PRINGLES® EMBRACES THE NATION'S LATEST FOOD OBSESSION WITH THE RETURN OF PRINGLES DILL PICKLE
Pringles® is bringing back its Dill Pickle flavor in response to overwhelming consumer demand and the surging popularity of pickle-related content on social media. The return comes after a two-year hiatus and coincides with an 86% increase in dill pickle-related posts over the past eight months. Pringles Dill Pickle offers a tangy, salty flavor with a touch of herbal dill.
Additionally, Pringles is expanding its Hot Ones collaboration with three flavors inspired by Hot Ones sauces:
- NEW Pringles® Hot Ones Los Calientes Barbacoa
- Pringles® Hot Ones Los Calientes Rojo
- Pringles® Hot Ones Los Calientes Verde
Both Pringles Dill Pickle and the Hot Ones lineup will be available nationwide starting in October. This release aligns with Kellanova's (NYSE: K) vision to become the world's best-performing snacks-led powerhouse.
Pringles® sta riportando indietro il suo gusto Dill Pickle in risposta a una richiesta travolgente da parte dei consumatori e alla crescente popolarità dei contenuti a base di sottaceti sui social media. Il ritorno avviene dopo una pausa di due anni e coincide con un aumento dell'86% dei post relativi ai sottaceti negli ultimi otto mesi. Pringles Dill Pickle offre un gusto piccante e salato con un tocco di aneto erbaceo.
Inoltre, Pringles sta ampliando la sua collaborazione con Hot Ones con tre gusti ispirati alle salse di Hot Ones:
- NUOVO Pringles® Hot Ones Los Calientes Barbacoa
- Pringles® Hot Ones Los Calientes Rojo
- Pringles® Hot Ones Los Calientes Verde
Sia il gusto Dill Pickle di Pringles che la linea Hot Ones saranno disponibili a livello nazionale a partire da ottobre. Questo lancio è in linea con la visione di Kellanova (NYSE: K) di diventare il leader mondiale nelle merendine a base di snack.
Pringles® está trayendo de vuelta su sabores de Pepinillos en Escabeche en respuesta a la abrumadora demanda del consumidor y a la creciente popularidad del contenido relacionado con los pepinillos en las redes sociales. El regreso se produce tras un hiato de dos años y coincide con un aumento del 86% en las publicaciones relacionadas con los pepinillos en los últimos ocho meses. Pringles Dill Pickle ofrece un sabor picante y salado con un toque de eneldo herbáceo.
Además, Pringles está ampliando su colaboración con Hot Ones con tres sabores inspirados en las salsas de Hot Ones:
- NUEVO Pringles® Hot Ones Los Calientes Barbacoa
- Pringles® Hot Ones Los Calientes Rojo
- Pringles® Hot Ones Los Calientes Verde
Tanto el sabor Dill Pickle de Pringles como la línea de Hot Ones estarán disponibles a nivel nacional a partir de octubre. Este lanzamiento está alineado con la visión de Kellanova (NYSE: K) de convertirse en la potencia líder en snacks del mundo.
프링글스(Pringles®)는 소비자의 압도적인 수요와 소셜 미디어에서 피클 관련 콘텐츠의 급증하는 인기에 대응하여 드릴 피클 맛을 다시 출시합니다. 이번 복귀는 2년 간의 휴식 후 이루어지며, 지난 8개월 동안 피클 관련 게시물이 86% 증가한 것과 일치합니다. 프링글스 드릴 피클은 상큼하고 짭짤하며 허브 딜의 향이 가득한 맛을 제공합니다.
또한, 프링글스는 핫 원스(Hot Ones)와의 협업을 확대하여 핫 원스 소스에서 영감을 받은 세 가지 맛을 선보입니다:
- 신제품 프링글스(Pringles®) 핫 원스 로스 칼리엔테스 바르바코아
- 프링글스(Pringles®) 핫 원스 로스 칼리엔테스 로호
- 프링글스(Pringles®) 핫 원스 로스 칼리엔테스 베르데
프링글스 드릴 피클과 핫 원스 라인업은 10월부터 전국에서 구입 가능합니다. 이번 출시 계획은 켈라노바(Kellanova) (NYSE: K)의 비전인 세계 최고의 스낵 중심 강국이 되겠다는 목표와 일치합니다.
Pringles® relance sa saveur de Cornichon à l'aneth en réponse à une demande écrasante des consommateurs et à la montée en popularité de contenus liés aux cornichons sur les réseaux sociaux. Ce retour se fait après une pause de deux ans et coïncide avec une augmentation de 86 % des publications liées aux cornichons au cours des huit derniers mois. Pringles Dill Pickle offre un goût piquant et salé avec une touche d'aneth herbacé.
De plus, Pringles élargit sa collaboration avec Hot Ones en proposant trois saveurs inspirées des sauces de Hot Ones :
- NOUVEAU Pringles® Hot Ones Los Calientes Barbacoa
- Pringles® Hot Ones Los Calientes Rojo
- Pringles® Hot Ones Los Calientes Verde
À la fois le goût Dill Pickle de Pringles et la gamme Hot Ones seront disponibles à l'échelle nationale à partir d'octobre. Ce lancement s'inscrit dans la vision de Kellanova (NYSE: K) de devenir le leader mondial dans le domaine des collations.
Pringles® bringt seinen Dill Pickle Geschmack zurück, um auf die überwältigende Nachfrage der Verbraucher und die steigende Beliebtheit von Inhalte mit Essiggurken in sozialen Medien zu reagieren. Die Rückkehr erfolgt nach einer zweijährigen Pause und fällt mit einem Anstieg um 86% bei den Beiträgen zu Dill-Gurken in den letzten acht Monaten zusammen. Pringles Dill Pickle bietet einen pikanten, salzigen Geschmack mit einem Hauch von Kräuterdill.
Zusätzlich erweitert Pringles seine Zusammenarbeit mit Hot Ones mit drei Geschmäckern, die von Hot Ones Saucen inspiriert sind:
- NEU Pringles® Hot Ones Los Calientes Barbacoa
- Pringles® Hot Ones Los Calientes Rojo
- Pringles® Hot Ones Los Calientes Verde
Sowohl Pringles Dill Pickle als auch die Hot Ones Produktlinie werden ab Oktober landesweit erhältlich sein. Diese Veröffentlichung unterstützt die Vision von Kellanova (NYSE: K), die weltweit führende Snackmarke zu werden.
- Reintroduction of popular Dill Pickle flavor in response to high consumer demand
- Expansion of Hot Ones collaboration with three flavors, including a new Barbacoa variant
- Alignment with trending food preferences, potentially driving sales
- Nationwide availability starting in October, increasing market reach
- None.
In response to countless requests, Pringles Dill Pickle is back, along with more beloved Pringles flavors
Pringles Dill Pickle features an outrageously dillicious balance of straight-from-the-jar dill pickle flavor. Each bite delivers the salty, tangy flavor experience with a touch of herbal dill that longtime fans remember, and first-timers will love, so you too can satisfy your pickle craving in crisp form anytime and anywhere.
"From TikTok videos to fan requests, the nation's dill pickle craving is undeniable – and Pringles always aims to satisfy the latest trending flavor craving," said Mauricio Jenkins, US Head of Marketing for Pringles. "With the return of Pringles Dill Pickle, we're bringing joy to our die-hard fans and giving first-timers the chance to indulge in the fanfare while joining in on the pickle trend."
But why stop there? In addition to the return of Dill Pickle, Pringles is turning up the heat and bringing back Pringles® x Hot Ones to continue its snacking masterminds' streak of delivering the innovative flavors fans crave. Inspired by Hot Ones sauces, the lineup features two returning smokin' hot flavor-packed snacks and one brand-new flavor, including:
- NEW Pringles® Hot Ones Los Calientes Barbacoa combines a blend of chipotle and smoky jalapeño flavor and earthy herbs and spices to deliver tongue-tingling spice in every bite.
- Pringles® Hot Ones Los Calientes Rojo mixes a punchy, smoky blend of serrano and habanero chiles, leaving fans seeing red and craving more.
- Pringles® Hot Ones Los Calientes Verde features the perfect balance of spicy applewood smoked red jalapeños and zesty habanero for a fiery blaze in every crisp.
Fans can get their hands on both Pringles Dill Pickle and Pringles x Hot Ones at retailers nationwide starting in October. Visit Pringles.com to find the flavors at a store near you and follow @Pringles on your favorite social media platforms for more information and to keep up with the latest news.
About Kellanova
Kellanova (NYSE: K) is a leader in global snacking, international cereal and noodles, and
At Kellanova, our purpose is to create better days and ensure everyone has a seat at the table through our trusted food brands. We are committed to promoting sustainable and equitable food access by tackling the crossroads of hunger, sustainability, well-being, and equity, diversity & inclusion. Our goal is to create Better Days for 4 billion people by the end of 2030 (from a 2015 baseline). For more detailed information about our commitments, our approach to achieving these goals, and our methodology, please visit our website at https://www.kellanova.com.
CONTACTS:
Kellanova Media Hotline
(269) 961-3799
media.hotline@kellanova.com
Weber Shandwick
Shae Feldman
(312) 988-2008
SFeldman@webershandwick.com
1 According to TikTok data from Tubular for "Dill Pickle",
2 https://www.tiktok.com/discover/pickletok
3 Source: Kellanova Consumer Contacts Report, 2022-2024
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SOURCE Kellanova
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