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Jeffs’ Brands: Fort Amazon’s Revenues increased by 55% to $2.125 million in the First Quarter of 2024

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Jeffs' Brands (Nasdaq: JFBR, JFBRW), an e-commerce company operating on Amazon, reported a 55% increase in revenues for its subsidiary, Fort Products, in Q1 2024. Fort's Amazon sales reached $2.125 million, up from $1.375 million in Q1 2023. Profit attributed to these sales rose by 106.6%, amounting to $266,000 compared to $129,000 in the previous year. CEO Victor Hakmon attributes the success to their acquisition of Fort and their focused online sales strategy in the pest control market.

Positive
  • Revenues increased by 55% to $2.125 million in Q1 2024.
  • Profits surged by 106.6% to $266,000.
  • Successful integration and performance of Fort Products post-acquisition.
  • Fort's Amazon marketplace strategy shows effective results.
Negative
  • Preliminary results are unaudited, leaving room for adjustments.
  • Revenue increase attributed mainly to one subsidiary, indicating diversification.

Insights

Fort's recent performance indicates substantial growth, as shown by the 55% increase in revenue to $2.125 million for the first quarter of 2024. This uptick is notable in comparison to $1.375 million from the same period in 2023. More strikingly, the profit margin grew by 106.6%, reaching $266,000 from $129,000 in the previous year.

Such revenue and profit margins directly reflect improved operational efficiency and potentially higher sales volumes. For retail investors, these figures suggest the company's enhanced ability to convert sales into profits, a positive indicator for overall financial health. However, it’s essential to critically evaluate whether this growth is sustainable. Temporary market conditions or one-off factors might contribute to this surge, thus necessitating deeper analysis into future forecasts and market stability.

From a broader industry perspective, Jeffs' Brands’ strategy to leverage data analytics to optimize their offerings on Amazon has clearly paid off. This highlights the increasing importance of tech-driven decision-making in e-commerce. Nonetheless, investors should remain mindful of competition and market dynamics within the pest control segment, especially on a platform as highly competitive as Amazon.

The significant revenue jump for Fort Products under Jeffs’ Brands umbrella suggests effective market integration and competitiveness within the Amazon ecosystem. The pest control market's growth, combined with Jeffs' Brands' data-driven approach, has likely amplified Fort’s market presence, contributing to these impressive financial metrics.

For retail investors, it's important to note that such growth not only enhances Jeffs' Brands' market position but also signals potential for further expansion. However, understanding consumer trends and behaviors in the pest control market segment is key. If Jeffs' Brands can continually adapt and cater to evolving demands, they may sustain this growth trajectory. Monitoring customer reviews and feedback on Amazon can offer insights into product reception and areas for improvement.

In essence, Fort's performance showcases how strategic acquisitions and data utilization can combine to drive significant market gains. Investors should remain attentive to Jeffs' Brands’ strategies in maintaining and expanding this momentum.

Tel Aviv, Israel, May 16, 2024 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd (“Jeffs’ Brands” or the “Company”) (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, today announced preliminary unaudited financial results for Fort Products Ltd. (“Fort”), its wholly owned subsidiary, on its revenue for sales on Amazon Marketplace, according to the data received from the Amazon seller central. The following results are for the first quarter of 2024, starting on January 1, 2024, and ending on March 31, 2024 (the “Period").

Fort’s Amazon generated revenues for the Period, amounted to approximately $2.125 million (£1.7 million), representing an increase of 55% compared $1.375 million (£1.1 million) at the same period of 2023. Profit for the Period, attributed directly to Fort’s Amazon sales, amounted to $266 thousands (£213 thousand), compared to $129 thousands (£103 thousand) in the first quarter of 2023, an increase of 106.6%.

Victor Hakmon, CEO of Jeffs' Brands said “We are encouraged by the impressive results of Fort. The impressive increase in revenue and profitability shows that the acquisition we made about a year ago was a success. We brought our capabilities and experience in online sales, with a focus on the Amazon marketplace, to the growing pest control market, and the reputation of the Fort brand, which turned out to be a game changer.”

About Jeffs’ Brands Ltd

Jeffs' Brands is transforming the world of e-commerce by creating and acquiring products and turning them into market leaders, tapping into vast, unrealized growth potential. Through our stellar team’s insight into the FBA Amazon business model, we’re using both human capability and advanced technology to take products to the next level. For more information on Jeffs’ Brands Ltd visit https://jeffsbrands.com.

Forward-Looking Statement Disclaimer

This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be covered by the “safe harbor” created by those sections. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “believe,” “expect,” “may,” “should,” “could,” “seek,” “intend,” “plan,” “goal,” “estimate,” “anticipate” or other comparable terms. For example, we are using forward-looking statements when discussing preliminary unaudited financial results of Fort.  Forward-looking statements are neither historical facts nor assurances of future performance. Instead, they are based only on our current beliefs, expectations and assumptions regarding the future of our business, future plans and strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Our actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause our actual results and financial condition to differ materially from those indicated in the forward-looking statements include, among others, the following: our ability to adapt to significant future alterations in Amazon’s policies; our ability to sell our existing products and grow our brands and product offerings, including by acquiring new brands; our ability to meet our expectations regarding the revenue growth and the demand for e-commerce; the overall global economic environment; the impact of competition and new e-commerce technologies; general market, political and economic conditions in the countries in which we operate; projected capital expenditures and liquidity; the impact of possible changes in Amazon’s policies and terms of use; the impact of the conditions in Israel, including the recent attacks by Hamas, Iran, and other terrorist organizations; and the other risks and uncertainties described in the Company’s Annual Report on Form 20-F for the year ended December 31, 2023, filed with the U.S. Securities and Exchange Commission (“SEC”), on April 1, 2024 and our other filings with the SEC. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

Investor Relations Contact:

Michal Efraty
Adi and Michal PR- IR
Investor Relations, Israel
+972-(0)52-3044404
michal@efraty.com

 


FAQ

What were Jeffs' Brands Q1 2024 revenues for Fort Products?

Jeffs' Brands reported that Fort Products generated $2.125 million in revenues in Q1 2024.

What was the revenue growth for Fort Products in Q1 2024 compared to Q1 2023?

Fort Products saw a revenue growth of 55% in Q1 2024 compared to Q1 2023.

How much profit did Fort Products make in Q1 2024?

Fort Products made a profit of $266,000 in Q1 2024.

What was the profit growth for Fort Products in Q1 2024 compared to Q1 2023?

The profit for Fort Products grew by 106.6% in Q1 2024 compared to Q1 2023.

What is the stock symbol for Jeffs' Brands?

The stock symbol for Jeffs' Brands is JFBR.

How did the acquisition of Fort Products impact Jeffs' Brands?

The acquisition of Fort Products positively impacted Jeffs' Brands, contributing significantly to revenue and profit growth.

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