IZEA Welcomes Justin Teo as Country Manager for China
Rhea-AI Summary
IZEA Worldwide, Inc. (NASDAQ: IZEA), a leading provider in the Creator Economy, has appointed Justin Teo as its new Country Manager for China operations. Based in Shanghai, Teo brings over 20 years of marketing leadership experience, previously serving as Chief Digital Officer at Edelman and VMLY&R Commerce. His expertise in retail and MarTech, along with a proven track record in executing go-to-market strategies in China, positions him as a valuable asset to IZEA's team.
Ross Yellowlees, IZEA's General Manager of Emerging Markets, expressed enthusiasm about Teo's appointment, highlighting the potential for growth and innovation in IZEA's local operations, which have shown strong year-over-year growth. Ryan Schram, IZEA President and COO, emphasized Teo's important role in elevating IZEA's current operations in China to the next level.
Positive
- Appointment of experienced marketing leader Justin Teo as Country Manager for China
- Strong year-over-year growth reported in IZEA's China operations
- Expansion of IZEA's presence in the key Chinese market
Negative
- None.
Seasoned Marketing Leader to Steer Operations in the Key Market
ORLANDO, Fla., Aug. 15, 2024 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of technology, data, and services for the Creator Economy, today announced it has appointed Justin Teo as its new Country Manager for its China operations.
Based in Shanghai, Teo has more than 20 years of experience in marketing leadership and brings a wealth of knowledge and expertise in retail and MarTech. He previously served as Chief Digital Officer/Head of Digital at Edelman and Chief Digital Officer at VMLY&R Commerce. He has a proven track record of executing go-to-market strategies in China.
“We are thrilled to welcome Justin Teo to the IZEA family as our new Country Manager for China,” said Ross Yellowlees, IZEA’s General Manager, Emerging Markets. “His vast experience in marketing, combined with his deep understanding of the Chinese market, makes him an invaluable asset to our team and will allow us to continue to position IZEA as a leading creator marketing partner for brands in China. We look forward to the growth and innovation he will bring to our local operations, which continue to show strong year-over-year growth.”
“Justin’s expertise will play a crucial role in propelling our current operations in China to the next level,” said Ryan Schram, IZEA President and COO. “His deep expertise across integrated marketing, public relations, and technology, honed at esteemed organizations like Edelman and VMLY&R Commerce, is a testament to the positive impact IZEA can bring to the Chinese market. We are eager to see what the team accomplishes under his leadership.”
To work with IZEA as either an influencer or a marketer, visit izea.com. For news and resources, follow IZEA at x.com/izea.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive a measurable return on investment.
Safe Harbor Statement
All statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,” “estimate,” “believe,” “intend,” “optimistic,” “likely,” “projects,” “plans,” “pursue,” “strategy” or “future,” or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; our ability to integrate the acquired business of The Reiman Agency within expected timeframes and to achieve the revenue, cost savings and earnings levels from such acquisition at or above the levels projected; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this release speak only as of the date of this release, and IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.
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