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36Kr (NASDAQ: KRKR) to Innovate Content Production and User Interaction with ChatGPT Technology

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36Kr (NASDAQ: KRKR) announced its integration of ChatGPT and AI-generated content (AIGC) technologies to enhance its content production ecosystem on February 9, 2023. This innovation is aimed at improving content production efficiency and user experience by optimizing the release and distribution of enterprise news and financial reports. The company reported a remarkable 90% increase in user interaction rates on its platform. 36Kr plans to further explore the utilization of these technologies to build a comprehensive content ecosystem that includes pan-commerce, pan-technology, and pan-lifestyle elements, ultimately reshaping industry standards.

Positive
  • Integration of ChatGPT technology improves content production efficiency.
  • User interaction rate increased by 90%, enhancing user engagement.
  • Plans for a comprehensive ecosystem covering diverse content areas.
Negative
  • None.

BEIJING, Feb. 9, 2023 /PRNewswire/ -- 36Kr (NASDAQ: KRKR) announced that it has applied the latest ChatGPT and AI-generated content (AIGC) technologies in its content production ecosystem to optimize its content production model and user experience. 36kr has always attached great importance to intelligent technology's role in the production and aggregation of high-quality content. The application of the latest ChatGPT technology will empower the intelligent transformation, release, and distribution of basic data, such as enterprise news and market dynamics, as well as financial and other news reports, elevating content production efficiency and quality. Meanwhile, ChatGPT's customized services will also enable 36Kr's platform to publish updates on designated topics, send intelligent commentary responses and interact with others via chats, meeting users' diverse needs in real time. So far, the user interaction rate on the 36Kr platform has improved by 90%, greatly enhancing user interaction and stickiness.

The development of ChatGPT demonstrates that cutting-edge technology is driving innovation in the field of content production and reshaping the industry landscape. In addition, ChatGPT is fully  aligned with 36Kr's content operation model, from its implication on content production and distribution to its influence on user access and interaction. Moving forward, 36Kr will continue to explore its application of ChatGPT and AIGC technologies to optimize the infrastructure of content production, distribution and operation, building a multi-faceted ecosystem encompassing pan-commerce, pan-technology, and pan-lifestyle content.

Cision View original content:https://www.prnewswire.com/news-releases/36kr-nasdaq-krkr-to-innovate-content-production-and-user-interaction-with-chatgpt-technology-301742900.html

SOURCE 36Kr

FAQ

What technology has 36Kr (KRKR) integrated into its platform?

36Kr has integrated ChatGPT and AI-generated content technologies into its platform.

When did 36Kr announce its use of ChatGPT technology?

36Kr announced the integration of ChatGPT technology on February 9, 2023.

How much has user interaction increased on the 36Kr platform?

User interaction rates on the 36Kr platform have improved by 90%.

What future plans does 36Kr have for using technology?

36Kr plans to further explore and optimize the use of ChatGPT and AIGC technologies in its content production ecosystem.

36Kr Holdings Inc. American Depositary Shares

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