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Patrick Dempsey Returns to Racing in Back on Track Docuseries from the Mobil 1™ brand and Hagerty

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Hagerty (NYSE: HGTY) announced a new docuseries, Back on Track, featuring actor Patrick Dempsey's return to racing. In collaboration with the Mobil 1 team, the four-part series offers behind-the-scenes access as Dempsey competes in the Porsche Endurance Challenge North America. The series premieres on November 11 via Hagerty Media's YouTube and Samsung TV+ channels. Subsequent episodes will air on November 18, November 25, and December 5. The docuseries follows Dempsey and teammate Patrick Long as they race the #98 Wright Motorsports Porsche 718 Cayman GT4 RS Clubsport across various tracks including Circuit of the Americas, Road America, and Sonoma Raceway. The final race is a six-hour enduro at Circuit of the Americas. The series also features racer Tanner Foust and showcases a bespoke livery for Dempsey's Porsche, commemorating Mobil 1's 50th anniversary.

Hagerty (NYSE: HGTY) ha annunciato una nuova docuserie, Back on Track, che documenta il ritorno dell'attore Patrick Dempsey alle corse. In collaborazione con il team Mobil 1, la serie in quattro parti offre un accesso esclusivo dietro le quinte mentre Dempsey compete nel Porsche Endurance Challenge North America. La serie debutterà l'11 novembre sui canali Hagerty Media's YouTube e Samsung TV+. Gli episodi successivi saranno trasmessi il 18 novembre, il 25 novembre e il 5 dicembre. La docuserie segue Dempsey e il compagno di squadra Patrick Long mentre corrono con la Porsche 718 Cayman GT4 RS Clubsport #98 della Wright Motorsports su vari circuiti, tra cui il Circuit of the Americas, Road America e Sonoma Raceway. L'ultima gara è una maratona di sei ore al Circuit of the Americas. La serie presenta anche il pilota Tanner Foust e mette in mostra una livrea personalizzata per la Porsche di Dempsey, in commemorazione del cinquantesimo anniversario di Mobil 1.

Hagerty (NYSE: HGTY) anunció una nueva docuserie, Back on Track, que muestra el regreso del actor Patrick Dempsey a las carreras. En colaboración con el equipo Mobil 1, la serie de cuatro partes ofrece acceso detrás de las cámaras mientras Dempsey compite en el Porsche Endurance Challenge North America. La serie se estrenará el 11 de noviembre en los canales de Hagerty Media en YouTube y Samsung TV+. Los episodios siguientes se emitirán el 18 de noviembre, el 25 de noviembre y el 5 de diciembre. La docuserie sigue a Dempsey y a su compañero de equipo Patrick Long mientras compiten en el Porsche 718 Cayman GT4 RS Clubsport #98 de Wright Motorsports en varios circuitos, incluyendo el Circuit of the Americas, Road America y Sonoma Raceway. La última carrera es un enduro de seis horas en el Circuit of the Americas. La serie también presenta al piloto Tanner Foust y destaca una decoración a medida para el Porsche de Dempsey, conmemorando el 50 aniversario de Mobil 1.

하거티 (NYSE: HGTY)는 배우 패트릭 뎀프시의 레이싱 복귀를 다룬 새로운 다큐 시리즈 Back on Track을 발표했습니다. 모빌 1 팀과 협력하여 제작된 이 4부작 시리즈는 뎀프시가 Porsche Endurance Challenge North America에 참가하는 모습을 비하인드 스토리로 보여줍니다. 시리즈는 11월 11일에 하거티 미디어 유튜브삼성 TV+ 채널에서 처음 공개됩니다. 이후 에피소드는 11월 18일, 11월 25일, 12월 5일에 방영됩니다. 이 다큐 시리즈는 뎀프시와 팀 동료 패트릭 롱이 #98 라이트 모터스포츠 포르쉐 718 케이맨 GT4 RS 클럽스포츠로 여러 서킷에서 경주하는 모습을 담고 있습니다. 마지막 경주는 서킷 오브 아메리카스에서 6시간의 마라톤으로 진행됩니다. 이 시리즈에는 선수 태너 파우스트도 등장하며, 모빌 1의 50주년을 기념하는 뎀프시의 포르쉐를 위한 맞춤형 디자인도 선보입니다.

Hagerty (NYSE: HGTY) a annoncé une nouvelle docuserie, Back on Track, qui met en vedette le retour de l'acteur Patrick Dempsey dans le monde des courses. En collaboration avec l'équipe Mobil 1, cette série en quatre parties offre un accès en coulisses pendant que Dempsey participe au Porsche Endurance Challenge North America. La série sera diffusée en première le 11 novembre sur les chaînes Hagerty Media's YouTube et Samsung TV+. Les épisodes suivants seront diffusés les 18 et 25 novembre ainsi que le 5 décembre. La docuserie suit Dempsey et son coéquipier Patrick Long alors qu'ils courent avec la Porsche 718 Cayman GT4 RS Clubsport #98 de Wright Motorsports sur divers circuits, y compris le Circuit of the Americas, Road America et Sonoma Raceway. La dernière course est un enduro de six heures au Circuit of the Americas. La série présente également le pilote Tanner Foust et met en avant une livrée sur mesure pour la Porsche de Dempsey, commémorant le 50e anniversaire de Mobil 1.

Hagerty (NYSE: HGTY) hat eine neue Dokuserie mit dem Titel Back on Track angekündigt, die die Rückkehr des Schauspielers Patrick Dempsey ins Rennsport dokumentiert. In Zusammenarbeit mit dem Mobil 1 Team bietet die vierteilige Serie einen Blick hinter die Kulissen, während Dempsey in der Porsche Endurance Challenge North America antreten wird. Die Serie feiert am 11. November auf den Kanälen Hagerty Media's YouTube und Samsung TV+ Premiere. Die folgenden Episoden werden am 18. November, 25. November und 5. Dezember ausgestrahlt. Die Dokuserie begleitet Dempsey und seinen Teamkollegen Patrick Long, wie sie mit dem #98 Wright Motorsports Porsche 718 Cayman GT4 RS Clubsport auf verschiedenen Rennstrecken unterwegs sind, darunter der Circuit of the Americas, Road America und Sonoma Raceway. Das letzte Rennen ist ein sechs Stunden langes Enduro am Circuit of the Americas. Die Serie zeigt auch den Rennfahrer Tanner Foust und präsentiert ein maßgeschneidertes Design für Dempseys Porsche, das an den 50. Jahrestag von Mobil 1 erinnert.

Positive
  • New docuseries 'Back on Track' increases brand visibility for Hagerty.
  • Collaboration with high-profile partners Mobil 1, Porsche, and Patrick Dempsey.
  • Premiere on popular platforms YouTube and Samsung TV+ enhances audience reach.
Negative
  • No direct financial benefits or metrics reported from the docuseries.

TRAVERSE CITY, Mich., Nov. 11, 2024 /PRNewswire/ -- Hagerty, Inc. (NYSE: HGTY), an automotive enthusiast brand and leading specialty vehicle insurance provider, announced today a new docuseries, Back on Track, following actor Patrick Dempsey's return to racing. Produced in collaboration with the Mobil 1 team, Back on Track is a four-part series that features "behind-the-scenes" access as Dempsey seeks to conquer the Porsche Endurance Challenge North America, master his Porsche 718 Cayman GT4 RS Clubsport and foster the necessary team spirit to thrive and win.

Back on Track is set to premiere on Monday, November 11 via Hagerty Media's YouTube and Samsung TV+ channels. Be sure to tune in to the exhilarating action both on- and off-track at the following:

  • Episode 1 premiere: Monday, November 11 at 8 a.m. Eastern

o Hagerty Media's YouTube – Episode 1 Link

o Samsung TV+ channels (channels: 2545 in the U.S., 1195 in Canada)

  • Episodes 2, 3 and 4 will debut on November 18, November 25 and December 5

"This has been an exciting project to work on with Mobil 1, Porsche and Hagerty," said Patrick Dempsey. "I have really enjoyed reuniting with Patrick Long. We've had a great season and hope to finish strong in Austin."

The docuseries invites racing fans and motorsports enthusiasts to follow along as Dempsey and teammate Patrick Long pilot the #98 Wright Motorsports Porsche 718 Cayman GT4 RS Clubsport through the 2024 race season. This year, the races began with 60-minute competitions at Circuit of the Americas in Austin, Texas, before stops at Road America in Wisconsin and Sonoma Raceway in California. The final, and longest race of the year – a six-hour enduro – takes place at Circuit of the Americas.

"It was an honor to celebrate Patrick Dempsey's iconic return to racing by collaborating with him as he competed in the newly launched Porsche Endurance Challenge North America series," shares Ryan Allen, Brand & Partnerships Manager of North America, on behalf of the Mobil 1 team. "Now, with the Back on Track docuseries, we have the opportunity to invite fans nationwide to follow along his journey back into the driver's seat. Put simply, it is our shared passion of driving that makes this such a natural fit."

Dempsey and Long have raced together under various banners throughout the years. Dempsey has stood on the podium at the world's most iconic races, including the 24 Hours of LeMans and the Rolex 24 at Daytona, while Long, a fellow Porsche ambassador, has a rich racing career, previously winning the 24 Hours of LeMans, the Rolex 24 at Daytona and 12 Hours of Sebring. Back on Track also features racer Tanner Foust, whose background includes winning the Formula Drift Championship twice and becoming the US Rallycross Champion three years in a row. This will notably be Foust's first time in a sanctioned sports car series.

Additionally, during the docuseries, the Mobil 1 brand will unveil a bespoke livery for Dempsey's Porsche, which will feature a unique black and gold theme to commemorate the brand's 50th anniversary. Dempsey's Porsche 718 Cayman GT4 RS Clubsport is sponsored by Porsche AG/Porsche Motorsport North America, the Mobil 1 brand, Hagerty, RAFA Racing Club and Dream Drives for Kids.

"We're so grateful to Patrick Dempsey and the Mobil 1 brand for helping us bring this series to life. At Hagerty, we cherish driving and the racers like Dempsey who hone their skills through competitive motorsports," explains Larry Webster, Senior Vice President of Media and Editorial for Hagerty. "We believe that the love of cars and driving is a unifying force, and through this series you'll see not just on-track action, but how a team works together to win. Plus, audiences will see Dempsey's skill behind the wheel and his motorsports passion."

Back on Track was produced by the Mobil 1 team and Hagerty Media and directed by award-winning television producer Robert Dalrymple.

About Mobil 1™
For 50 years, Mobil 1 has been trusted by drivers to keep their engines running longer. Our products combine the latest technology and innovation to exceed the toughest standards of vehicle manufacturers and tuning shops—so consumers can get the most out of their time behind the wheel, both on the road and on the track. Turn every day into an adventure with Mobil 1, the world's leading synthetic motor oil brand. Learn more at www.mobil1.us or and follow @Mobil1Racing on Instagram and X. Join us. For the love of driving(sm).

About Hagerty (NYSE: HGTY)
Hagerty is an automotive lifestyle brand committed to saving driving and to fueling car culture for future generations. The company is a leading provider of specialty vehicle insurance, expert car valuation data and insights, live and digital car auction services, immersive events and automotive entertainment custom made for the 67 million Americans who self-describe as car enthusiasts. Hagerty also operates in Canada and the UK and is home to Hagerty Drivers Club, a community of more than 850,000 who can't get enough of cars. For more information, please visit www.hagerty.com or connect with us on Facebook, Instagram, Twitter and LinkedIn.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/patrick-dempsey-returns-to-racing-in-back-on-track-docuseries-from-the-mobil-1-brand-and-hagerty-302300554.html

SOURCE Hagerty

FAQ

When does the 'Back on Track' docuseries premiere?

The series premieres on November 11 with episodes airing on November 18, November 25, and December 5.

Which platforms will air the 'Back on Track' docuseries?

The docuseries will air on Hagerty Media's YouTube and Samsung TV+ channels.

What is the focus of the 'Back on Track' docuseries?

The series follows Patrick Dempsey's return to racing in the Porsche Endurance Challenge North America.

Who are the key figures in the 'Back on Track' docuseries?

Key figures include Patrick Dempsey, Patrick Long, and Tanner Foust.

What significance does the bespoke livery on Dempsey's Porsche have?

The bespoke livery commemorates Mobil 1's 50th anniversary.

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