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LifeVantage Hosts Global Activate 2024 Event Teasing Major Product Launch

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LifeVantage (Nasdaq: LFVN) hosted its global Activate 2024 virtual event on July 20, 2024, reaffirming its commitment to the direct selling industry. The event highlighted the company's transformation and focus on modern direct selling through its LV360 initiative. CEO Steve Fife teased a major product launch set for October 2024 - an innovative weight loss product designed to suppress food cravings and balance hunger hormones through cellular activation.

The event emphasized the company's Rise ERA strategy (Enrolling, Retaining, and Advancing), showcasing positive impacts on Consultant performance. LifeVantage also announced its 2024 Incentive Trip - an 8-day Alaskan cruise for top achievers from the US, Canada, Mexico, and Europe. The event included comprehensive sales training sessions led by top leaders, providing strategies aligned with Rise ERA principles.

LifeVantage (Nasdaq: LFVN) ha ospitato il suo evento virtuale globale Activate 2024 il 20 luglio 2024, ribadendo il suo impegno nel settore della vendita diretta. L'evento ha messo in evidenza la trasformazione dell'azienda e il focus sulla vendita diretta moderna attraverso la sua iniziativa LV360. Il CEO Steve Fife ha anticipato un importante lancio di prodotto previsto per ottobre 2024 - un innovativo prodotto per la perdita di peso progettato per sopprimere le voglie di cibo e bilanciare gli ormoni della fame attraverso l'attivazione cellulare.

L'evento ha enfatizzato la strategia Rise ERA dell'azienda (Iscrivere, Mantenere e Avanzare), mostrando effetti positivi sulle performance dei Consulenti. LifeVantage ha anche annunciato il suo Viaggio Incentivo 2024 - una crociera di 8 giorni in Alaska per i migliori risultati dagli Stati Uniti, Canada, Messico ed Europa. L'evento ha incluso sessioni di formazione alle vendite complete condotte dai migliori leader, fornendo strategie in linea con i principi di Rise ERA.

LifeVantage (Nasdaq: LFVN) organizó su evento virtual global Activate 2024 el 20 de julio de 2024, reafirmando su compromiso con la industria de la venta directa. El evento destacó la transformación de la compañía y su enfoque en la venta directa moderna a través de la iniciativa LV360. El CEO Steve Fife adelantó un lanzamiento importante de producto previsto para octubre de 2024: un innovador producto para la pérdida de peso diseñado para suprimir los antojos de comida y equilibrar las hormonas del hambre mediante la activación celular.

El evento enfatizó la estrategia Rise ERA de la empresa (Inscribir, Retener y Avanzar), mostrando impactos positivos en el rendimiento de los Consultores. LifeVantage también anunció su Viaje de Incentivo 2024: un crucero de 8 días por Alaska para los mejores logros de EE. UU., Canadá, México y Europa. El evento incluyó sesiones de capacitación en ventas completas dirigidas por los mejores líderes, proporcionando estrategias alineadas con los principios de Rise ERA.

LifeVantage (Nasdaq: LFVN)는 2024년 7월 20일 글로벌 Activate 2024 가상 이벤트를 개최하며 직판 산업에 대한 헌신을 재확인했습니다. 이 이벤트는 LV360 이니셔티브를 통해 회사의 변화와 현대적인 직접 판매에 대한 집중을 강조했습니다. CEO Steve Fife는 2024년 10월 출시 예정인 주요 신제품을 예고했으며, 이는 식욕을 억제하고 세포 활성화를 통해 배고픔 호르몬의 균형을 맞추기 위해 설계된 혁신적인 체중 감소 제품입니다.

이번 행사에서는 회사의 Rise ERA 전략 (신규 등록, 유지 및 진급)을 강조하며, 상담원의 성과에 긍정적인 영향을 주는 것을 선보였습니다. LifeVantage는 미국, 캐나다, 멕시코 및 유럽의 최고 성과자들을 위한 8일 알래스카 크루즈인 2024 인센티브 여행도 발표했습니다. 이 행사는 최고 리더들이 이끄는 포괄적인 판매 교육 세션을 포함하여 Rise ERA 원칙에 부합하는 전략을 제공했습니다.

LifeVantage (Nasdaq: LFVN) a organisé son événement virtuel mondial Activate 2024 le 20 juillet 2024, réaffirmant son engagement envers l'industrie de la vente directe. L'événement a mis en avant la transformation de l'entreprise et son orientation vers la vente directe moderne à travers son initiative LV360. Le PDG Steve Fife a teasé un lancement de produit majeur prévu pour octobre 2024 - un produit innovant de perte de poids conçu pour supprimer les envies de nourriture et équilibrer les hormones de la faim grâce à l'activation cellulaire.

L'événement a souligné la stratégie Rise ERA de l'entreprise (Inscrire, Conserver et Avancer), mettant en lumière des effets positifs sur la performance des Consultants. LifeVantage a également annoncé son Voyage d'Incentive 2024 - une croisière de 8 jours en Alaska pour les meilleurs performeurs des États-Unis, du Canada, du Mexique et d'Europe. L'événement a inclus des sessions de formation à la vente complètes dirigées par les meilleurs leaders, fournissant des stratégies alignées avec les principes de Rise ERA.

LifeVantage (Nasdaq: LFVN) veranstaltete am 20. Juli 2024 sein globales virtuelles Event Activate 2024 und bekräftigte damit sein Engagement für die Direktvertriebsbranche. Die Veranstaltung hob die Transformation des Unternehmens und den Fokus auf modernen Direktvertrieb durch die LV360-Initiative hervor. CEO Steve Fife gab eine wichtige Produktneuheit bekannt, die für Oktober 2024 geplant ist - ein innovatives Gewichtsverlustprodukt, das entwickelt wurde, um Heißhungerattacken zu unterdrücken und die Hungerhormone durch Zellaktivierung ins Gleichgewicht zu bringen.

Die Veranstaltung betonte die Rise ERA-Strategie des Unternehmens (Einschreibung, Beibehaltung und Förderung), die positive Auswirkungen auf die Leistung der Berater zeigt. LifeVantage kündigte auch seine 2024 Incentive-Reise an - eine 8-tägige Kreuzfahrt nach Alaska für die besten Leistungsträger aus den USA, Kanada, Mexiko und Europa. Die Veranstaltung beinhaltete umfassende Verkaufsschulungssitzungen, die von den besten Führungskräften geleitet wurden, und bot Strategien, die mit den Grundsätzen der Rise ERA übereinstimmten.

Positive
  • Teased launch of innovative weight loss product for October 2024 in US market
  • Positive impact of Rise ERA strategy on Consultant performance and retention rates
  • Announcement of 2024 Incentive Trip to Alaska for top achievers
Negative
  • None.

Reaffirms commitment to direct selling industry and its vibrant community

SALT LAKE CITY, July 22, 2024 (GLOBE NEWSWIRE) -- LifeVantage Corporation (Nasdaq: LFVN), a leading health and wellness company with products designed to activate optimal health processes at the cellular level, held its global Activate 2024 virtual event on Saturday, July 20, 2024. The event, supported by Consultant-hosted watch parties and local gatherings, served as a platform to reaffirm its commitment to the direct selling industry as it looked back at several years of transformation to leapfrog the company into modern direct selling.

“LV360 enabled us to evolve into a company poised to meet the needs of individuals sharing their commitments to health and wellness through incredible activation products as well as entrepreneurs looking to build and grow successful businesses,” said Steve Fife, President and CEO. “And as rewarding as the past several years have been, the best is yet to come thanks to our thriving community. Activate 2024 celebrated LifeVantage, past, present and future.”

A pivotal moment of Activate 2024 was the tease of an eagerly anticipated weight loss product set to launch in October in the US market. This innovative addition promises to disrupt the weight management space with two groundbreaking formulas designed to suppress food cravings and balance hunger hormones through cellular activation.

"This product introduction will be a game-changer for our Consultants and their businesses,” said Fife. “There is no comparable product on the market, and combined with our focus on activating optimal health, it promises unprecedented results."

The event reiterated that LifeVantage remains focused on the core behaviors of the Rise ERA: Enrolling, Retaining, and Advancing. The event highlighted impressive statistics showcasing the positive impact of these behaviors on Consultant performance, including business growth, increased retention rates, and recent leader rank advancements within the organization.

Another highlight of the event was the announcement of the 2024 Incentive Trip destination. LifeVantage Consultants in the US, Canada, Mexico and Europe can now qualify for an extraordinary 8-day, 7-night cruise to Alaska aboard the luxurious Norwegian Cruise Line. This dream destination promises to reward top achievers with an unforgettable experience, celebrating their dedication and success in embodying Rise ERA principles.

Activate 2024 also featured comprehensive sales training sessions led by LifeVantage’s top leaders. These sessions provided invaluable insights, strategies, and tools to elevate Consultants’ businesses, emphasizing Rise ERA behaviors and equipping Consultants with actionable steps to achieve their goals.

About LifeVantage Corporation
LifeVantage Corporation (Nasdaq: LFVN), the activation company, is a pioneer in nutrigenomics, the study of how nutrition and naturally occurring compounds affect human genes to support good health. The Company engages in the identification, research, development, formulation and sale of advanced nutrigenomic activators, dietary supplements, nootropics, pre- and probiotics, weight management, skin and hair care, bath & body, and targeted relief products. The Company’s line of scientifically-validated dietary supplements includes its flagship Protandim® family of products, LifeVantage® Omega+, ProBio, IC Bright®, Daily Wellness, Rise AM, Reset PM, and D3+ dietary supplements, the TrueScience® line of skin, hair, bath & body, and targeted relief products. The Company also markets and sells Petandim®, its companion pet supplement formulated to combat oxidative stress in dogs, Axio® its nootropic energy drink mixes, and PhysIQ, its smart weight management system. LifeVantage was founded in 2003 and is headquartered in Lehi, Utah. For more information, visit www.lifevantage.com

Public Relations Contact:
Jennifer Rumble, CerconeBrownCompany
(704) 923-6378
jrumble@cerconebrown.com

Investor Relations Contact:
Reed Anderson, ICR
(646) 277-1260
reed.anderson@icrinc.com


FAQ

What new product did LifeVantage (LFVN) tease at Activate 2024?

LifeVantage teased the launch of an innovative weight loss product set for October 2024 in the US market. The product promises to disrupt the weight management space with two formulas designed to suppress food cravings and balance hunger hormones through cellular activation.

When and where will LifeVantage's (LFVN) 2024 Incentive Trip take place?

LifeVantage's 2024 Incentive Trip will be an 8-day, 7-night cruise to Alaska aboard the Norwegian Cruise Line. The trip is open to qualifying Consultants from the US, Canada, Mexico, and Europe.

What is LifeVantage's (LFVN) Rise ERA strategy?

LifeVantage's Rise ERA strategy focuses on three core behaviors: Enrolling, Retaining, and Advancing. The strategy has shown positive impacts on Consultant performance, including business growth, increased retention rates, and recent leader rank advancements within the organization.

When did LifeVantage (LFVN) hold its Activate 2024 event?

LifeVantage held its global Activate 2024 virtual event on Saturday, July 20, 2024. The event was supported by Consultant-hosted watch parties and local gatherings.

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