Hyundai Motor Gd - HYMTF STOCK NEWS

Hyundai's IONIQ 5 N has been awarded MotorWeek's 2025 Drivers' Choice award for Best Performance Car at the Chicago Auto Show. The electric SUV received unanimous selection from MotorWeek's editorial team, standing out for its exceptional performance capabilities powered by the Electric-Global Modular Platform (E-GMP) and N motorsport technologies.

The vehicle, which is Hyundai's most powerful production model, features innovative technologies including N Drift Optimizer and N e-Shift. MotorWeek's evaluation process involved comprehensive testing of over 150 new vehicles, considering factors such as reliability, value, and consumer trends.

The recognition comes as part of MotorWeek's 44-year tradition of evaluating automotive excellence. Host John Davis praised the IONIQ 5 N for its impressive acceleration, handling, braking, and high-performance driving experience, describing it as 'bonkers' and encouraging quick acquisition.

Hyundai IONIQ 5 N has been named Favorite Vehicle of 2025 by the Midwest Automotive Media Association (MAMA) at the Chicago Auto Show. The electric vehicle, which delivers up to 641 horsepower with N Grin Boost mode engaged, was selected from approximately 80 new vehicles evaluated throughout 2024 by around 150 automotive media members.

The evaluation process included testing at Wisconsin's Road America racetrack, where the IONIQ 5 N demonstrated its high performance and driver engagement capabilities. MAMA's President Robert Duffer highlighted the vehicle's ability to be more thrilling than gas-powered counterparts while maintaining accessibility and affordability.

Hyundai Motor America has launched 'Play for the Car,' a new marketing campaign featuring the 2025 Sonata Hybrid. Created with Culture Brands and directed by Nate Edwards, the campaign showcases the vehicle's sleek design, premium features, and efficiency through the story of a couple, Emmett and Cassie.

The 2025 Sonata Hybrid comes equipped with a 2.0L GDI 4-cylinder hybrid engine and 6-speed automatic transmission. Notable features include dual LED projector headlights, a 12.3-inch touchscreen with wireless Android Auto and Apple CarPlay, and advanced safety technologies. The vehicle achieves 44 City/51 Hwy/47 Combined MPG for both SEL and models.

The campaign will be distributed across multiple platforms, including broadcast and digital spots, and influencer partnerships, continuing Hyundai's 'OKAY Hyundai' series aimed at connecting with diverse audiences.

Hyundai has secured two prestigious 2025 Kelley Blue Book Best Buy Awards. The IONIQ 5 won the Best Electric Vehicle category for the third consecutive year, while the Kona claimed the Best Subcompact SUV award for the second straight year.

The awards, now in their eleventh year, are based on comprehensive testing by KBB's editorial staff, considering factors such as hands-on vehicle testing, pricing, ownership cost analysis, consumer reviews, and sales data. Both vehicles were recognized for excellence in technology, safety, and driving dynamics.

KBB's executive editor Brian Moody praised the Kona for its contemporary styling and overall quality, while highlighting the IONIQ 5's practicality as a family SUV with impressive standard features and reasonable pricing.

Hyundai Motor America achieved record-breaking January 2025 sales of 54,503 units, marking a 15% increase compared to January 2024. The company saw significant growth in electrified vehicle sales, with hybrid electric vehicles (HEV) up 74% and electric vehicles (EV) up 15%. Notable performance included record-breaking sales for several models: Santa Fe HEV (+160%), Tucson HEV (+89%), IONIQ 5 (+54%), and IONIQ 6 (+15%).

Individual model performance showed strong results for Elantra (+28%), Santa Fe (+38%), Sonata (+52%), and Tucson (+35%). However, some models experienced declines, including Kona (-34%), Palisade (-12%), and Santa Cruz (-28%). The company also announced various initiatives including Amazon Autos integration and a complimentary ChargePoint charger program for 2025 IONIQ 5 customers.

Hyundai Motor has secured four prestigious awards in U.S. News & World Report's 2025 Best Cars for the Money competition. The winning models include the Tucson (Best Compact SUV), Elantra Hybrid (Best Hybrid Car for the fourth time), Kona Electric (Best Electric SUV), and Tucson Plug-in Hybrid (Best Plug-In Hybrid SUV).

The selection process involved evaluation of nearly 90 vehicles across 13 categories, considering factors such as quality, fuel efficiency, comfort, practicality, and performance. The assessment also included purchase price and five-year projected ownership costs. These awards specifically recognize vehicles offering the best combination of quality and value for consumers.

Hyundai's U.S. operations, including its manufacturing facilities and dealer network, contribute $20.1 billion annually and support 190,000 jobs to the U.S. economy.

Hyundai has secured nine 2025 Car and Driver Editors' Choice Awards, showcasing excellence across its vehicle lineup. The awards, which aim to guide consumers through car-buying decisions, were determined after Car and Driver's editorial team tested nearly 500 vehicles across 45 market segments.

The winning Hyundai models include three electric vehicles (IONIQ 5, IONIQ 5 N, and IONIQ 6), two hybrid SUVs (Tucson and Santa Fe), two conventional SUVs (Palisade), a sport compact sedan (Elantra N), and the Santa Cruz compact pickup truck. The selection process involved comprehensive instrumented testing, value assessment, and driving enjoyment evaluation.

Car and Driver's editor-in-chief Tony Quiroga emphasized that these awards help consumers navigate the new-car market by highlighting vehicles worthy of serious consideration. Olabisi Boyle, senior vice president at Hyundai Motor North America, noted that the awards validate the company's commitment to delivering excellence across all vehicle categories.

Hyundai Motor is launching a new national marketing campaign titled 'The Road' during professional football's conference championship games on January 26, 2025. The campaign highlights Hyundai's safety achievements, including over 120 IIHS TOP SAFETY awards since 2006, featuring the Tucson and Santa Fe models.

The advertisement, set to Blondie's 'One Way or Another,' demonstrates everyday driving hazards and how Hyundai's safety features help ensure driver safety. The campaign includes two 30-second broadcast ads derived from a long-form digital spot, and will be distributed across broadcast, digital, and social media platforms throughout the year.

The campaign was developed with INNOCEAN USA and directed by Jim Jenkins. According to a recent economic impact report, Hyundai's U.S. operations, including its manufacturing facilities and 835 independent dealers, contribute $20.1 billion annually and 190,000 jobs to the U.S. economy.

Kia India has started mass production of the Syros SUV, a new family-focused vehicle specifically designed for the Indian market. The SUV, which was unveiled in December 2024, has already secured 10,258 pre-orders. The five-seat Syros features advanced technology including Level 2 ADAS with 16 autonomous safety features, over 80 connected features, and first-in-segment rear sliding, reclining and ventilated seats.

Sales will officially begin on February 1, 2025, with customer deliveries following shortly after. The vehicle will be manufactured at Kia's Anantapur plant in Andhra Pradesh, which has an annual production capacity of 300,000 units. Kia plans to expand the Syros's availability to markets in Asia-Pacific, Latin America, and Middle East regions.