36Kr Holdings Inc. Reports First Quarter 2021 Unaudited Financial Results
36Kr Holdings Inc. (NASDAQ: KRKR) reported its unaudited financial results for Q1 2021, showing total revenues of RMB43.5 million (US$6.6 million), down from RMB65.2 million in Q1 2020. Online advertising revenues surged by 57.9% to RMB33.2 million (US$5.1 million), while revenues from enterprise value-added services decreased significantly to RMB6.9 million (US$1.1 million) from RMB42.8 million. Gross profit soared by 329.0% to RMB23.4 million (US$3.6 million), boosting gross profit margin to 53.7%. Despite a net loss of RMB39.5 million (US$6.0 million), this marked an improvement from RMB95.4 million loss in the prior year.
- Online advertising revenues increased by 57.9% to RMB33.2 million.
- Gross profit increased by 329.0% to RMB23.4 million.
- Gross profit margin rose to 53.7%, up from 8.4%.
- Total revenues decreased to RMB43.5 million from RMB65.2 million.
- Revenues from enterprise value-added services dropped to RMB6.9 million from RMB42.8 million.
- Net loss attributable to shareholders was RMB39.5 million compared to RMB95.4 million previously.
BEIJING, June 01, 2021 (GLOBE NEWSWIRE) -- 36Kr Holdings Inc. (“36Kr” or the “Company” or “We”) (NASDAQ: KRKR), a prominent brand and a pioneering platform dedicated to serving New Economy participants in China, today announced its unaudited financial results for the first quarter 2021 ended March 31, 2021.
First Quarter 2021 Operational and Financial Highlights
- Average monthly page views (“PV”) for the twelve-month period ended March 31, 2021 increased by
75.0% to 829.3 million, from 473.9 million for the twelve-month period ended March 31, 2020. - Total revenues were RMB43.5 million (US
$6.6 million ) in the first quarter of 2021, compared to RMB65.2 million in the same period of 2020. - Revenues from online advertising services increased by
57.9% to RMB33.2 million (US$5.1 million ) in the first quarter of 2021, from RMB21.0 million in the same period of 2020. - Revenues from enterprise value-added services were RMB6.9 million (US
$1.1 million ) in the first quarter of 2021, compared to RMB42.8 million in the same period of 2020. Gross transaction value1 was RMB32.5 million in the first quarter of 2021, compared to RMB42.8 million in the same period of 2020. - Gross profit increased by
329.0% to RMB23.4 million (US$3.6 million ) in the first quarter of 2021, from RMB5.4 million in the same period of 2020. Gross profit margin was53.7% in the first quarter of 2021, compared to8.4% in the same period of 2020. - Net loss attributable to 36Kr Holdings Inc.'s ordinary shareholders was RMB39.5 million (US
$6.0 million ) in the first quarter of 2021, compared to RMB95.4 million in the same period of 2020.
Selected Operating Data
| For the Three Months Ended March 31, | ||||
| 2020 | 2021 | |||
| Online advertising services | ||||
| Number of online advertising services end customers | 93 | 132 | ||
| Average revenue per online advertising services end customer (RMB’000)2 | 226.3 | 251.7 | ||
| Enterprise value-added services | ||||
| Number of enterprise value-added services end customers | 65 | 28 | ||
| Average revenue per enterprise value-added services end customer (RMB’000)3 | 658.6 | 246.3 | ||
| Subscription services | ||||
| Number of individual subscribers | 2,763 | 172 | ||
| Average revenue per individual subscriber (RMB)4 | 364.2 | 10,008.8 | ||
| Number of institutional investors | 34 | 57 | ||
| Average revenue per institutional investor (RMB’000)5 | 5.6 | 29.7 | ||
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1 Starting from January 1, 2021, 36Kr recognized revenues of certain enterprise value-added services on a net basis, to reflect the fact that the Company continuously shifted focus towards higher margin businesses hence ceased to act as a principal in certain low gross margin businesses and only acted as an agent. To increase comparability of operating results and help investors better understand our business performance and operating trends, we introduced the gross transaction value as a supplemental metric to describe our business. Gross transaction value is defined as the value of executed confirmed orders for services provided for our customers.
2 Equals revenues generated from online advertising services for a period divided by the number of online advertising services end customers in the same period.
3 Equals revenues generated from enterprise value-added services for a period divided by the number of enterprise value-added services end customers in the same period.
4 Equals revenues generated from individual subscription services for a period divided by the number of individual subscribers in the same period.
5 Equals revenues generated from institutional investor subscription services for a period divided by the number of institutional investors in the same period.
Mr. Dagang Feng, co-chairman and chief executive officer of 36Kr, commented, “As we head into 2021, we remain focused on our core competencies in delivering high-quality content and service offerings and regained growth momentum. During the first quarter, we once again achieved record-setting performance in total user traffic, with average monthly PVs reaching to a new high at 829.3 million for the twelve-month period ended March 31, 2021, a
“Echoing the growth in our traffic and user engagement, demand from our advertisers continued to climb in the first quarter with healthy growth in both the number of advertising customers and average revenue per customer. Bolstered by our long-term investments in content, products and technology, we believe we are well-positioned to capture the immense growth potential in the New-Economy-driven transformation across the enterprise services business space.
“As the go-to content and service platform in the New Economy space, we will further diversify our product and service offerings, cultivate our ecosystem of business communities and user base, and develop new growth avenues to improve monetization. We are confident that our long-term fundamentals position us well to forge ahead and unlock values to our customers, users and investors,” Feng concluded.
Mr. Xiang Li, acting chief financial officer of 36Kr, stated, “Our first quarter results got the year off with a solid start, further demonstrating sustained user engagement and customer interest in our premium content and service offerings. In particular, the rebound in market demand underpinned a strong
First Quarter 2021 Financial Results
Total revenues were RMB43.5 million (US
- Online advertising services revenues increased by
57.9% to RMB33.2 million (US$5.1 million ) in the first quarter of 2021, from RMB21.0 million in the same period of 2020. The increase was primarily attributable to the strong recovery and growth of market demand in the first quarter of 2021. - Enterprise value-added services revenues were RMB6.9 million (US
$1.1 million ) in the first quarter of 2021, compared to RMB42.8 million in the same period of 2020. The decrease was primarily because we continuously shifted our focus towards higher margin businesses and starting from this quarter, we ceased to act as a principal in certain low gross margin businesses and only acted as an agent. As a result, revenues of such businesses were recognized on a net basis from this quarter onward. To increase comparability of operating results and help investors better understand our business performance and operating trends, we introduced the gross transaction value as a supplemental metric to describe our business. Gross transaction value of enterprise value-added services was RMB32.5 million in the first quarter of 2021, compared to RMB42.8 million in the same period of 2020. - Subscription services revenues were RMB3.4 million (US
$0.5 million ) in the first quarter of 2021, compared to RMB1.3 million in the same period of 2020. The increase was primarily attributable to the growth in institutional investor subscription services.
Cost of revenues was RMB20.2 million (US
Gross profit was RMB23.4 million (US
Operating expenses were RMB64.8 million (US
- Sales and marketing expenses were RMB35.7 million (US
$5.4 million ) in the first quarter of 2021, compared to RMB34.9 million in the same period of 2020. - General and administrative expenses were RMB20.2 million (US
$3.1 million ) in the first quarter of 2021, compared to RMB59.3 million in the same period of 2020. The decrease was primarily attributable to the decreases in the allowance for credit losses and share-based compensation expenses. - Research and development expenses were RMB9.0 million (US
$1.4 million ) in the first quarter of 2021, compared to RMB8.5 million in the same period of 2020.
Share-based compensation expenses recognized in cost of revenues, sales and marketing expenses, research and development expenses, as well as general and administrative expenses totaled RMB2.7 million (US
Other income was RMB1.0 million (US
Income tax credit was RMB6.0 thousand (US
Net loss was RMB40.5 million (US
Net loss attributable to 36Kr Holdings Inc.'s ordinary shareholders was RMB39.5 million (US
Basic and diluted net loss per share were both RMB0.038 (US
_______________
6 Non-GAAP adjusted loss represents net loss excluding share-based compensation expenses.
Certain Balance Sheet Items
As of March 31, 2021, the Company had cash, cash equivalents and short-term investments of RMB174.1 million (US
Share Repurchase Program
On May 6, 2020, the Company announced that its Board of Directors has authorized a share repurchase program under which the Company may repurchase up to a total of 1,000,000 of its American Depositary Shares (“ADSs”), each representing 25 Class A ordinary shares. As of March 31, 2021, the Company had repurchased approximately 680,000 ADSs for approximately US
Conference Call
The Company’s management will host an earnings conference call at 8:00 AM U.S. Eastern Time on June 1, 2021 (8:00 PM Beijing/Hong Kong Time on June 1, 2021). Details for the conference call are as follows:
| Event Title: | 36Kr Holdings Inc. First Quarter 2021 Earnings Conference Call |
| Conference ID: | 6166476 |
| Registration Link: | http://apac.directeventreg.com/registration/event/6166476 |
All participants must use the link provided above to complete the online registration process at least 20 minutes in advance of the conference call. Upon registering, each participant will receive a set of participant dial-in number, Direct Event passcode, and a unique registrant ID, which will be used to join the conference call.
Additionally, a live and archived webcast of the conference call will be available on the Company's investor relations website at http://ir.36kr.com.
A replay of the conference call will be accessible approximately two hours after the conclusion of the live call until June 8, 2021, by dialing the following telephone numbers:
| United States: | +1-855-452-5696 |
| International: | +61-2-8199-0299 |
| Hong Kong, China: | 800-963-117 |
| Mainland China: | 400-632-2162 |
| Replay Access Code: | 6166476 |
About 36Kr Holdings Inc.
36Kr Holdings Inc. is a prominent brand and a pioneering platform dedicated to serving New Economy participants in China with the mission of empowering New Economy participants to achieve more. The Company started its business with high-quality New Economy-focused content offerings, covering a variety of industries in China’s New Economy with diverse distribution channels. Leveraging traffic brought by high-quality content, the Company has expanded its offerings to business services, including online advertising services, enterprise value-added services and subscription services to address the evolving needs of New Economy companies and upgrading needs of traditional companies. The Company is supported by comprehensive database and strong data analytics capabilities. Through diverse service offerings and the significant brand influence, the Company is well-positioned to continuously capture the high growth potentials of China’s New Economy.
Use of Non-GAAP Financial Measures
In evaluating its business, the Company considers and uses two non-GAAP measures, adjusted net income/(loss) and adjusted EBITDA, as supplemental measures to review and assess its operating performance. The presentation of these two non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with U.S. GAAP. The Company presents these non-GAAP financial measures because they are used by the Company’s management to evaluate its operating performance and formulate business plans. The Company also believes that the use of these non-GAAP measures facilitates investors' assessment of its operating performance.
These non-GAAP financial measures are not defined under U.S. GAAP and are not presented in accordance with U.S. GAAP. These non-GAAP financial measures have limitations as analytical tools. One of the key limitations of using these non-GAAP financial measures is that they do not reflect all items of income and expense that affect our operations. Further, these non-GAAP measures may differ from the non-GAAP information used by other companies, including peer companies, and therefore their comparability may be limited.
The Company compensates for these limitations by reconciling these non-GAAP financial measures to the nearest U.S. GAAP performance measure, all of which should be considered when evaluating the Company performance. The Company encourages investors to review its financial information in its entirety and not rely on a single financial measure.
Adjusted net loss represents net loss excluding share-based compensation expenses.
Adjusted EBITDA represents adjusted net income/(loss) before interest income, interest expenses, income tax expense/(credit), depreciation of property and equipment and amortization of intangible assets.
For more information on these non-GAAP financial measures, please see the table captioned “Reconciliations of GAAP and non-GAAP results” set forth at the end of this press release.
Exchange Rate Information
This announcement contains translations of certain RMB amounts into U.S. dollars at a specified rate solely for the convenience of the reader. Unless otherwise noted, all translations from Renminbi to U.S. dollars and from U.S. dollars to Renminbi are made at a rate of RMB6.5518 to US
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company’s goal and strategies; the Company’s future business development, results of operations and financial condition; relevant government policies and regulations relating to our business and industry; the Company’s expectations regarding the use of proceeds from this offering; the Company’s expectations regarding demand for, and market acceptance of, its services; the Company’s ability to maintain and enhance its brand; the Company’s ability to provide high-quality content in a timely manner to attract and retain users; the Company’s ability to retain and hire quality in-house writers and editors; the Company’s ability to maintain cooperation with third-party professional content providers; the Company’s ability to maintain relationship with third-party platforms; general economic and business condition in China; possible disruptions in commercial activities caused by natural or human-induced disasters; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in the Company’s filings with the SEC. All information provided in this press release and in the attachments is as of the date of this press release, and the Company undertakes no obligation to update any forward-looking statement, except as required under applicable law.
For investor and media inquiries, please contact:
In China:
36Kr Holdings Inc.
Investor Relations
Tel: +86 (10) 5825-4188
E-mail: ir@36kr.com
The Piacente Group, Inc.
Jenny Cai
Tel: +86 (10) 6508-0677
E-mail: 36Kr@tpg-ir.com
In the United States:
The Piacente Group, Inc.
Brandi Piacente
Tel: +1-212-481-2050
E-mail: 36Kr@tpg-ir.com
36Kr Holdings Inc.
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
| December 31, 2020 | March 31, 2021 | March 31, 2021 | ||||||
| RMB’000 | RMB’000 | US$’000 | ||||||
| Assets | ||||||||
| Current assets: | ||||||||
| Cash and cash equivalents | 60,846 | 59,138 | 9,026 | |||||
| Short‑term investments | 148,344 | 114,939 | 17,543 | |||||
| Accounts receivable, net | 304,845 | 235,637 | 35,965 | |||||
| Receivables due from related parties | 98 | 1,387 | 212 | |||||
| Prepayments and other current assets | 16,319 | 31,935 | 4,875 | |||||
| Total current assets | 530,452 | 443,036 | 67,621 | |||||
| Non‑current assets: | ||||||||
| Property and equipment, net | 3,941 | 3,684 | 562 | |||||
| Intangible assets, net | 471 | 686 | 105 | |||||
| Long-term investments | 16,300 | 45,359 | 6,923 | |||||
| Operating lease right-of-use assets, net | 27,365 | 24,020 | 3,666 | |||||
| Total non‑current assets | 48,077 | 73,749 | 11,256 | |||||
| Total assets | 578,529 | 516,785 | 78,877 | |||||
| Liabilities | ||||||||
| Current liabilities: | ||||||||
| Accounts payable | 64,641 | 51,306 | 7,831 | |||||
| Salary and welfare payables | 45,580 | 29,937 | 4,569 | |||||
| Taxes payable | 18,824 | 14,529 | 2,218 | |||||
| Deferred revenue | 18,849 | 26,501 | 4,045 | |||||
| Amounts due to related parties | 548 | 618 | 94 | |||||
| Accrued liabilities and other payables | 13,560 | 16,502 | 2,518 | |||||
| Short-term bank loan | - | 5,000 | 763 | |||||
| Operating lease liabilities | 15,132 | 14,234 | 2,173 | |||||
| Total current liabilities | 177,134 | 158,627 | 24,211 | |||||
| Non-current liabilities: | ||||||||
| Operating lease liabilities | 12,426 | 9,936 | 1,517 | |||||
| Total non-current liabilities | 12,426 | 9,936 | 1,517 | |||||
| Total liabilities | 189,560 | 168,563 | 25,728 | |||||
| Shareholders’ equity | ||||||||
| Ordinary shares | 687 | 687 | 105 | |||||
| Treasury stock | (14,081 | ) | (17,627 | ) | (2,690 | ) | ||
| Additional paid-in capital | 2,040,693 | 2,043,360 | 311,878 | |||||
| Accumulated deficit | (1,638,581 | ) | (1,678,110 | ) | (256,130 | ) | ||
| Accumulated other comprehensive loss | (7,897 | ) | (7,559 | ) | (1,154 | ) | ||
| Total 36Kr Holdings Inc.'s shareholders’ equity | 380,821 | 340,751 | 52,009 | |||||
| Non-controlling interests | 8,148 | 7,471 | 1,140 | |||||
| Total shareholders’ equity | 388,969 | 348,222 | 53,149 | |||||
| Total liabilities and shareholders’ equity | 578,529 | 516,785 | 78,877 | |||||
36Kr Holdings Inc.
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS
| Three Months Ended | |||||||||
| March 31, 2020 | March 31, 2021 | March 31, 2021 | |||||||
| RMB’000 | RMB’000 | US$’000 | |||||||
| Revenues: | |||||||||
| Online advertising services | 21,042 | 33,230 | 5,072 | ||||||
| Enterprise value-added services | 42,809 | 6,896 | 1,053 | ||||||
| Subscription services | 1,347 | 3,415 | 521 | ||||||
| Total revenues | 65,198 | 43,541 | 6,646 | ||||||
| Cost of revenues | (59,749 | ) | (20,165 | ) | (3,078 | ) | |||
| Gross profit | 5,449 | 23,376 | 3,568 | ||||||
| Operating expenses: | |||||||||
| Sales and marketing expenses | (34,940 | ) | (35,700 | ) | (5,449 | ) | |||
| General and administrative expenses | (59,324 | ) | (20,159 | ) | (3,077 | ) | |||
| Research and development expenses | (8,548 | ) | (8,974 | ) | (1,370 | ) | |||
| Total operating expenses | (102,812 | ) | (64,833 | ) | (9,896 | ) | |||
| Loss from operations | (97,363 | ) | (41,457 | ) | (6,328 | ) | |||
| Other income/(expenses): | |||||||||
| Share of loss from equity method investments | (2,999 | ) | (1,981 | ) | (302 | ) | |||
| Short-term investment income | 145 | 980 | 150 | ||||||
| Government grant | 3,002 | 1,786 | 273 | ||||||
| Others, net | 1,205 | 210 | 32 | ||||||
| Loss before income tax | (96,010 | ) | (40,462 | ) | (6,175 | ) | |||
| Income tax credit | 90 | 6 | 1 | ||||||
| Net loss | (95,920 | ) | (40,456 | ) | (6,174 | ) | |||
| Net loss attributable to non-controlling interests | 545 | 927 | 141 | ||||||
| Net loss attributable to 36Kr Holdings Inc.’s ordinary shareholders | (95,375 | ) | (39,529 | ) | (6,033 | ) | |||
| Net loss | (95,920 | ) | (40,456 | ) | (6,174 | ) | |||
| Other comprehensive income | |||||||||
| Foreign currency translation adjustments | 1,832 | 338 | 52 | ||||||
| Total other comprehensive income | 1,832 | 338 | 52 | ||||||
| Total comprehensive loss | (94,088 | ) | (40,118 | ) | (6,122 | ) | |||
| Net loss attributable to non-controlling interests | 545 | 927 | 141 | ||||||
| Comprehensive loss attributable to 36Kr Holdings Inc.’s ordinary shareholders | (93,543 | ) | (39,191 | ) | (5,981 | ) | |||
| Net loss per ordinary share (RMB) | |||||||||
| Basic | (0.093 | ) | (0.038 | ) | (0.006 | ) | |||
| Diluted | (0.093 | ) | (0.038 | ) | (0.006 | ) | |||
| Net loss per ADS (RMB) | |||||||||
| Basic | (2.325 | ) | (0.938 | ) | (0.143 | ) | |||
| Diluted | (2.325 | ) | (0.938 | ) | (0.143 | ) | |||
| Weighted average number of ordinary shares used in per share calculation | |||||||||
| Basic | 1,021,663,986 | 1,029,381,488 | 1,029,381,488 | ||||||
| Diluted | 1,021,663,986 | 1,029,381,488 | 1,029,381,488 | ||||||
| Weighted average number of ADS used in per ADS calculation | |||||||||
| Basic | 40,866,559 | 41,175,260 | 41,175,260 | ||||||
| Diluted | 40,866,559 | 41,175,260 | 41,175,260 | ||||||
36Kr Holdings Inc.
UNAUDITED RECONCILIATIONS OF GAAP AND NON-GAAP RESULTS
| Three Months Ended | |||||||||
| March 31, 2020 | March 31, 2021 | March 31, 2021 | |||||||
| RMB’000 | RMB’000 | US$’000 | |||||||
| Net loss | (95,920 | ) | (40,456 | ) | (6,174 | ) | |||
| Share-based compensation expenses | 13,009 | 2,667 | 407 | ||||||
| Non-GAAP adjusted net loss | (82,911 | ) | (37,789 | ) | (5,767 | ) | |||
| Interest income, net | (559 | ) | (105 | ) | (16 | ) | |||
| Income tax credit | (90 | ) | (6 | ) | (1 | ) | |||
| Depreciation and amortization expenses | 1,230 | 654 | 100 | ||||||
| Non-GAAP adjusted EBITDA | (82,330 | ) | (37,246 | ) | (5,684 | ) | |||
FAQ
What were the total revenues for 36Kr Holdings in Q1 2021?
How much did online advertising revenue increase in Q1 2021 for KRKR?
What was the gross profit margin for 36Kr in Q1 2021?
What was the net loss for 36Kr Holdings in Q1 2021?
How did 36Kr's enterprise value-added services perform in Q1 2021?
