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Harley Davidson Stock Price, News & Analysis

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Welcome to our dedicated page for Harley Davidson news (Ticker: HOG), a resource for investors and traders seeking the latest updates and insights on Harley Davidson stock.

Harley-Davidson, Inc. (NYSE: HOG) generates a steady flow of news that reflects its role in motorcycle manufacturing, branded lifestyle products, and financial services. As the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services, the company issues updates on motorcycles, apparel collaborations, financing activities, leadership changes and strategic transactions.

On this page, readers can follow HOG news related to new motorcycle model-year introductions, such as announcements of Grand American Touring, Sport, Adventure Touring, Cruiser and Trike models and associated trim packages. Harley-Davidson also publishes news about limited-edition apparel collaborations and branded gear that extend its motorcycle culture into clothing and accessories.

From a financial perspective, Harley-Davidson and Harley-Davidson Financial Services release information on quarterly results, dividends, share repurchase plans, tender offers for medium-term notes, and redemptions of outstanding debt. Recent communications describe a transaction in which Harley-Davidson Credit Corp. agreed to sell motorcycle receivables portfolios and enter forward flow arrangements with entities associated with KKR and PIMCO, along with a related minority equity investment in HDFS.

Corporate governance and leadership developments are another recurring theme in Harley-Davidson news. The company reports appointments of new executives, changes in board composition, and updates to its organizational structure intended to support dealer relations, marketing, technology, operations and brand strategy. It also announces webcasts and presentations where senior management discusses financial results, transactions and outlook considerations.

Investors, riders and other interested readers can use this news feed to review Harley-Davidson’s official press releases and related disclosures, covering topics from product launches and apparel partnerships to capital markets actions and boardroom changes.

News
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Harley-Davidson (NYSE: HOG) announced the certified voting results from its 2025 Annual Meeting of Shareholders, confirming the election of all nine Director nominees to the Board. The company also provided an update on its ongoing CEO search process, which continues to progress under the leadership of the search committee. Current Chairman, President, and CEO Jochen Zeitz expressed gratitude to shareholders for their support during the recent six-week campaign period and reaffirmed the company's commitment to executing its established plan for long-term value creation. The announcement emphasizes Harley-Davidson's focus on returning to regular business operations and maintaining strong corporate governance practices.
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H Partners Management, holding a 9.3% stake in Harley-Davidson (NYSE: HOG), has achieved a significant victory in its campaign for leadership change at the company's 2025 Annual Meeting. Nearly 50% of overall shares and almost 90% of non-passive institutional shares voted to withhold support from three targeted directors: Mr. Zeitz, Mr. Linebarger, and Ms. Levinson.

As a result of this shareholder pressure, Harley's Board has committed to several major changes: the resignation of the three directors before the 2026 Annual Meeting, the appointment of a new external CEO, and the elimination of consideration for Mr. Zeitz to remain as Executive Chair. H Partners views this as a clear mandate for change in the company's direction and leadership.

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Harley-Davidson (NYSE: HOG) has announced its quarterly dividend payment for Q2 2025. The company's Board of Directors has approved a cash dividend of $0.18 per share, which will be paid on June 18, 2025. Shareholders who own HOG common stock as of the record date of June 2, 2025 will be eligible to receive this dividend payment. The announcement comes from the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services.

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Harley-Davidson (NYSE: HOG) held its 2025 Annual Meeting of Shareholders, where shareholders elected all of the company's nominated Directors to the Board. The preliminary results show that shareholders also approved all other proposals presented at the meeting. The elected Board includes Jochen Zeitz as Chairman, President and CEO, along with eight other directors including Norman Thomas Linebarger as Presiding Director.

Tom Linebarger expressed gratitude to shareholders for their trust and support, emphasizing the Board's commitment to executing its duties in the best interests of all shareholders. Final voting results will be officially reported in a Current Report on Form 8-K to be filed with the SEC.

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Harley-Davidson (NYSE: HOG) is urging shareholders to vote "FOR ALL" its director nominees on the WHITE proxy card ahead of the May 14, 2025 Annual Meeting. The company is at a critical point as it searches for a new CEO while facing opposition from H Partners, an activist investor. Leading proxy advisor ISS has recommended shareholders vote for all of Harley-Davidson's director nominees, stating that H Partners "has not presented a compelling case for change."

ISS noted that Harley-Davidson's current strategy has shown positive results and kept pace with peers, marking a significant improvement from previous underperformance. The proxy advisor also suggested that H Partners' campaign has likely delayed the CEO search process and appears to be a reaction to their preferred candidate not being selected.

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Harley-Davidson (NYSE:HOG) and MotoGP have announced a groundbreaking partnership to launch a new global racing championship in 2026. The series will feature race-prepared Harley-Davidson Road Glide motorcycles competing in twelve races across six Grands Prix in Europe and North America.

The racing bikes, engineered by Harley-Davidson Factory Racing, will deliver over 200 horsepower and reach speeds exceeding 300 km/h. The championship will include 6-8 teams with two riders each, with identical bikes ensuring competitive racing. This strategic partnership aims to expand Harley-Davidson's global reach while bringing a new spectacle to MotoGP race weekends.

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Harley-Davidson (NYSE: HOG) has issued a response to H Partners' recent accusations, defending its corporate governance and CEO search process. The company strongly refuted H Partners' claims, characterizing them as a "misleading and disruptive campaign." The Board emphasized three key points: 1) They are executing a deliberate CEO search process and Board refreshment plan; 2) The three contested Directors - Jochen Zeitz, Tom Linebarger, and Sara Levinson - are crucial for the CEO transition; 3) H Partners previously supported the current leadership and strategy before withdrawing from the search process. The Board is urging shareholders to vote "FOR ALL" director nominees on the WHITE proxy card at the upcoming 2025 Annual Meeting.
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H Partners Management, owning 9.3% of Harley-Davidson (NYSE: HOG), has exposed alleged secret commitments made by the company's Board to select shareholders ahead of the 2025 Annual Meeting. The controversy centers around undisclosed promises regarding the planned departure of CEO Jochen Zeitz and directors Thomas Linebarger and Sara Levinson, as well as intentions to appoint an external CEO.

H Partners criticizes these actions as violations of corporate governance norms and SEC proxy rules, highlighting $9 billion in equity value destruction over past CEO successions. Two independent proxy advisory firms - Glass, Lewis & Co. and Egan-Jones - have recommended shareholders vote "WITHHOLD" for these directors at the upcoming May 14, 2025 Annual Meeting.

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H Partners Management, owning 9.1% of Harley-Davidson (NYSE: HOG), has strongly criticized ISS's recommendation regarding the upcoming Annual Meeting on May 14, 2025. The investment firm urges shareholders to vote WITHHOLD on the BLUE proxy card for CEO Jochen Zeitz, Thomas Linebarger, and Sara Levinson, citing severe underperformance. Under their tenures, HOG shares underperformed the S&P 400 Consumer Discretionary Index by -335%, -403%, and -816% respectively. H Partners highlights poor execution of the Hardwire Strategic Plan, missed guidance in 6 of 9 quarters, and $2 billion in equity value destruction under Zeitz's leadership. The firm also notes that over 50% of U.S. dealerships were unprofitable in 2024, with dealer sentiment near decade-lows.
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Harley-Davidson (NYSE: HOG) has issued a letter to shareholders addressing an ongoing proxy battle with H Partners ahead of its May 14, 2025 Annual Meeting. The company defends its board's performance and criticizes H Partners' campaign, which emerged after their board representative quit when their preferred CEO candidate wasn't selected. The Board highlights its outperformance with 13% operating margins (4 percentage points above peer median) and 70% free cash flow to EBITDA ratio (twice the peer median) during 2022-2024.

The company urges shareholders to vote "FOR ALL" director nominees on the WHITE proxy card, emphasizing the critical role of current directors in selecting the next CEO. H Partners is targeting three board members, including current CEO Jochen Zeitz, despite previously supporting both Zeitz and the company's Hardwire strategic plan during their three-year board representation.

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FAQ

What is the current stock price of Harley Davidson (HOG)?

The current stock price of Harley Davidson (HOG) is $18 as of February 27, 2026.

What is the market cap of Harley Davidson (HOG)?

The market cap of Harley Davidson (HOG) is approximately 2.2B.

HOG Rankings

HOG Stock Data

2.17B
116.94M
Recreational Vehicles
Motorcycles, Bicycles & Parts
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United States
MILWAUKEE

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