IBM Brings Next Generation of AI-Powered Insights to ESPN Fantasy Football Platform
IBM and ESPN are enhancing the ESPN Fantasy app with generative AI technologies from IBM's watsonx platform. The update includes new 'Top Contributing Factors' within Waiver Grade and Trade Grade features, offering more detailed reasoning for player grades. These enhancements are powered by IBM's Granite large language model and aim to provide a more personalized experience for over 12 million fantasy football users.
A recent survey by IBM and Morning Consult reveals that 90% of fantasy football users regularly engage with AI-related tools, and 82% use trade and waiver suggestions to improve their lineups. The collaboration between IBM and ESPN Fantasy Football, now in its eighth year, continues to leverage watsonx technologies to transform complex football data into actionable insights for fantasy team owners.
IBM e ESPN stanno migliorando l'app ESPN Fantasy con tecnologie di intelligenza artificiale generativa della piattaforma watsonx di IBM. L'aggiornamento include nuovi 'Fattori Contributivi Principali' nelle funzioni di Valutazione dei Risarcimenti e Valutazione dei Trasferimenti, offrendo ragionamenti più dettagliati per le valutazioni dei giocatori. Questi miglioramenti sono alimentati dal modello linguistico di grandi dimensioni Granite di IBM e mirano a fornire un'esperienza più personalizzata per oltre 12 milioni di utenti di fantasy football.
Un recente sondaggio condotto da IBM e Morning Consult rivela che il 90% degli utenti di fantasy football interagisce regolarmente con strumenti legati all'IA, e che l'82% utilizza suggerimenti per scambi e risarcimenti per migliorare le proprie squadre. La collaborazione tra IBM e ESPN Fantasy Football, ormai giunta all'ottavo anno, continua a sfruttare le tecnologie di watsonx per trasformare dati calcistici complessi in informazioni utili per i proprietari delle squadre fantasy.
IBM y ESPN están mejorando la aplicación ESPN Fantasy con tecnologías de IA generativa de la plataforma watsonx de IBM. La actualización incluye nuevos 'Factores Contributivos Principales' dentro de las funciones de Calificación de Waiver y Calificación de Intercambio, ofreciendo razonamientos más detallados para las calificaciones de los jugadores. Estas mejoras están impulsadas por el modelo de lenguaje grande Granite de IBM y tienen como objetivo proporcionar una experiencia más personalizada para más de 12 millones de usuarios de fantasy football.
Una encuesta reciente de IBM y Morning Consult revela que el 90% de los usuarios de fantasy football interactúan regularmente con herramientas relacionadas con IA, y que el 82% utiliza sugerencias de intercambios y waivers para mejorar sus alineaciones. La colaboración entre IBM y ESPN Fantasy Football, que ahora se encuentra en su octavo año, continúa aprovechando las tecnologías de watsonx para transformar datos complejos del fútbol en información procesable para los propietarios de equipos de fantasy.
IBM과 ESPN이 IBM의 watsonx 플랫폼에서 생성 AI 기술을 활용하여 ESPN Fantasy 앱을 향상시키고 있습니다. 이번 업데이트는 Waiver Grade 및 Trade Grade 기능에 새로운 '최고 기여 요인'을 포함하여 선수 등급에 대한 보다 세부적인 설명을 제공합니다. 이러한 개선은 IBM의 Granite 대형 언어 모델로 지원되며, 1,200만 이상의 환타지 풋볼 사용자를 위한 보다 개인화된 경험을 제공하는 것을 목표로 합니다.
IBM과 Morning Consult의 최근 설문 조사에 따르면 환타지 풋볼 사용자 중 90%가 AI 관련 도구와 정기적으로 상호작용하며, 82%는 라인업 개선을 위해 거래 및 웨이버 제안을 사용합니다. IBM과 ESPN Fantasy Football 간의 협력은 이제 8년째로, watsonx 기술을 활용하여 복잡한 풋볼 데이터를 환타지 팀 소유자들이 활용할 수 있는 실행 가능한 통찰력으로 변모시키고 있습니다.
IBM et ESPN améliorent l'application ESPN Fantasy avec des technologies de IA générative de la plateforme watsonx d'IBM. La mise à jour comprend de nouveaux 'Facteurs Contributifs Principaux' dans les fonctionnalités de Note de Waiver et de Note de Transaction, offrant des arguments plus détaillés pour les notes des joueurs. Ces améliorations sont alimentées par le modèle de langage large Granite d'IBM et visent à offrir une expérience plus personnalisée à plus de 12 millions d'utilisateurs de fantasy football.
Une enquête récente réalisée par IBM et Morning Consult montre que 90 % des utilisateurs de fantasy football interagissent régulièrement avec des outils liés à l'IA, et que 82 % utilisent des suggestions d'échanges et de waivers pour améliorer leurs compositions. La collaboration entre IBM et ESPN Fantasy Football, qui en est à sa huitième année, continue à tirer parti des technologies watsonx pour transformer des données de football complexes en informations exploitables pour les propriétaires d'équipes de fantasy.
IBM und ESPN verbessern die ESPN Fantasy-App mit generativen KI-Technologien von IBMs watsonx-Plattform. Das Update umfasst neue 'Top-V kontributionsfaktoren' innerhalb der Funktionen Waiver-Bewertung und Trade-Bewertung, die eine detailliertere Begründung für die Spielerbewertungen bieten. Diese Verbesserungen werden durch IBMs Granite Large Language Model unterstützt und zielen darauf ab, über 12 Millionen Fantasy-Football-Nutzer ein persönlicheres Erlebnis zu bieten.
Eine aktuelle Umfrage von IBM und Morning Consult zeigt, dass 90 % der Fantasy-Football-Nutzer regelmäßig mit KI-bezogenen Tools interagieren und 82 % Handels- und Waiver-Vorschläge zur Verbesserung ihrer Aufstellungen nutzen. Die Zusammenarbeit zwischen IBM und ESPN Fantasy Football, die nun im achten Jahr ist, nutzt weiterhin watsonx-Technologien, um komplexe Fußballdaten in umsetzbare Einblicke für Fantasy-Teaminhaber zu verwandeln.
- Integration of IBM's watsonx AI platform enhances ESPN Fantasy app features
- New 'Top Contributing Factors' feature provides more detailed reasoning for player grades
- 90% of surveyed fantasy football users engage with AI-related tools
- 82% of users leverage trade and waiver suggestions to improve lineups
- Eight-year collaboration between IBM and ESPN continues to innovate fantasy football experience
- None.
Insights
IBM's integration of generative AI into ESPN's Fantasy Football platform marks a significant leap in sports tech. The use of IBM's watsonx AI platform and Granite large language model to provide detailed player insights is a game-changer. This move aligns with the growing trend of AI application in sports analytics, potentially setting a new industry standard.
The personalized player grades and transparent AI explanations address a important need for trust and explainability in AI systems. This could lead to increased user engagement and retention, boosting ESPN's market position. Moreover, the technology's ability to process vast amounts of data to deliver tailored insights demonstrates the practical application of big data in enhancing user experiences.
From a broader perspective, this collaboration showcases how enterprise-grade AI solutions can be successfully applied to consumer-facing products, potentially opening new revenue streams for IBM in the B2C market.
The survey results are particularly telling. With
The
Furthermore, IBM's strategy of showcasing watsonx's capabilities through a popular consumer application is brilliant. It serves as a powerful, relatable demonstration of AI's practical benefits, potentially driving interest from other sectors and boosting IBM's B2B AI solutions sales.
-IBM Granite puts generative AI to work for fantasy football users, offering more detailed reasoning around players' assigned waiver grades and trade grades
-New IBM and Morning Consult survey finds that fantasy football users are turning to AI to enhance digital performance and experience in fantasy leagues
Now available, the "Top Contributing Factors" within the Waiver Grade and Trade Grade features offers more detailed reasoning around a player's assigned grades. The information appears as bulleted statements and is generated by IBM's Granite large language model. The grades themselves are personalized to each team and produced by AI models built with IBM watsonx, taking into account large volumes of complex data including player performance, articles written by football experts, and the specific needs of each fantasy owner's roster. Examples of the benefits to fantasy football participants include:
- Personalized player grades based on each team's needs
- Transparent explanations of AI-generated player grades
- Predictions of each player's potential upside and downside
The new1 and updated features bolster a suite of IBM watsonx-powered tools, including Trade Analyzer with IBM watsonx and Player Insights with IBM watsonx, all of which transform large volumes of football data into insights that can help ESPN Fantasy Football users make more informed decisions about their lineups.
A new survey1 from IBM and Morning Consult of 500 fantasy football users in
- Nearly
90% of users regularly engage with at least one AI or AI-related tool. 82% confirmed they leverage trade and waiver suggestions to improve their fantasy lineups.- Of users not yet engaged with the technology,
92% surveyed indicated they would find AI helpful in their fantasy football efforts.
"Millions of people participate in fantasy football on the ESPN Fantasy platform each year, and they are constantly looking for the best information available to complete in and win their leagues. This year's enhancements in the ESPN Fantasy platform put watsonx-powered insights directly in their hands, giving them access to personalized, data-driven insights that help deliver on these expectations," said Noah Syken VP, Sports and Entertainment Partnerships. "These same generative AI technologies on watsonx including IBM Granite are also at work for businesses across all sectors, turning complex information into actionable insights that modernize their workflows."
Entering its eighth consecutive year, the collaboration between IBM and ESPN Fantasy Football continues to tap into the latest technologies from watsonx to transform football data into compelling and helpful information for fantasy team owners. This includes IBM's Granite collection of large language models, as well as IBM watsonx Code Assistant which provides AI-generated coding recommendations and developer insights.
For more information on watsonx, visit: https://www.ibm.com/watsonx.
To play ESPN Fantasy Football, sign up at ESPN.com/FFL or download the ESPN Fantasy App from the App Store and Android stores.
1 Based on an online survey conducted in August 2024, among a sample of 500 Fantasy Football Users Ages 18 to 45 in the US.
About IBM
IBM is a leading provider of global hybrid cloud and AI, and consulting expertise. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Thousands of governments and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM's hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM's breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and consulting deliver open and flexible options to our clients. All of this is backed by IBM's long-standing commitment to trust, transparency, responsibility, inclusivity and service. Visit www.ibm.com for more information.
Media contact:
IBM
Sarah Benchaita
sarah.benchaita@ibm.com
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