The Collab You Didn't Know You Needed: New HERSHEY'S KISSES Cinnamon Toast Crunch™ Flavored Candies Hit Shelves Nationwide
Hershey (HSY) has launched a -edition collaboration combining two beloved brands: Hershey's Kisses and Cinnamon Toast Crunch™. The innovative candy features smooth white creme with cinnamon sugar swirls and graham-flavored cookie bits, delivering the iconic cereal's taste in candy form.
This strategic product launch targets Gen Z and Millennials, with research showing 75% of these demographics prefer unique flavor combinations. The new candies are available nationwide in 9oz bags for a time, marking a significant brand extension for both Hershey and General Mills.
The collaboration aligns with current consumer trends toward unexpected crossovers and nostalgic flavors, potentially impacting HSY's market position in the confectionery segment. The product's availability could drive immediate consumer demand and retail sales.
Hershey (HSY) ha lanciato una collaborazione in edizione limitata che combina due marchi amati: Hershey's Kisses e Cinnamon Toast Crunch™. Questa innovativa caramella presenta una crema bianca liscia con vortici di zucchero alla cannella e pezzi di biscotto al gusto di graham, offrendo il gusto iconico del cereale in forma di caramella.
Questo lancio strategico del prodotto è rivolto alla Gen Z e ai Millennials, con ricerche che mostrano che il 75% di queste fasce demografiche preferisce combinazioni di sapori uniche. Le nuove caramelle sono disponibili a livello nazionale in sacchetti da 9oz per un periodo limitato, segnando un'importante estensione del marchio sia per Hershey che per General Mills.
La collaborazione si allinea con le attuali tendenze dei consumatori verso incroci inaspettati e sapori nostalgici, potenzialmente influenzando la posizione di mercato di HSY nel segmento delle caramelle. La disponibilità del prodotto potrebbe generare una domanda immediata da parte dei consumatori e aumentare le vendite al dettaglio.
Hershey (HSY) ha lanzado una colaboración de edición limitada que combina dos marcas queridas: Hershey's Kisses y Cinnamon Toast Crunch™. Este innovador dulce presenta una suave crema blanca con remolinos de azúcar de canela y trocitos de galleta con sabor a graham, ofreciendo el sabor icónico de los cereales en forma de caramelo.
Este lanzamiento estratégico de producto está dirigido a la Generación Z y a los Millennials, con investigaciones que muestran que el 75% de estas demografías prefieren combinaciones de sabores únicas. Los nuevos dulces están disponibles a nivel nacional en bolsas de 9oz por un tiempo limitado, marcando una importante extensión de marca tanto para Hershey como para General Mills.
La colaboración se alinea con las tendencias actuales de los consumidores hacia cruces inesperados y sabores nostálgicos, lo que podría impactar la posición de mercado de HSY en el segmento de confitería. La disponibilidad del producto podría impulsar una demanda inmediata de los consumidores y las ventas minoristas.
허쉬 (HSY)는 두 개의 사랑받는 브랜드인 허쉬 키스와 시나몬 토스트 크런치™를 결합한 한정판 협업을 출시했습니다. 이 혁신적인 사탕은 부드러운 화이트 크림에 시나몬 설탕 소용돌이와 그래햄 맛의 쿠키 조각이 들어 있어, 시리얼의 상징적인 맛을 사탕 형태로 제공합니다.
이 전략적 제품 출시는 Z세대와 밀레니얼 세대를 목표로 하며, 연구에 따르면 이들 인구 통계의 75%가 독특한 맛 조합을 선호한다고 합니다. 새로운 사탕은 제한된 기간 동안 9oz 봉지로 전국적으로 판매되며, 허쉬와 제너럴 밀스 모두에게 중요한 브랜드 확장을 의미합니다.
이 협업은 예상치 못한 크로스오버와 향수를 불러일으키는 맛에 대한 현재 소비자 트렌드와 일치하며, HSY의 제과 시장 내 위치에 영향을 미칠 수 있습니다. 제품의 가용성은 즉각적인 소비자 수요와 소매 판매를 촉진할 수 있습니다.
Hershey (HSY) a lancé une collaboration en édition limitée combinant deux marques appréciées : Hershey's Kisses et Cinnamon Toast Crunch™. Cette confiserie innovante présente une crème blanche lisse avec des tourbillons de sucre à la cannelle et des morceaux de biscuit au goût de graham, offrant le goût emblématique des céréales sous forme de bonbon.
Ce lancement de produit stratégique cible la Génération Z et les Millennials, des recherches montrant que 75 % de ces groupes démographiques préfèrent les combinaisons de saveurs uniques. Les nouvelles confiseries sont disponibles à l'échelle nationale dans des sachets de 9oz pour une durée limitée, marquant une extension de marque significative tant pour Hershey que pour General Mills.
La collaboration s'aligne sur les tendances actuelles des consommateurs vers des croisements inattendus et des saveurs nostalgiques, pouvant potentiellement influencer la position de marché de HSY dans le segment des confiseries. La disponibilité du produit pourrait entraîner une demande immédiate des consommateurs et des ventes au détail.
Hershey (HSY) hat eine limitierte Edition in Zusammenarbeit mit zwei beliebten Marken lanciert: Hershey's Kisses und Cinnamon Toast Crunch™. Die innovative Süßigkeit besteht aus glatter weißer Creme mit Zimtzuckerwirbeln und Kekskrümeln mit Graham-Geschmack, die den ikonischen Geschmack des Cereals in Form von Süßigkeiten bietet.
Dieser strategische Produktlaunch richtet sich an die Generation Z und Millennials, wobei Untersuchungen zeigen, dass 75 % dieser demografischen Gruppen einzigartige Geschmackskombinationen bevorzugen. Die neuen Süßigkeiten sind für eine begrenzte Zeit in 9oz Beuteln landesweit erhältlich und markieren eine bedeutende Markenerweiterung sowohl für Hershey als auch für General Mills.
Die Zusammenarbeit steht im Einklang mit den aktuellen Verbrauchertrends zu unerwarteten Crossover und nostalgischen Geschmäckern, was potenziell die Marktposition von HSY im Süßwarenbereich beeinflussen könnte. Die Verfügbarkeit des Produkts könnte eine sofortige Verbrauchernachfrage und Einzelhandelsverkäufe ankurbeln.
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Taste the hype and stock up while you can, these delicious bites won't be around forever!
The iconic
"Unexpected crossovers are having a moment, and we're delivering a
Whether in arms reach for movie nights, in desk drawers, on family road trips, or just because it's Tuesday, the limited-edition
"Cinnamon Toast Crunch™ is a favorite in the cereal aisle, and we're always looking for ways to bring our iconic taste to other places our consumers love. The new
You can find out more about the
Pricing is at the sole discretion of the retailer.
1Mintel US Flavor Lifecycles Report 2024.
About The Hershey Company
The Hershey Company (NYSE: HSY) is an industry-leading snacks company with a purpose to make more moments of goodness through its iconic brands. With more than 20,000 remarkable employees worldwide,
For more than 130 years,
To learn more visit www.thehersheycompany.com.
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SOURCE The Hershey Company
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