. LiveXLive's library of global events, video-audio podcasts and original shows are also available on Amazon, Apple TV, Roku and Samsung TVs in addition to its own app, destination site and social channels. The Company's wholly-owned subsidiary, PodcastOne, generates more than 2.1 billion downloads annually across more than 300 podcasts. For more information, visit www.livexlive.com and follow us on Facebook, Instagram, TikTok, Twitter at @livexlive, and YouTube.
Forward-Looking Statements
All statements other than statements of historical facts contained in this press release are "forward-looking statements," which may often, but not always, be identified by the use of such words as "may," "might," "will," "will likely result," "would," "should," "estimate," "plan," "project," "forecast," "intend," "expect," "anticipate," "believe," "seek," "continue," "target" or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: the Company's reliance on one key customer for a substantial percentage of its revenue; the Company's ability to consummate any proposed financing or acquisition and the timing of the closing of such proposed transactions, including the risks that a condition to closing would not be satisfied within the expected timeframe or at all or that the closing of any proposed transaction will not occur; the Company's ability to continue as a going concern; the Company's ability to attract, maintain and increase the number of its users and paid subscribers; the Company identifying, acquiring, securing and developing content; the Company's ability to maintain compliance with certain financial and other covenants; the Company successfully implementing its growth strategy, including relating to its technology platforms and applications; management's relationships with industry stakeholders; the effects of the global Covid-19 pandemic; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of the Company's subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in the Company's Annual Report on Form 10-K for the fiscal year ended March 31, 2020, filed with the U.S. Securities and Exchange Commission (the "SEC") on June 26, 2020, Quarterly Report on Form 10-Q for the quarter ended June 30, 2020, filed with the SEC on August 14, 2020, and in the Company's other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof and the Company disclaims any obligations to update these statements, except as may be required by law. The Company intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.
For More Information:
LiveXLive Press Contact:
The Rose Group
Lynda Dorf
Lyndadorf@therosegrp.com
Isabela Farinella
Isabela@therosegrp.com
LiveXLive IR Contact:
310.529.2500
ir@livexlive.com
View original content to download multimedia:http://www.prnewswire.com/news-releases/livexlive-adds-linear-ott-channel-to-sling-tv-to-expand-distribution-of-live-streams-and-video-on-demand-content-301167096.html
SOURCE LiveXLive Media, Inc.
FAQ
What is the significance of LiveXLive's new channel on SLING TV?
How can viewers access LiveXLive's channel on SLING TV?
What content does LiveXLive offer on its SLING TV channel?
What impact has LiveXLive's OTT channels experienced recently?
What is the stock symbol for LiveXLive Media?
