Illumina Leads the Way With Its Steps Against Cancer Campaign
Illumina concluded its global 'Steps Against Cancer' campaign, running from September 29 to October 27. The company served as presenting sponsor for the Making Strides Against Cancer event in San Diego on October 28, where Chief Commercial Officer Everett Cunningham spoke about the company's dedication to oncology innovation. The campaign included multiple worldwide events, from Singapore's Race Against Cancer to educational sessions in England, engaging hundreds of employees who participated in 5K walks, fundraisers, and awareness activities during Breast Cancer Awareness Month. The initiative aligns with Illumina's corporate social responsibility focus on community engagement and their commitment to advancing preventive healthcare and personalized medicine.
Illumina ha concluso la sua campagna globale 'Steps Against Cancer', che si è svolta dal 29 settembre al 27 ottobre. L'azienda è stata sponsor principale dell'evento Making Strides Against Cancer a San Diego il 28 ottobre, dove il Chief Commercial Officer Everett Cunningham ha parlato della dedizione dell'azienda all'innovazione in oncologia. La campagna ha incluso numerosi eventi a livello mondiale, dalla Race Against Cancer di Singapore a sessioni educative in Inghilterra, coinvolgendo centinaia di dipendenti che hanno partecipato a camminate di 5 km, raccolte fondi e attività di sensibilizzazione durante il Mese della Consapevolezza sul Cancro al Seno. L'iniziativa è in linea con l'attenzione di Illumina sulla responsabilità sociale d'impresa, mirata al coinvolgimento della comunità e al suo impegno per promuovere la salute preventiva e la medicina personalizzata.
Illumina concluyó su campaña global 'Steps Against Cancer', que se llevó a cabo del 29 de septiembre al 27 de octubre. La empresa fue patrocinador principal del evento Making Strides Against Cancer en San Diego el 28 de octubre, donde el Director Comercial Everett Cunningham habló sobre el compromiso de la empresa con la innovación en oncología. La campaña incluyó múltiples eventos en todo el mundo, desde la Carrera Contra el Cáncer en Singapur hasta sesiones educativas en Inglaterra, involucrando a cientos de empleados que participaron en caminatas de 5 km, recaudaciones de fondos y actividades de concienciación durante el Mes de la Concienciación sobre el Cáncer de Mama. La iniciativa se alinea con el enfoque de responsabilidad social corporativa de Illumina en el compromiso con la comunidad y su compromiso con el avance de la atención médica preventiva y la medicina personalizada.
Illumina는 9월 29일부터 10월 27일까지 진행된 글로벌 캠페인 'Steps Against Cancer'를 마무리했습니다. 이 회사는 10월 28일 샌디에고에서 열린 Making Strides Against Cancer 행사에서 주요 후원사로 참여했으며, 상업 책임자 에버렛 커닝햄이 이 회사의 종양학 혁신에 대한 헌신에 대해 연설했습니다. 이 캠페인은 싱가포르의 Race Against Cancer부터 영국의 교육 세션까지 여러 세계적인 이벤트를 포함해, 5K 걷기, 기금 모금 및 유방암 인식의 달 활동에 참여한 수백 명의 직원들을 참여시켰습니다. 이 이니셔티브는 Illumina의 지역 사회 참여에 대한 기업의 사회적 책임과 예방 의료 및 맞춤형 의학 발전에 대한 의지를 반영하고 있습니다.
Illumina a conclu sa campagne mondiale 'Steps Against Cancer', qui s'est déroulée du 29 septembre au 27 octobre. L'entreprise était le sponsor principal de l'événement Making Strides Against Cancer à San Diego le 28 octobre, où le directeur commercial Everett Cunningham a parlé de l'engagement de l'entreprise envers l'innovation en oncologie. La campagne a inclus de nombreux événements dans le monde entier, de la Race Against Cancer à Singapour à des sessions éducatives en Angleterre, impliquant des centaines d'employés qui ont participé à des marches de 5 km, des collectes de fonds et des activités de sensibilisation pendant le Mois de la sensibilisation au cancer du sein. L'initiative est en adéquation avec l'engagement social d'Illumina envers l'engagement communautaire et sa volonté de faire progresser les soins préventifs et la médecine personnalisée.
Illumina hat seine globale Kampagne 'Steps Against Cancer', die vom 29. September bis zum 27. Oktober stattfand, abgeschlossen. Das Unternehmen war Hauptsponsor der Veranstaltung Making Strides Against Cancer in San Diego am 28. Oktober, wo der Chief Commercial Officer Everett Cunningham über das Engagement des Unternehmens für Innovationen in der Onkologie sprach. Die Kampagne umfasste zahlreiche weltweite Events, von Singapurs Race Against Cancer bis hin zu Bildungssitzungen in England, bei denen Hunderte von Mitarbeitern an 5 km langen Spaziergängen, Fundraising-Aktionen und Sensibilisierungsaktivitäten während des Monats der Brustkrebs-Aufklärung teilnahmen. Die Initiative steht im Einklang mit dem Fokus von Illumina auf soziale Unternehmensverantwortung in Bezug auf Gemeinschaftsengagement und ihr Engagement zur Förderung von präventiver Gesundheitsversorgung und personalisierter Medizin.
- Strengthened brand visibility through major sponsorship of Making Strides Against Cancer event
- Enhanced corporate social responsibility profile through global employee engagement
- Expanded community outreach across multiple international markets
- None.
Hundreds of participants across multiple events worldwide contributed to the monthlong effort
Originally published on Illumina News Center
NORTHAMPTON, MA / ACCESSWIRE / October 31, 2024 / Illumina employees have been showing their commitment to early cancer detection and advancing research and treatment by getting involved in the company's recently concluded Steps Against Cancer campaign. From September 29 to October 27, the worldwide campaign invited employees to join in local and virtual events, building community and supporting organizations that are dedicated to fighting cancer.
As part of this initiative, Illumina was the proud presenting sponsor of the Making Strides Against Cancer event in San Diego on October 28. The event brought together participants from across the region, including Illumina employees who walked in solidarity with cancer survivors and other supporters. Chief Commercial Officer Everett Cunningham delivered an inspiring message at the event about the company's ongoing dedication to oncology innovation and research, saying: "Illumina is all about days like this-advancing solutions in oncology and connecting with the community. We couldn't be more honored to support the American Cancer Society. Illumina is sponsoring this event for the first year, and we are so proud to be a part of this special day."
Throughout the month of October, employees were encouraged to post photos of themselves wearing pink in honor of Breast Cancer Awareness Month and participate in events, like the Race Against Cancer in Singapore and the Breast Cancer Lunch & Learn with Addenbrooke's Charitable Trust in England. With each opportunity, we reinforced Illumina's commitment to improving health care and enabling a deeper understanding of diseases that impact millions of lives.
This year's campaign was more than just a series of events-it directly reflected a pillar of our corporate social responsibility program: community. By engaging employees in 5K walks, educational sessions, and fundraisers, the company underscored the importance of collaboration in the global fight against cancer.
As we wrap up the campaign, we look back on the incredible impact our employees made across the globe. Hundreds of participants and multiple events demonstrated that Illumina's commitment to transitioning from "sick care" to preventive health care and personalized medicine is stronger than ever. Together, we are taking bold strides toward a future that holds better cancer treatment and improved quality of life for all.
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View the original press release on accesswire.com
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