IAS ANNOUNCES PARTNERSHIPS WITH ALPINE PROJECT AND 51TOCARBONZERO TO ADVANCE SUSTAINABILITY EFFORTS
Integral Ad Science (IAS) has announced partnerships with Alpine Project and 51toCarbonZero (51-0) to enhance its sustainability initiatives. These collaborations aim to measure, report, and manage IAS's carbon footprint across operations.
Through 51toCarbonZero's measurement platform, IAS will calculate its carbon footprint across Scopes 1, 2, and 3, considering factors like office space, server usage, and employee travel. The platform will also provide decarbonization strategies.
The Alpine Project partnership will facilitate stakeholder engagement regarding IAS's carbon footprint, emphasizing third-party verification and public disclosure. This initiative follows IAS's 2023 inaugural Responsibility Report, demonstrating the company's ongoing commitment to environmental stewardship and transparency in the digital advertising industry.
Integral Ad Science (IAS) ha annunciato partnership con Alpine Project e 51toCarbonZero (51-0) per potenziare le sue iniziative di sostenibilità. Queste collaborazioni mirano a misurare, riportare e gestire l'impronta di carbonio di IAS nelle sue operazioni.
Attraverso la piattaforma di misurazione di 51toCarbonZero, IAS calcolerà la sua impronta di carbonio considerando gli Scopi 1, 2 e 3, tenendo conto di fattori come gli spazi lavorativi, l'uso dei server e i viaggi dei dipendenti. La piattaforma fornirà anche strategie per la decarbonsazione.
La partnership con Alpine Project faciliterà il coinvolgimento degli stakeholder riguardo l'impronta di carbonio di IAS, enfatizzando la verifica da parte di terzi e la divulgazione pubblica. Questa iniziativa segue il Rapporto di Responsabilità 2023 di IAS, dimostrando l'impegno continuo dell'azienda nella gestione ambientale e nella trasparenza nel settore della pubblicità digitale.
Integral Ad Science (IAS) ha anunciado asociaciones con Alpine Project y 51toCarbonZero (51-0) para mejorar sus iniciativas de sostenibilidad. Estas colaboraciones tienen como objetivo medir, reportar y gestionar la huella de carbono de IAS en sus operaciones.
A través de la plataforma de medición de 51toCarbonZero, IAS calculará su huella de carbono a lo largo de los Alcances 1, 2 y 3, considerando factores como el espacio de oficina, el uso de servidores y los viajes de empleados. La plataforma también proporcionará estrategias de descarbonización.
La asociación con Alpine Project facilitará la participación de las partes interesadas con respecto a la huella de carbono de IAS, enfatizando la verificación de terceros y la divulgación pública. Esta iniciativa sigue al Informe de Responsabilidad inaugural de IAS de 2023, demostrando el compromiso continuo de la empresa con la gestión ambiental y la transparencia en la industria de la publicidad digital.
인티그랄 애드 사이언스(IAS)가 알파인 프로젝트 및 51toCarbonZero (51-0)와 파트너십을 맺고 지속 가능성 이니셔티브를 강화한다고 발표했습니다. 이러한 협력은 IAS의 운영 전반에 걸쳐 탄소 발자국을 측정, 보고 및 관리하는 것을 목표로 합니다.
51toCarbonZero의 측정 플랫폼을 통해 IAS는 사무 공간, 서버 사용, 직원 출장과 같은 요소를 고려하여 스코프 1, 2 및 3에 걸쳐 탄소 발자국을 계산할 것입니다. 이 플랫폼은 또한 탈탄소화 전략을 제공할 것입니다.
알파인 프로젝트와의 파트너십은 IAS의 탄소 발자국과 관련하여 이해 관계자의 참여를 촉진하며, 제3자의 검증 및 공개 공개에 중점을 둡니다. 이 이니셔티브는 IAS의 2023년 첫 번째 책임 보고서를 따르며, 디지털 광고 산업에서 환경 관리 및 투명성에 대한 회사의 지속적인 노 commitment를 보여줍니다.
Integral Ad Science (IAS) a annoncé des partenariats avec Alpine Project et 51toCarbonZero (51-0) pour renforcer ses initiatives de durabilité. Ces collaborations visent à mesurer, rapporter et gérer l'empreinte carbone de l'IAS dans ses opérations.
Grâce à la plateforme de mesure de 51toCarbonZero, IAS calculera son empreinte carbone sur les Scopes 1, 2 et 3, en tenant compte de facteurs tels que l'espace de bureau, l'utilisation des serveurs et les déplacements des employés. La plateforme proposera également des stratégies de décarbonisation.
Le partenariat avec Alpine Project facilitera l'engagement des parties prenantes concernant l'empreinte carbone de l'IAS, en mettant l'accent sur la vérification par des tiers et la divulgation publique. Cette initiative fait suite au premier Rapport de Responsabilité 2023 de l'IAS, démontrant l'engagement continu de l'entreprise envers la gestion environnementale et la transparence dans l'industrie de la publicité numérique.
Integral Ad Science (IAS) hat Partnerschaften mit Alpine Project und 51toCarbonZero (51-0) angekündigt, um seine Nachhaltigkeitsinitiativen zu verstärken. Diese Zusammenarbeit zielt darauf ab, den CO2-Fußabdruck von IAS in seinen Betrieben zu messen, zu berichten und zu verwalten.
Über die Messplattform von 51toCarbonZero wird IAS seinen CO2-Fußabdruck über die Scopes 1, 2 und 3 berechnen, wobei Faktoren wie Büroflächen, Servernutzung und Dienstreisen der Mitarbeiter berücksichtigt werden. Die Plattform wird auch Strategien zur Dekarbonisierung bereitstellen.
Die Partnerschaft mit dem Alpine Project wird die Einbindung der Stakeholder hinsichtlich des CO2-Fußabdrucks von IAS erleichtern, indem sie Drittanbieter-Verifizierung und öffentliche Offenlegung betont. Diese Initiative folgt dem ersten Verantwortung Bericht von IAS im Jahr 2023 und zeigt das anhaltende Engagement des Unternehmens für Umweltverantwortung und Transparenz in der digitalen Werbebranche.
- None.
- None.
Partnerships Deliver Innovation to Support Carbon Measurement, Transparency, and Reduction
As environmental stewardship remains a focus across the industry, IAS is taking proactive steps towards sustainability. By partnering with Alpine Project and 51toCarbonZero, IAS will measure its carbon footprint and develop a comprehensive sustainability strategy to publicly disclose and balance its corporate emissions.
"Our partnerships with Alpine Project and 51toCarbonZero exemplifies IAS's dedication to driving superior results while fostering a more sustainable global advertising industry," said Lisa Utzschneider, CEO of IAS. "Aligning our environmental, social, and governance initiatives with our business practices enables us to work towards setting a standard for transparency and accountability for environmental impact in our industry."
IAS will use 51toCarbonZero's measurement platform and leverage data surrounding business activity including physical office space, server usage, and employee travel to calculate a carbon footprint across Scopes 1, 2, and 3. Additionally, the platform will recommend decarbonization strategies.
"We are thrilled to join forces with IAS, a true pioneer in creating a more responsible media environment. At 51toCarbonZero, our mission is to accelerate the world's transition to net-zero, and partnering with an industry leader like IAS marks a pivotal step forward," said Richard Davis, co-founder and CEO of 51toCarbonZero. "With our world-class net-zero software and the expert advice of our partners at Alpine Project, IAS will take their recent carbon measurement work to the next level, using automation and technology to drive impactful change across the media ecosystem."
IAS's collaboration with Alpine Project will enable IAS to engage both internal and external stakeholders on its carbon footprint. This latest partnership demonstrates IAS's steadfast dedication to positively impacting the communities it serves, and its commitment to transparency by using third-party verification and public disclosure.
"We are proud to announce our partnership with IAS to strengthen its ambitious environmental sustainability initiative. Having already established their baseline GHG assessment, IAS has adopted an impactful approach, leveraging industry knowledge and insight that Alpine Project and 51toCarbonZero bring to the table," said Brian Murphy, Founder of Alpine Project. "Together, we are focused on taking meaningful strides towards environmental sustainability and responsibility within the digital advertising industry."
This announcement is the latest in IAS's commitment to transparency and responsible business practices following the release of its inaugural Integral Ad Science Responsibility Report in 2023.
About Integral Ad Science
Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry's most actionable data to drive superior results for the world's largest advertisers, publishers, and media platforms. IAS's software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.
About Alpine Project
Alpine Project is a consultancy dedicated to helping companies in the advertising, media and technology industries create and implement their environmental sustainability strategies. Our team of highly experienced consultants follow a tested, standards-based approach to GHG measurement, reporting and target-setting. Alpine Project's clients have been among the first in their categories to report verified emissions data, validate science based targets and achieve CarbonNeutral® certification, helping to future-proof their businesses, unlock new revenue opportunities and establish them as leaders in corporate environmental sustainability.
About 51toCarbonZero:
51toCarbonZero is a climate tech company focused on helping organizations achieve net-zero carbon emissions. Using advanced data analytics, automation, and carbon accounting software, they streamline the process of tracking, managing, and reducing emissions. The platform provides actionable insights, enabling companies to align with regulatory standards and sustainability goals efficiently. By partnering with businesses across industries, 51toCarbonZero accelerates the journey toward a net-zero future, fostering impactful change and supporting global environmental targets.
Media Contact:
press@integralads.com
View original content to download multimedia:https://www.prnewswire.com/news-releases/ias-announces-partnerships-with-alpine-project-and-51tocarbonzero-to-advance-sustainability-efforts-302337119.html
SOURCE Integral Ad Science, Inc.
FAQ
What sustainability partnerships did IAS announce in December 2024?
How will 51toCarbonZero help IAS measure its carbon footprint?
What role will Alpine Project play in IAS's sustainability efforts?
What previous sustainability initiatives has IAS undertaken?
What are the main objectives of IAS's new sustainability partnerships?
