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Guaranteed Rate Affinity Appoints Scott Throneberry as Executive Vice President to Drive Growth

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Guaranteed Rate Affinity has appointed Scott Throneberry as Executive Vice President, leveraging his 29 years of mortgage industry experience to drive company growth. Throneberry, who has been with the company since its 2017 inception and previously served as SVP divisional manager for the Western U.S., will lead regional presidents and focus on recruiting high-performing loan officers.

In his new role, Throneberry will enhance the company's existing talent through culture, technology, and marketing initiatives, while strengthening collaboration between loan officers and Coldwell Banker agents through joint events. The company expects significant growth in 2025 through its platform that enables loan officers to expand their business and partner with top agents.

Guaranteed Rate Affinity ha nominato Scott Throneberry come Vicepresidente Esecutivo, sfruttando i suoi 29 anni di esperienza nel settore dei mutui per guidare la crescita dell'azienda. Throneberry, che è con l'azienda fin dalla sua nascita nel 2017 e in precedenza ha ricoperto il ruolo di SVP responsabile della divisione per gli Stati Uniti occidentali, guiderà i presidenti regionali e si concentrerà sul reclutamento di loan officer performanti.

Nel suo nuovo ruolo, Throneberry migliorerà il talento esistente dell'azienda attraverso iniziative legate alla cultura, alla tecnologia e al marketing, rafforzando al contempo la collaborazione tra i loan officer e gli agenti di Coldwell Banker mediante eventi congiunti. L'azienda prevede una crescita significativa nel 2025 attraverso la sua piattaforma che consente ai loan officer di espandere la propria attività e collaborare con i migliori agenti.

Guaranteed Rate Affinity ha nombrado a Scott Throneberry como Vicepresidente Ejecutivo, aprovechando sus 29 años de experiencia en la industria hipotecaria para impulsar el crecimiento de la empresa. Throneberry, quien ha estado con la compañía desde su creación en 2017 y previamente se desempeñó como SVP gerente divisional para el oeste de EE. UU., liderará a los presidentes regionales y se enfocará en reclutar oficiales de préstamos de alto rendimiento.

En su nuevo rol, Throneberry mejorará el talento existente de la compañía a través de iniciativas de cultura, tecnología y marketing, mientras fortalece la colaboración entre los oficiales de préstamos y los agentes de Coldwell Banker mediante eventos conjuntos. Se espera que la empresa experimente un crecimiento significativo en 2025 a través de su plataforma que permite a los oficiales de préstamos expandir su negocio y asociarse con los mejores agentes.

Guaranteed Rate Affinity전무이사로 Scott Throneberry를 임명하여 그의 29년간의 모기지 산업 경험을 활용해 회사의 성장을 이끌 것입니다. Throneberry는 2017년 회사 설립 이후 재직 중이며, 이전에는 미국 서부 지역의 SVP 부서장으로 근무하였고, 지역 회장을 이끌며 고성능 대출 직원 모집에 집중할 것입니다.

새로운 역할에서 Throneberry는 문화, 기술 및 마케팅 이니셔티브를 통해 회사의 기존 인재를 강화하고 대출 직원들과 Coldwell Banker 에이전트 간의 협력을 공동 이벤트를 통해 강화할 것입니다. 회사는 대출 직원들이 비즈니스를 확장하고 최고의 에이전트와 파트너십을 맺을 수 있는 플랫폼을 통해 2025년에 상당한 성장을 기대하고 있습니다.

Guaranteed Rate Affinity a nommé Scott Throneberry au poste de Vice-Président Exécutif, mettant à profit ses 29 années d'expérience dans l'industrie hypothécaire pour stimuler la croissance de l'entreprise. Throneberry, qui fait partie de l'entreprise depuis sa création en 2017 et a précédemment occupé le poste de SVP directeur de division pour l'ouest des États-Unis, dirigera les présidents régionaux et se concentrera sur le recrutement de conseillers en prêts performants.

Dans son nouveau rôle, Throneberry améliorera le talent existant de l'entreprise grâce à des initiatives culturelles, technologiques et marketing, tout en renforçant la collaboration entre les conseillers en prêts et les agents de Coldwell Banker à travers des événements communs. L'entreprise s'attend à une croissance significative en 2025 grâce à sa plateforme qui permet aux conseillers en prêts d'élargir leur activité et de s'associer aux meilleurs agents.

Guaranteed Rate Affinity hat Scott Throneberry zum Executive Vice President ernannt, um seine 29-jährige Erfahrung in der Hypothekenbranche zu nutzen und das Unternehmenswachstum voranzutreiben. Throneberry, der seit der Gründung des Unternehmens im Jahr 2017 dabei ist und zuvor als SVP Bereichsleiter für den Westen der USA tätig war, wird die regionalen Präsidenten leiten und sich auf die Rekrutierung leistungsstarker Darlehensvermittler konzentrieren.

In seiner neuen Rolle wird Throneberry das vorhandene Talent des Unternehmens durch Kultur-, Technologie- und Marketinginitiativen verbessern und gleichzeitig die Zusammenarbeit zwischen Darlehensvermittlern und Coldwell Banker -Maklern durch gemeinsame Veranstaltungen stärken. Das Unternehmen erwartet im Jahr 2025 ein erhebliches Wachstum durch seine Plattform, die es Darlehensvermittlern ermöglicht, ihr Geschäft auszubauen und mit den besten Maklern zusammenzuarbeiten.

Positive
  • Appointment of seasoned executive with 29 years of industry experience
  • Strategic focus on recruiting high-performing loan officers
  • Enhanced collaboration planned with Coldwell Banker agents
  • Positioned for significant growth in 2025
Negative
  • None.

CHICAGO, Dec. 12, 2024 /PRNewswire/ -- Guaranteed Rate Affinity, LLC, a leading mortgage provider offering unparalleled lending services through its partnership with Coldwell Banker, is pleased to announce the appointment of Scott Throneberry as Executive Vice President. With over 29 years of total experience in the mortgage industry, Scott has been a key member of Guaranteed Rate Affinity since its inception in 2017 and will leverage his expertise in this new role to lead the company's regional presidents and drive overall growth.

Previously serving as SVP, divisional manager for the Western U.S., Scott's primary focus as Executive Vice President will be to recruit high-performing loan officers and elevate Guaranteed  Rate Affinity's existing talent through the company's culture, technology, and marketing initiatives.

"I'm excited to step into this new role as EVP to help shape the future of Guaranteed Rate Affinity," said Scott. "We're committed to building a team of loan officers who align with our core values and are passionate about delivering the best service to our clients and partners. As we continue to grow, we're looking forward to bringing on top-tier talent who share our dedication to excellence and are eager to contribute to our success."

In this new position, Scott also plans to enhance collaboration between Guaranteed Rate Affinity loan officers and Coldwell Banker agents through joint events and initiatives.

"With Scott in this new national role, alongside Guaranteed Rate Affinity's proven platform that empowers loan officers to grow their business and partner with top agents, we are poised for significant growth in 2025," said Dave Dickey, President of Guaranteed Rate Affinity. "Scott's exceptional leadership, unwavering dedication to his teams, coach-like mentality, and deep passion for the mortgage industry make him an invaluable asset to our organization. His commitment to excellence will continue to drive our success and help our loan officers thrive in their respective markets."

About Guaranteed Rate Affinity

Guaranteed Rate Affinity is a joint venture between Guaranteed Rate, Inc. and Anywhere Integrated Services (NYSE: HOUS), which owns some of the most recognized and respected real estate brands in the industry. The innovative JV has funded more than $100 billion in loans since its inception. Guaranteed Rate Affinity originates and markets its mortgage lending services to Anywhere's real estate, brokerage, and relocation subsidiaries. Guaranteed Rate Affinity provides unmatched support to Anywhere brokers coast-to-coast, assuring their customers receive fast pre-approvals, appraisals, and loan closings, creating the ability for buyers to move quickly and confidently when purchasing homes in today's competitive market. Guaranteed Rate Affinity also provides the same services to the public and other real estate brokerage and relocation companies across the country—helping employers improve their employees' relocation experience by putting the customer first, providing the customer the ease and security of digital mortgages, and offering low rates with loans personalized to each customer's needs. Guaranteed Rate owns a controlling 50.1% stake in Guaranteed Rate Affinity, and Anywhere owns 49.9%. Visit grarate.com for more information.

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SOURCE Guaranteed Rate Affinity

FAQ

What is Scott Throneberry's new role at Guaranteed Rate Affinity?

Scott Throneberry has been appointed as Executive Vice President at Guaranteed Rate Affinity, where he will lead regional presidents and drive overall company growth.

What are Scott Throneberry's main responsibilities as EVP at Guaranteed Rate Affinity?

His main responsibilities include recruiting high-performing loan officers, elevating existing talent through culture, technology, and marketing initiatives, and enhancing collaboration between loan officers and Coldwell Banker agents.

What is Scott Throneberry's previous experience at Guaranteed Rate Affinity?

Throneberry has been with Guaranteed Rate Affinity since its inception in 2017 and previously served as SVP, divisional manager for the Western U.S.

How will Guaranteed Rate Affinity drive growth in 2025?

The company plans to drive growth through its platform that empowers loan officers to grow their business, partner with top agents, and enhance collaboration with Coldwell Banker agents through joint events and initiatives.

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