Jewett-Cameron Partners with Continental Sales & Marketing, Inc. to Expand Distribution in Home Improvement Retailers

Rhea-AI Summary

Jewett-Cameron Trading Company (NASDAQ: JCTCF) has partnered with Continental Sales & Marketing, Inc. (CSM) to expand distribution of its products in national and regional home improvement retailers. The focus is on Jewett-Cameron's Lifetime Steel Post® and Adjust-A-Gate® fence solutions. CSM, with 49 years of experience, will manage the growing number of regions integrating merchandiser installations, following successful trials in Southern California and Northwest regions.

CEO Chad Summers highlighted upcoming product and merchandising initiatives as key growth drivers. Mike Siuda, VP of Sales and Marketing, praised CSM's execution capabilities. Steven Scheiner, CSM's Founder, expressed enthusiasm for the partnership, while Adam Scheiner, CSM's President, emphasized the alignment between the companies. Jewett-Cameron will benefit from CSM's sales analytics to optimize inventory levels and maximize productivity in stores and online.

Positive

• Expansion of distribution network through partnership with experienced CSM
• Successful launch of in-store merchandiser displays for key products
• Planned product and merchandising initiatives for next 12 months
• Access to CSM's sales analytics for improved inventory management

Negative

• None.

Insights

Sales and Marketing Expert

This partnership with Continental Sales & Marketing (CSM) is a significant strategic move for Jewett-Cameron. The collaboration aims to expand distribution in major home improvement retailers, focusing on their Lifetime Steel Post® and Adjust-A-Gate® products. CSM's extensive experience and strong relationships in the industry could potentially accelerate Jewett-Cameron's market penetration.

The success of initial in-store merchandiser displays in Southern California and Northwest regions is promising, indicating strong consumer interest. CSM's role in managing the expansion of these displays to other regions could lead to increased visibility and sales. Their expertise in resolving complex supply chain and SKU management issues could also improve operational efficiency.

However, investors should note that while this partnership shows potential, its actual impact on revenue and profitability remains to be seen. The success will depend on the execution of new product launches and merchandising initiatives over the next 12 months. It's important to monitor upcoming financial reports to gauge the tangible benefits of this collaboration.

Retail Industry Analyst

This partnership represents a strategic shift in Jewett-Cameron's distribution strategy. By leveraging CSM's extensive network and expertise in the home improvement retail sector, the company is positioning itself for potential significant growth in market share. The focus on in-store merchandiser displays is particularly noteworthy, as it can drive impulse purchases and increase brand visibility.

The rapid adoption of these displays beyond the initial trial regions suggests a strong product-market fit. This could translate into increased sales volumes and potentially higher margins if the expanded distribution leads to economies of scale in production and logistics.

CSM's data analytics capabilities are another key advantage. In the competitive retail landscape, data-driven inventory management and market targeting can significantly improve operational efficiency and reduce costs. This could potentially lead to improved profitability for Jewett-Cameron in the medium to long term.

NORTH PLAINS, Ore., Oct. 01, 2024 (GLOBE NEWSWIRE) -- Jewett-Cameron Trading Company Ltd. (NASDAQ: JCTCF), a company committed to innovative products that enrich outdoor spaces, today announced it has partnered with Continental Sales & Marketing, Inc. (“CSM”) to expand distribution with key national and regional home improvement retailers across its various product lines with a particular focus on the Company’s Lifetime Steel Post® and Adjust-A-Gate® fence solutions.

CSM is a nationally recognized, multifaceted, strategic business partner with over 49 years of experience with national and regional home improvement retailers. CSM has built strong relationships across a wide range of departments at the corporate level of major home centers, co-ops and independent dealers, and are talented at resolving complex accounting, distribution, supply chain and SKU management issues.

Earlier this year, Jewett-Cameron successfully launched in-store merchandiser displays for the Company’s Lifetime Steel Post® and Adjust-A-Gate® solutions in major home improvement retailers. The initial trial of these merchandisers in the Southern California region and Northwest region was so successful other stores quickly opted in. A key component of CSM’s engagement will be to manage and respond to the growing number of regions scheduled to integrate the merchandiser installations.

“A key growth driver for Jewett-Cameron will be a number of exciting new product and merchandising initiatives launching over the next 12 months, both in-store and online,” commented Chad Summers, CEO of Jewett-Cameron. “I look forward to working closely with the CSM team to ensure that the execution is flawless and delivers on the sales and profitability objectives we have set.” 

“The team at CSM is well known and widely respected throughout the home improvement channel,” says Mike Siuda, Jewett-Cameron’s Vice President of Sales and Marketing. “Their attention to detail, engagement with store associates and end users, and reputation for executing at the store level are key strengths I have witnessed first-hand in working with their team previously. I look forward to leveraging these strengths to drive expanded distribution for Jewett-Cameron’s innovative fence and gate solutions.”

“We are thrilled to be working with the team at Jewett-Cameron, as their organization and product offering align so well with our core competencies here at Continental Sales and Marketing,” said Steven Scheiner, Founder of CSM.

Jewett-Cameron will also benefit from CSM’s best-in-class group of sales analysts that consistently deliver easy-to-interpret, meaningful data, allowing the Company to maintain its leadership role in category management, and having the right products in the right markets at the inventory levels that maximize productivity at the store level and online.

Adam Scheiner, President of CSM, added, “As we continue to expand our reach across product categories throughout the retail home improvement channel, we will seek out like-minded partners such as Jewett-Cameron. Each of our companies have a track record of success, which can be attributed to our experience, thoughtful planning, and relentless focus on execution in the field and in the rapidly growing digital environment.”

About Jewett-Cameron Trading Company Ltd. (JCTCF)
Jewett-Cameron Trading Company is a holding company that, through its subsidiaries, operates out of facilities located in North Plains, Oregon. Jewett-Cameron Company's business consists of the manufacturing and distribution of patented and patent pending specialty metal and sustainable bag products, and wholesale distribution of wood products. The Company's brands include Lucky Dog®, for pet products; Jewett Cameron Fence for brands such as Adjust-A-Gate®, Fit-Right®, Perimeter Patrol®, Euro Fence, and Lifetime Steel Post® for gates and fencing; MyEcoWorld® for sustainable bag products; and Early Start, Spring Gardner, Greenline®, and Weatherguard for greenhouses. Additional information about the Company and its products can be found on the Company's website at www.jewettcameron.com.

Forward-looking Statements
The information in this release contains certain forward-looking statements that anticipate future trends and events. These statements are based on certain assumptions that may prove to be erroneous and are subject to certain risks, including but not limited to, the uncertainties of the Company's new product introductions, the risks of increased competition and technological change in the Company's industry, customer concentration risk, supply chain delays, governmental and regulatory risks, and other factors described in greater detail in the Company's filings with the Securities and Exchange Commission. We may not actually achieve the goals or plans described in our forward-looking statements, and investors should not place undue reliance on these statements. Forward-looking statements made in this press release are made only as of the date hereof, and we disclaim any intent or obligation to update any forward-looking statements as a result of developments occurring after the date of this press release, except as may be required by law.

Company Contact:
Chad Summers, Chief Executive Officer
Jewett-Cameron
Phone: (503) 647-0110

Investor Contact:
Robert Blum
Lytham Partners
Phone: (602) 889-9700
JCTCF@lythampartners.com

FAQ

What is the purpose of Jewett-Cameron's partnership with Continental Sales & Marketing?

The partnership aims to expand distribution of Jewett-Cameron's products, particularly Lifetime Steel Post® and Adjust-A-Gate® fence solutions, in national and regional home improvement retailers.

How successful were the initial trials of Jewett-Cameron's merchandiser displays?

The initial trials in Southern California and Northwest regions were highly successful, prompting other stores to quickly opt in for the merchandiser installations.

What benefits will Jewett-Cameron (JCTCF) gain from CSM's expertise?

Jewett-Cameron will benefit from CSM's execution capabilities, store-level engagement, and sales analytics to optimize inventory levels and maximize productivity in stores and online.

What are the key growth drivers for Jewett-Cameron (JCTCF) mentioned in the press release?

CEO Chad Summers mentioned that new product and merchandising initiatives launching over the next 12 months, both in-store and online, will be key growth drivers for Jewett-Cameron.