ibex Teams Up With CareFirst to Support the 2023 CIAA Basketball Tournament in Baltimore
On February 22, 2023, ibex (NASDAQ: IBEX) announced its partnership with CareFirst BlueCross BlueShield to support the 2023 CIAA Men’s and Women’s Basketball Tournament in Baltimore, held from February 21-25. This event is significant as the CIAA is the oldest historically black athletic conference in the U.S. and draws substantial attendance. Julie Casteel, CMO of ibex, emphasized the company’s commitment to talent and leadership showcased during the tournament. CareFirst’s Eric Showalter noted the partnership aims to positively impact Baltimore's community and economic growth.
- Partnership with CareFirst enhances brand visibility and community engagement.
- Support for a prestigious event like the CIAA Tournament may strengthen ibex's reputation.
- Demonstrates commitment to diversity and inclusion in business practices.
- None.
BALTIMORE, Feb. 22, 2023 (GLOBE NEWSWIRE) -- ibex (NASDAQ: IBEX), a leading global provider of business process outsourcing (BPO) and customer engagement technology solutions, today announced its support of the 2023 CIAA (Central Intercollegiate Athletic Association) Men’s and Women’s Basketball Tournament February 21-25 in Baltimore. The CIAA is the nation’s oldest historically black athletic conference, and its annual basketball tournament is one of the most highly attended basketball tournaments among all NCAA divisions.
“ibex is proud to partner with CareFirst BlueCross BlueShield to support the 2023 CIAA Tournament, the City of Baltimore, and the outstanding athletes competing for the championship,” said ibex CMO and Chief Strategic Accounts Officer Julie Casteel. “At ibex, we value talent, leadership and determination, all of which will be on full display this week in Baltimore at the CIAA Tournament.”
"We are delighted that ibex joined the effort to support the CIAA Tournament to help make a real impact on Baltimore's community and economic growth," said Eric Showalter, Vice President of Commercial Service Operations, CareFirst. "Like ibex, CareFirst is committed to diversity and inclusion, and we are excited to invest in the tournament's success and the Greater Baltimore region."
About CareFirst BlueCross BlueShield
In its 85th year of service, CareFirst, an independent licensee of the Blue Cross and Blue Shield Association, is a not-for-profit healthcare company which, through its affiliates and subsidiaries, offers a comprehensive portfolio of health insurance products and administrative services to 3.6 million individuals and employers in Maryland, the District of Columbia and Northern Virginia. In 2022, CareFirst invested
About ibex
ibex delivers innovative business process outsourcing (BPO), smart digital marketing, online acquisition technology, and end-to-end customer engagement solutions to help companies acquire, engage, and retain valuable customers. Today, ibex operates a global CX delivery center model consisting of 34 operations facilities around the world, while deploying next-generation technology to drive superior customer experiences for many of the world’s leading companies across retail, e-commerce, healthtech, fintech, utilities and logistics.
ibex leverages its diverse global team of over 30,000 employees together with industry-leading technology, including its Wave X platform, to manage nearly 200 million critical customer interactions, adding over
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A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/378666fd-4c06-41df-b1b3-153c325aaa1f
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