Hewlett Packard Enterprise Transforms Content Storage as a Service Experience for MediaHub

Rhea-AI Summary

Hewlett Packard Enterprise (NYSE: HPE) has partnered with MediaHub, a leader in Australian broadcast services, to launch ArkHub, a new Storage-as-a-Service offering. This solution utilizes the HPE Apollo and Scality object storage technology, allowing customers to manage large volumes of content without incurring ingress and egress fees. MediaHub aims to provide efficient data management for over 400 TV channels and 90 radio stations, while also targeting data-heavy industries such as healthcare and finance for future growth opportunities.

Positive

• Launch of ArkHub, enhancing MediaHub's Storage-as-a-Service offering.
• Utilizes HPE Apollo and Scality technology for cost-effective data management.
• Focus on expanding into new industries, including healthcare and finance.

Negative

• None.

Hewlett Packard Enterprise (NYSE: HPE) today announced that MediaHub, an Australian leader in broadcast services, has selected the HPE Apollo and Scality object storage solution to power its new Storage-as-a-Service offering aimed at the Australian broadcast market, enabling easy data management at any scale.

MediaHub, founded in 2009, is responsible for the live broadcast of more than 400 TV channels and 90 radio stations. It works with the country’s biggest broadcasters, including Sky and ABC. MediaHub has navigated the transformation of the media landscape and identified the growing challenge for broadcasters to store and access large volumes of content in a cost-effective way.

HPE will be supporting ArkHub, MediaHub’s new low-cost data storage service, providing customers with storage and access to their rapidly expanding archives, without additional ingress, egress and retrieval fees. This enables MediaHub’s customers to create, store, retrieve and broadcast high-quality content to viewers, ahead of their competition.

“Cloud providers do a great job of selling storage, but there can be high fees for egress,” said Alan Sweeney, MediaHub CEO. “We wanted to create a new model with HPE.”

ArkHub is built on the high storage density of HPE Apollo 4510, in tandem with Scality RING scalable object storage to create dense, stretch object storage across three locations.

“Scality enabled us to stretch across our own data and two co-locations,” said Scott Jolly, MediaHub’s Head of Operations. “This, plus the density of HPE Apollo, allowed us to address fourteen-nines durability and data retrieval times.”

MediaHub is a long-time user of HPE servers and storage. This history, Sweeney said, plus trusted support and HPE’s collaboration with Scality (a recognized leader in scalable object storage), led to the decision to select HPE and Scality to develop ArkHub.

HPE collaborated with partner Orro Group on the MediaHub solution, helping the broadcast services provider on its journey to expand its services to customers.

“It was clear we had two great professional businesses working together to deliver a very robust, technologically-advanced solution. This would allow us to develop a storage solution that would meet all the data storage requirements of the industry and our clients,” Sweeney said.

The launch also opens up opportunities in new industries too. MediaHub is pursuing data-heavy industries, including healthcare, education, and finance, where secure access to historical data is critical. The HPE solution is easily expandable, meaning MediaHub can add capacity as required.

“The HPE Apollo 4000 Systems with Scality RING delivers customers the scalability needed as their data continues to grow,” said Chris Weber, HPE Enterprise and Public Sector Director.

“In global terms, Australia is a vibrant but small broadcast market,” said Sweeney. “ArkHub enables us to expand into new markets. HPE and Scality create a very real gateway into the digital storage market and that presents an enormous growth opportunity for us.”

Read the full story here.

About Hewlett Packard Enterprise

Hewlett Packard Enterprise (NYSE: HPE) is the global edge-to-cloud company that helps organizations accelerate outcomes by unlocking value from all of their data, everywhere. Built on decades of reimagining the future and innovating to advance the way people live and work, HPE delivers unique, open and intelligent technology solutions delivered as a service – spanning Compute, Storage, Software, Intelligent Edge, High Performance Computing and Mission Critical Solutions – with a consistent experience across all clouds and edges, designed to help customers develop new business models, engage in new ways, and increase operational performance. For more information, visit: www.hpe.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210811005288/en/

FAQ

What is ArkHub by HPE?

ArkHub is a new Storage-as-a-Service offering launched by HPE in partnership with MediaHub, designed to facilitate efficient data management for broadcasters.

How will ArkHub impact MediaHub's operations?

ArkHub aims to eliminate additional ingress and egress fees, enabling MediaHub to provide better storage solutions to its broadcasting customers.

What technologies are used in the ArkHub solution?

The ArkHub solution is built on HPE Apollo systems coupled with Scality RING scalable object storage technology.

Which industries is MediaHub targeting with ArkHub?

MediaHub is targeting data-heavy industries such as healthcare, education, and finance in addition to its current broadcasting services.

What benefits does the HPE Apollo provide for data storage?

HPE Apollo offers high storage density and scalability, which are crucial for managing large volumes of data efficiently.