Interparfums, Inc. To Develop Off-White Brand in Fragrance and Beauty Category
Interparfums has announced that its 72% owned French subsidiary, Interparfums SA, has secured all Off-White brand names and registered trademarks for Class 3 fragrance and cosmetic products. The company will begin commercial use of the fragrance brands after an existing license expires on December 31, 2025.
Founded in 2012 by the late designer Virgil Abloh, Off-White is recognized for its high-end streetwear influences, conceptual dimension, deconstructionist aesthetic, and distinct brand symbols. The partnership aims to explore new opportunities in the luxury fragrance sector.
Interparfums ha annunciato che la sua controllata francese, Interparfums SA, di cui possiede il 72%, ha acquisito tutti i nomi di marca e i marchi registrati di Off-White per prodotti di bellezza e fragranze di Classe 3. L'azienda inizierà ad utilizzare commercialmente i marchi di fragranza dopo la scadenza di una licenza esistente, prevista per il 31 dicembre 2025.
Fondata nel 2012 dal compianto designer Virgil Abloh, Off-White è riconosciuta per le sue influenze streetwear di alta gamma, la sua dimensione concettuale, l'estetica deconstructivista e i suoi simboli distintivi del marchio. La partnership mira a esplorare nuove opportunità nel settore delle fragranze di lusso.
Interparfums ha anunciado que su subsidiaria francesa, Interparfums SA, de la cual posee el 72%, ha asegurado todos los nombres de marca y las marcas registradas de Off-White para productos de fragancias y cosméticos de Clase 3. La compañía comenzará a utilizar comercialmente las marcas de fragancia después de que expire una licencia existente el 31 de diciembre de 2025.
Fundada en 2012 por el fallecido diseñador Virgil Abloh, Off-White es reconocida por sus influencias de streetwear de alta gama, su dimensión conceptual, su estética deconstructivista y sus símbolos de marca distintivos. La asociación tiene como objetivo explorar nuevas oportunidades en el sector de las fragancias de lujo.
Interparfums는 자사의 72% 소속 프랑스 자회사인 Interparfums SA가 Off-White 브랜드 이름과 Class 3 향수 및 화장품에 대한 등록 상표를 확보했다고 발표했습니다. 이 회사는 2025년 12월 31일 기존 라이선스가 만료된 후 향수 브랜드의 상업적 사용을 시작할 것입니다.
2012년 고(故) 디자이너 비질 아블로(Virgil Abloh)에 의해 설립된 Off-White는 고급 스트리트웨어의 영향, 개념적 차원, 해체주의 미학 및 독특한 브랜드 상징으로 인정받고 있습니다. 이 파트너십은 럭셔리 향수 분야의 새로운 기회를 탐색하는 것을 목표로 하고 있습니다.
Interparfums a annoncé que sa filiale française, Interparfums SA, dont elle détient 72 %, a acquis tous les noms de marque et les marques déposées de Off-White pour des produits de parfum et de cosmétique de Classe 3. L'entreprise commencera à utiliser commercialement les marques de parfum après l'expiration d'une licence existante le 31 décembre 2025.
Fondée en 2012 par le regretté designer Virgil Abloh, Off-White est reconnue pour ses influences de mode urbaine haut de gamme, sa dimension conceptuelle, son esthétique déconstructiviste et ses symboles de marque distinctifs. Le partenariat vise à explorer de nouvelles opportunités dans le secteur des parfums de luxe.
Interparfums hat angekündigt, dass ihre zu 72 % im Besitz befindliche französische Tochtergesellschaft, Interparfums SA, alle Marken und eingetragenen Warenzeichen der Marke Off-White für Produkte der Klasse 3 (Parfüm und Kosmetik) gesichert hat. Das Unternehmen wird die Marken nach Ablauf einer bestehenden Lizenz am 31. Dezember 2025 kommerziell nutzen.
Gegründet 2012 von dem verstorbenen Designer Virgil Abloh, ist Off-White bekannt für seinen Einfluss auf das hochwertige Streetwear, seine konzeptionelle Dimension, die dekonstruierende Ästhetik und die einzigartigen Markensymbole. Die Partnerschaft zielt darauf ab, neue Möglichkeiten im Bereich edler Düfte zu erkunden.
- Acquisition of Off-White fragrance and cosmetic trademarks expands brand portfolio
- Strategic entry into luxury streetwear fragrance market segment
- Partnership with an established luxury fashion brand with strong market recognition
- Commercial operations delayed until existing license expires (December 31, 2025)
- Initial investment costs without immediate revenue generation
Insights
The acquisition of Off-White's fragrance and cosmetic trademarks represents a strategic expansion into the luxury streetwear-influenced beauty segment. This move is particularly significant as Off-White's unique positioning bridges high-end luxury with youth culture, potentially opening up new market demographics for Interparfums. The brand's strong recognition among younger luxury consumers and its established design language could translate into substantial market opportunities in the
The timing of commercial rights beginning after December 2025 allows for thorough market preparation and brand strategy development. Off-White's established cultural cachet and loyal following in fashion could accelerate market penetration in the fragrance sector, though success will depend on maintaining the brand's distinctive aesthetic and cultural relevance in a new product category.
NEW YORK, Dec. 02, 2024 (GLOBE NEWSWIRE) -- Interparfums, Inc. (NASDAQ GS: IPAR) (“Interparfums” or the “Company”) today announced that its
Founded in 2012, by the late designer Virgil Abloh, Off-White is known for its high-end streetwear influences and bold approach to youth luxury. When Virgil Abloh founded Off-White, he sought to establish a brand with a universal design language that was artistic, disruptive and a reflection of concepts explored in the realm of youth culture.
Off-White is globally recognized for its:
- Conceptual and artistic dimension, viewing fashion as an art form;
- Deconstructionist aesthetic, including contrasting materials and functional details;
- Distinct and recurring brand symbols that have become icons in the fashion world, such as crossed arrows, quotation marks and the “X” logo; and
- Dedication to social and cultural causes, supporting initiatives for diversity and inclusion in the fashion sector, particularly in the field of design.
Jean Madar, Chairman & Chief Executive Officer of Interparfums noted, “Off-White blends the worlds of streetwear and luxury in a spirit of talent and inventiveness. This is a tremendous opportunity for us considering the brand’s unique positioning, not to mention Virgil Abloh’s impressive creative legacy. This brand will help us explore new openings for fragrances in the luxury sector.”
About Interparfums, Inc.:
Operating in the global fragrance business since 1982, Interparfums, Inc. produces and distributes a wide array of prestige fragrance and fragrance related products under license agreements with brand owners. The Company manages its business in two operating segments, European based operations, through its
The portfolio of prestige brands includes Abercrombie & Fitch, Anna Sui, Boucheron, Coach, Donna Karan/DKNY, Emanuel Ungaro, Ferragamo, Graff, GUESS, Hollister, Jimmy Choo, Karl Lagerfeld, Kate Spade, Lacoste, MCM, Moncler, Montblanc, Oscar de la Renta, Roberto Cavalli, and Van Cleef & Arpels, whose products are distributed in over 120 countries around the world through an extensive and diverse network of distributors. Interparfums, Inc. is also the registered owner of several trademarks including Lanvin and Rochas.
Forward-Looking Statements:
Statements in this release which are not historical in nature are forward-looking statements. Although we believe that our plans, intentions, and expectations reflected in such forward-looking statements are reasonable, we can give no assurance that such plans, intentions, or expectations will be achieved. In some cases, you can identify forward-looking statements by forward-looking words such as "anticipate, "believe", "could", "estimate", "expect", "intend", "may", "should", "will", and "would" or similar words. You should not rely on forward-looking statements, because actual events or results may differ materially from those indicated by these forward-looking statements as a result of a number of important factors. These factors include, but are not limited to, the risks and uncertainties discussed under the headings “Forward Looking Statements” and "Risk Factors" in Interparfums' annual report on Form 10-K for the fiscal year ended December 31, 2023, and the reports Interparfums files from time to time with the Securities and Exchange Commission. Interparfums does not intend to and undertakes no duty to update the information contained in this press release.
| Contact Information: | ||
| Interparfums, Inc. | or | The Equity Group Inc. |
| Michel Atwood | Karin Daly | |
| Chief Financial Officer | Investor Relations Counsel | |
| (212) 983-2640 | (212) 836-9623 / kdaly@equityny.com | |
| www.interparfumsinc.com | www.theequitygroup.com |
FAQ
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