Hyundai Motor Launches Original Series 'Cities in Motion', Exploring Urban Sustainability Issues and Solutions
Hyundai Motor Company has launched 'Cities in Motion', an original digital series exploring urban sustainability solutions. The series, available on YouTube, features James Stewart and Voice for Nature visiting London, Frankfurt, Jakarta, and Los Angeles in Hyundai IONIQ EVs to showcase innovative approaches to environmental challenges.
The series highlights that cities, occupying only 2% of Earth's surface, are responsible for 70% of greenhouse gas emissions, 80% of energy consumption, 75% of natural resource use, and over 50% of global waste. Hyundai Motor aims to demonstrate its commitment to a sustainable future and its vision of 'Progress for Humanity' through this initiative.
Sungwon Jee, Senior Vice President and Global Chief Marketing Officer of Hyundai Motor Company, emphasized the company's pride in spotlighting global environmental initiatives and the role of sustainable mobility in creating positive impact.
Hyundai Motor Company ha lanciato 'Cities in Motion', una serie digitale originale che esplora soluzioni per la sostenibilità urbana. La serie, disponibile su YouTube, vede James Stewart e Voice for Nature visitare Londra, Francoforte, Giacarta e Los Angeles a bordo delle Hyundai IONIQ EV per mostrare approcci innovativi alle sfide ambientali.
La serie sottolinea che le città, che occupano solo il 2% della superficie terrestre, sono responsabili del 70% delle emissioni di gas serra, dell'80% del consumo energetico, del 75% dell'uso delle risorse naturali e di oltre il 50% dei rifiuti globali. Hyundai Motor intende dimostrare il suo impegno verso un futuro sostenibile e la sua visione di 'Progresso per l'Umanità' attraverso questa iniziativa.
Sungwon Jee, Senior Vice President e Chief Marketing Officer globale di Hyundai Motor Company, ha sottolineato l'orgoglio dell'azienda nel mettere in evidenza le iniziative ambientali globali e il ruolo della mobilità sostenibile nel creare un impatto positivo.
Hyundai Motor Company ha lanzado 'Cities in Motion', una serie digital original que explora soluciones de sostenibilidad urbana. La serie, disponible en YouTube, presenta a James Stewart y Voice for Nature visitando Londres, Frankfurt, Yakarta y Los Ángeles en vehículos eléctricos Hyundai IONIQ para mostrar enfoques innovadores ante los desafíos ambientales.
La serie destaca que las ciudades, que ocupan solo el 2% de la superficie de la Tierra, son responsables del 70% de las emisiones de gases de efecto invernadero, del 80% del consumo de energía, del 75% del uso de recursos naturales y de más del 50% de los desechos globales. Hyundai Motor busca demostrar su compromiso con un futuro sostenible y su visión de 'Progreso para la Humanidad' a través de esta iniciativa.
Sungwon Jee, Vicepresidente Senior y Director Global de Marketing de Hyundai Motor Company, enfatizó el orgullo de la empresa en resaltar iniciativas ambientales a nivel global y el papel de la movilidad sostenible en la creación de un impacto positivo.
현대자동차가 도시 지속 가능성 솔루션을 탐구하는 오리지널 디지털 시리즈 'Cities in Motion'을 론칭했습니다. YouTube에서 제공되는 이 시리즈는 제임스 스튜어트와 자연을 위한 목소리가 현대 아이오닉 EV를 타고 런던, 프랑크푸르트, 자카르타, 로스앤젤레스를 방문하며 환경 문제에 대한 혁신적인 접근 방식을 보여줍니다.
이 시리즈는 도시가 지구 표면의 2%에 불과하지만 온실가스 배출의 70%, 에너지 소비의 80%, 천연 자원 사용의 75%, 전 세계 폐기물의 50% 이상을 차지하고 있음을 강조합니다. 현대자동차는 이 이니셔티브를 통해 지속 가능한 미래를 향한 헌신과 '인류를 위한 진보'라는 비전을 보여주고자 합니다.
현대자동차의 고위 부사장이자 글로벌 최고 마케팅 책임자인 성원 지(Sungwon Jee)는 회사가 전 세계 환경 이니셔티브와 긍정적인 영향력 창출에서 지속 가능한 이동성의 역할을 강조하는 것에 대해 자부심을 느낀다고 강조했습니다.
La société Hyundai Motor a lancé 'Cities in Motion', une série numérique originale explorant les solutions de durabilité urbaine. Disponible sur YouTube, la série met en vedette James Stewart et Voice for Nature visitant Londres, Francfort, Jakarta et Los Angeles à bord des Hyundai IONIQ EV pour présenter des approches innovantes face aux défis environnementaux.
La série souligne que les villes, qui ne représentent que 2% de la surface de la Terre, sont responsables de 70% des émissions de gaz à effet de serre, 80% de la consommation d'énergie, 75% de l'utilisation des ressources naturelles et de plus de 50% des déchets mondiaux. Hyundai Motor vise à démontrer son engagement envers un avenir durable et sa vision de 'Progrès pour l'Humanité' à travers cette initiative.
Sungwon Jee, Vice-Président Senior et Directeur Marketing Mondial de Hyundai Motor Company, a souligné la fierté de l'entreprise à mettre en lumière les initiatives environnementales mondiales et le rôle de la mobilité durable dans la création d'un impact positif.
Die Hyundai Motor Company hat 'Cities in Motion' ins Leben gerufen, eine originale digitale Serie, die Stadtentwicklungslösungen für Nachhaltigkeit erforscht. Die Serie, die auf YouTube verfügbar ist, zeigt James Stewart und Voice for Nature, die mit Hyundai IONIQ-Elektrofahrzeugen London, Frankfurt, Jakarta und Los Angeles besuchen, um innovative Ansätze für Umweltprobleme zu präsentieren.
In der Serie wird hervorgehoben, dass Städte, die nur 2% der Erdoberfläche einnehmen, für 70% der Treibhausgasemissionen, 80% des Energieverbrauchs, 75% des Verbrauchs natürlicher Ressourcen und über 50% des globalen Abfalls verantwortlich sind. Hyundai Motor möchte mit dieser Initiative sein Engagement für eine nachhaltige Zukunft und seine Vision von 'Fortschritt für die Menschheit' demonstrieren.
Sungwon Jee, Senior Vice President und Global Chief Marketing Officer von Hyundai Motor Company, betonte den Stolz des Unternehmens darauf, globale Umweltinitiativen hervorzuheben und die Rolle der nachhaltigen Mobilität bei der Schaffung eines positiven Einflusses.
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- The series, now viewable on YouTube, presents global cities' innovative solutions to tackle environmental challenges
- Riding on IONIQ EV lineup, the journey explores
London's urban green areas,Frankfurt's sustainable city planning,Jakarta's plastic recycling programs, and LA's transition to renewable energy - Hyundai Motor contributes to these initiatives through global sustainability programs with its vision of 'Progress for Humanity'
'Cities in Motion' underscores how urban areas, despite occupying only 2 percent of the earth's surface, are responsible for 70 percent of greenhouse gas emissions, 80 percent of energy consumption, 75 percent of natural resource use, and over half of the world's waste.[1] In response to these alarming statistics, Hyundai Motor asked, "How can cities become more sustainable?"
Hyundai Motor, in collaboration with sustainability broadcaster James Stewart and Voice for Nature, established by David de Rothschild, set out on an enlightening journey. Driving Hyundai IONIQ 5 and IONIQ 6 electric vehicles (EVs), they visited the diverse cities of
"We are proud to spotlight global environmental initiatives and demonstrate Hyundai Motor's commitment to a sustainable future for both humans and the planet," said Sungwon Jee, Senior Vice President and Global Chief Marketing Officer of Hyundai Motor Company. "This series represents our pursuit of innovative solutions to urban challenges, underscoring the role of sustainable mobility in creating a positive, lasting impact on our world."
The 'Cities in Motion' series provides an insightful and inspiring look into cities' sustainable transformation and the potential for these initiatives to be implemented on a global scale. Hyundai Motor is committed to promoting sustainability around the globe in line with its vision of 'Progress for Humanity'.
For more information, please visit: https://www.hyundai.com/worldwide/en/ or Newsroom: Media Hub by Hyundai
[1] Issues Brief on Cities and Nature, International Union for Conservation of Nature and Natural Resources (IUCN) |
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SOURCE Hyundai Motor Company
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