RICHMOND FLYING SQUIRRELS AND CARMAX ANNOUNCE NEW BALLPARK AND ENTERTAINMENT VENUE AS CARMAX PARK
The Richmond Flying Squirrels and CarMax (NYSE: KMX) have announced a multi-year exclusive naming rights partnership for the new Richmond ballpark and community entertainment venue, to be called CarMax Park. The state-of-the-art facility, set to open for the 2026 season, will host baseball games, concerts, festivals, and community events. Key features include a 360-degree concourse, field-level dugout suite, multi-tiered beer garden, and 20 luxury suites.
CarMax, founded in Richmond in 1993, employs over 2,300 associates in the area and has been recognized as a Top Workplace for 11 consecutive years. The partnership reflects CarMax's commitment to its hometown and will support community engagement initiatives. A groundbreaking ceremony is scheduled for Friday, September 6, 2024, followed by a fan festival and fireworks show.
I Richmond Flying Squirrels e CarMax (NYSE: KMX) hanno annunciato una partnership esclusiva di naming rights pluriennale per il nuovo stadio di Richmond e il centro di intrattenimento comunitario, che sarà chiamato CarMax Park. Questa struttura all'avanguardia, che aprirà per la stagione 2026, ospiterà partite di baseball, concerti, festival ed eventi comunitari. Le caratteristiche principali includono un concourse a 360 gradi, una suite dugout a livello del campo, un beer garden su più livelli e 20 suite di lusso.
CarMax, fondata a Richmond nel 1993, impiega oltre 2.300 associati nella zona ed è stata riconosciuta come una delle migliori aziende dove lavorare per 11 anni consecutivi. La partnership riflette l'impegno di CarMax verso la propria città natale e sosterrà iniziative di coinvolgimento della comunità. Una cerimonia di inaugurazione è prevista per venerdì 6 settembre 2024, seguita da un festival per i fan e uno spettacolo di fuochi d'artificio.
Los Richmond Flying Squirrels y CarMax (NYSE: KMX) han anunciado una asociación exclusiva de derechos de nombramiento por varios años para el nuevo estadio de Richmond y el centro de entretenimiento comunitario, que se llamará CarMax Park. Esta instalación de última generación, que abrirá para la temporada 2026, albergará juegos de béisbol, conciertos, festivales y eventos comunitarios. Las características clave incluyen un concourse de 360 grados, una suite dugout a nivel de campo, un jardín de cervezas en varios niveles y 20 suites de lujo.
CarMax, fundada en Richmond en 1993, emplea a más de 2,300 asociados en la zona y ha sido reconocida como un lugar destacado para trabajar durante 11 años consecutivos. La asociación refleja el compromiso de CarMax con su ciudad natal y apoyará iniciativas de participación comunitaria. Se ha programado una ceremonia de inauguración para el viernes 6 de septiembre de 2024, seguida de un festival para los fanáticos y un espectáculo de fuegos artificiales.
리치몬드 플라잉 스퀴럴스(Richmond Flying Squirrels)와 카맥스(CarMax, NYSE: KMX)는 새로운 리치몬드 야구장 및 커뮤니티 엔터테인먼트 시설의 독점 네이밍 라이트 파트너십을 발표했습니다. 이 시설은 CarMax Park라는 이름으로 알려질 것입니다. 2026 시즌에 개장할 최첨단 시설은 야구 경기를 비롯해 콘서트, 축제, 커뮤니티 이벤트를 개최할 예정입니다. 주요 특징으로는 360도 관람 테라스, 필드 레벨 덕아웃 스위트, 다층 맥주 정원 및 20개의 고급 스위트가 포함됩니다.
1993년 리치몬드에서 설립된 카맥스는 해당 지역에 2,300명 이상의 직원을 고용하고 있으며, 11년 연속 최고의 일터로 인정받았습니다. 이번 파트너십은 카맥스의 고향에 대한 헌신을 반영하며 커뮤니티 참여 이니셔티브를 지원할 것입니다. 기념식은 2024년 9월 6일 금요일로 예정되어 있으며, 팬 페스티벌과 불꽃놀이가 이어질 예정입니다.
Les Richmond Flying Squirrels et CarMax (NYSE: KMX) ont annoncé un partenariat exclusif de droits de dénomination sur plusieurs années pour le nouveau stade de Richmond et le lieu de divertissement communautaire, qui sera appelé CarMax Park. Cette installation ultramoderne, qui doit ouvrir pour la saison 2026, accueillera des matchs de baseball, des concerts, des festivals et des événements communautaires. Les caractéristiques clés comprennent un concourse à 360 degrés, une suite dugout au niveau du terrain, un jardin de bière à plusieurs niveaux et 20 suites de luxe.
CarMax, fondée à Richmond en 1993, emploie plus de 2 300 associés dans la région et a été reconnue comme un lieu de travail de choix pendant 11 années consécutives. Ce partenariat reflète l'engagement de CarMax envers sa ville natale et soutiendra des initiatives d'engagement communautaire. Une cérémonie de pose de la première pierre est prévue pour le vendredi 6 septembre 2024, suivie d'un festival pour les fans et d'un feu d'artifice.
Die Richmond Flying Squirrels und CarMax (NYSE: KMX) haben eine mehrjährige exklusive Partnerschaft für die Namensrechte des neuen Richmond Stadions und Gemeinschaftsunterhaltungsbereichs bekannt gegeben, der den Namen CarMax Park tragen wird. Diese hochmoderne Einrichtung, die zur Saison 2026 eröffnet wird, wird Baseballspiele, Konzerte, Festivals und Gemeinschaftsveranstaltungen beherbergen. Zu den wichtigsten Merkmalen gehören ein 360-Grad-Corridor, eine Dugout-Suite auf Feldhöhe, ein mehrstöckiger Biergarten und 20 Luxus-Suiten.
CarMax, 1993 in Richmond gegründet, beschäftigt über 2.300 Mitarbeiter in der Region und wurde in 11 aufeinanderfolgenden Jahren als Top-Arbeitgeber ausgezeichnet. Die Partnerschaft spiegelt das Engagement von CarMax für seine Heimatstadt wider und wird Initiativen zur Gemeinschaftsbildung unterstützen. Eine Grundsteinlegung ist für Freitag, den 6. September 2024, geplant, gefolgt von einem Fan-Festival und einem Feuerwerk.
- Multi-year exclusive naming rights partnership secured with CarMax for the new ballpark
- CarMax Park expected to be completed before the 2026 season, securing the future of baseball in Richmond
- Venue will host large-scale events year-round, potentially increasing revenue streams
- CarMax to utilize the ballpark for supporting local community partners and hosting events
- State-of-the-art facility features including luxury suites and unique fan experiences
- None.
Richmond-based CarMax commits to exclusive naming rights partnership; Ceremonial groundbreaking scheduled for this Friday
RICHMOND, VA, Sept. 04, 2024 (GLOBE NEWSWIRE) -- The Richmond Flying Squirrels and Richmond-based CarMax, Inc. (NYSE: KMX), the nation's largest retailer of used cars, announced today that the new Richmond ballpark and community entertainment venue will be named CarMax Park. The multi-year exclusive naming rights for the new ballpark expands the partnership between the Flying Squirrels and CarMax, which began in 2016.
In addition to serving as the home of the Flying Squirrels, CarMax Park will also host large-scale events year-round, including concerts, festivals, and community gatherings. A groundbreaking ceremony is scheduled for Friday at 4:30 p.m., and construction is expected to be completed before the start of the Flying Squirrels’ 2026 season.
CarMax’s naming rights partnership is instrumental for securing the future of baseball in Richmond and its ability to thrive in the city. This includes a continued focus on delivering a variety of engagement initiatives that give back to the RVA community, as well as promotional activities that create memorable fan experiences. CarMax plans to utilize the ballpark as a platform to support and uplift local community partners through offering in-stadium advertising and opportunities to host events at the ballpark.
Bill Nash, president and chief executive officer at CarMax, shared how the company is committed to supporting its hometown. “This is an exciting time for Richmond, and CarMax's naming rights partnership reflects our commitment to our city, its people, and its growth,” said Nash. “CarMax Park will bring the community together through unforgettable experiences. We're thrilled to take this next step with the Squirrels, continuing to build on our history of community engagement, innovation, and progress for our hometown.”
Flying Squirrels Managing General Partner Lou DiBella credited CarMax and other community stakeholders with making it possible to keep professional baseball in Richmond.
"Our long-term partnership with CarMax allowed our future home to become a reality. This commitment reflects the corporate and community leadership CarMax consistently demonstrates here in Richmond," said DiBella. "Thank you to CarMax, Mayor Stoney, the City Council, our Richmond community leaders, and our incredible, loyal, league-leading fanbase for believing that Flying Squirrels baseball belongs in Richmond and that we all deserve a ballpark we can be proud of."
CarMax was founded in Richmond in 1993 and opened its first store on West Broad Street in Glen Allen. Today, CarMax employs more than 2,300 associates in the Richmond area across its West Broad and Midlothian stores and two headquarter locations. CarMax’s Digital and Technology Innovation Center in Richmond city, where its marketing, product, corporate strategy, and technology departments are based, is located less than a mile and a half from the future CarMax Park. Associates from these locations regularly volunteer hundreds of hours annually in the Richmond area. The company has been recognized as a Top Workplace by the Richmond Times-Dispatch for 11 consecutive years.
As a national partner for renowned sports leagues like the WNBA, NBA, and NWSL, and several professional basketball and soccer teams across the country, CarMax has established itself as a trusted and engaged brand in the world of sports on a national scale. CarMax’s support of local sports partners like the Flying Squirrels, VCU Basketball, Richmond Kickers and Ivy, University of Richmond Women’s Athletics and Men’s Basketball, Sports Backers, and Sportable underscores its dedication to investing time, talents, and resources in its hometown and helps foster Richmond as a vibrant place to live, work, and play.
Richmond Mayor Levar Stoney praised the partnership, saying both the Squirrels and CarMax represent the best of what the City of Richmond has to offer.
“CarMax has a long history of being committed to its hometown, and Richmond is proud to be home to such an innovative company,” said Stoney. “CarMax Park, the future home of the Richmond Flying Squirrels, will bring together all corners of Richmond, and as mayor, I am thrilled to see this partnership move forward.”
A cornerstone of the new Diamond District development, CarMax Park will be a premier entertainment venue in the Richmond area. The state-of-the-art facility will feature a 360-degree, wrap-around concourse with distinct experiences and vantage points located throughout, highlighted by a field-level dugout suite that will put fans in closer proximity to home plate than the opposing team. Group and social spaces will span the outfield and include a multi-tiered beer garden – emblematic of neighboring Scott's Addition – in left field and a kids’ zone with adjacent terraced outfield lawn seating in right-center field. The venue will also offer fans several climate-controlled, indoor spaces as well as 20 luxury suites and a corner party suite showcasing views of the downtown Richmond skyline. Additional planned features inside CarMax Park will celebrate Richmond's history and culture, including a series of rail car suites, public art spaces, and commemorative displays and murals.
The facility will also provide a unique destination for conferences, banquets, weddings, and many other functions. CarMax Park will connect directly to the Diamond District neighborhood and green space with opportunities to open parts of the ballpark during non-event hours.
To celebrate the launch of CarMax Park, the Flying Squirrels and CarMax will be hosting a fan festival on Friday, Sept. 6, from 5-6:30 p.m. on the front lawn of The Diamond. The event will feature live entertainment, autographs from Flying Squirrels players, CarMax Park swag giveaways, food vendors, yard games and more. Additionally, fans will have the chance to enter and win four tickets to the inaugural home game at CarMax Park. The fan festival is open to the public and a game ticket is not required to attend the festivities.
The evening will culminate with an In-Your-Face Fireworks show following the Flying Squirrels' game against the Akron RubberDucks.
About CarMax
CarMax, the nation’s largest retailer of used autos, revolutionized the automotive retail industry by driving integrity, honesty and transparency in every interaction. The company offers a truly personalized experience with the option for customers to do as much, or as little, online and in-store as they want. During the fiscal year that ended February 29, 2024, CarMax sold approximately 770,000 used vehicles and 550,000 wholesale vehicles at its auctions. In addition, CarMax Auto Finance originated more than
About the Richmond Flying Squirrels
The Richmond Flying Squirrels, Double-A Eastern League affiliate of the San Francisco Giants, have established themselves as one of the most recognizable brands in Minor League Baseball since their inaugural season in 2010. Guided by three pillars – be different, be impactful and have FUNN – the organization has ingrained itself in Central Virginia, annually reaching more than 10,000 students through the club's education programs while making 400-plus community appearances. Additionally, the team has renovated multiple youth baseball and softball fields across the city and awarded more than
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- Richmond Flying Squirrels and CarMax announce new ballpark and entertainment venue as CarMax Park
- Richmond Flying Squirrels and CarMax announce new ballpark and entertainment venue as CarMax Park
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