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GoPro's Tiny 4K Camera Hits Global Shelves at $199 MSRP

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GoPro (NASDAQ: GPRO) has launched its new $199 'HERO' camera, now available globally in retail stores and online. This compact 4K camera weighs only 86 grams and is designed for simplicity and affordability. Key features include:

- Waterproof up to 16ft (5m)
- 4K video and 12MP photos
- 2x slo-mo at 2.7K resolution
- Intuitive touch display and one-button control
- HyperSmooth video stabilization
- Long-lasting Enduro battery

The HERO camera is 35% smaller in volume and 46% lighter than the HERO13 Black model. It's aimed at travelers, creators, families, and adventure seekers looking for a durable, versatile, and affordable GoPro experience.

GoPro (NASDAQ: GPRO) ha lanciato la sua nuova camera 'HERO' da $199, ora disponibile a livello globale nei negozi al dettaglio e online. Questa camera compatta 4K pesa solo 86 grammi ed è progettata per essere semplice e conveniente. Le caratteristiche principali includono:

- Impermeabile fino a 16 piedi (5m)
- Video 4K e foto da 12MP
- Slow-motion 2x a risoluzione 2.7K
- Display touch intuitivo e controllo con un pulsante
- Stabilizzazione video HyperSmooth
- Batteria Enduro a lunga durata

La camera HERO è 35% più piccola in volume e 46% più leggera rispetto al modello HERO13 Black. È destinata a viaggiatori, creatori, famiglie e avventurieri che cercano un'esperienza GoPro durevole, versatile e accessibile.

GoPro (NASDAQ: GPRO) ha lanzado su nueva cámara 'HERO' de $199, ahora disponible a nivel global en tiendas y en línea. Esta cámara compacta 4K pesa solo 86 gramos y está diseñada para ser simple y asequible. Las características clave incluyen:

- Impermeable hasta 16 pies (5m)
- Video en 4K y fotos de 12MP
- Slow-motion 2x a resolución 2.7K
- Pantalla táctil intuitiva y control con un botón
- Estabilización de video HyperSmooth
- Batería Enduro de larga duración

La cámara HERO es 35% más pequeña en volumen y 46% más ligera que el modelo HERO13 Black. Está dirigida a viajeros, creadores, familias y aventureros que buscan una experiencia GoPro duradera, versátil y asequible.

GoPro (NASDAQ: GPRO)가 새로운 $199 'HERO' 카메라를 출시했습니다. 현재 세계적으로 소매점과 온라인에서 구매할 수 있습니다. 이 컴팩트 4K 카메라는 단 86그램이며 단순함과 저렴한 가격을 위해 설계되었습니다. 주요 기능은 다음과 같습니다:

- 수심 16피트(5m)까지 방수
- 4K 비디오 및 12MP 사진
- 2.7K 해상도에서 2배 슬로모션
- 직관적인 터치 디스플레이 및 단일 버튼 제어
- HyperSmooth 비디오 안정화
- 긴 수명의 Enduro 배터리

HERO 카메라는 HERO13 블랙 모델보다 부피가 35% 작고 46% 가볍습니다. 여행자, 창작자, 가족 및 모험을 찾는 사람들을 위해 내구성 있고 다재다능하며 저렴한 GoPro 경험을 제공하기 위해 설계되었습니다.

GoPro (NASDAQ: GPRO) a lancé sa nouvelle caméra 'HERO' à 199$, désormais disponible dans le monde entier dans les magasins et en ligne. Cette caméra compacte 4K ne pèse que 86 grammes et est conçue pour être simple et abordable. Les caractéristiques principales comprennent :

- Étanche jusqu'à 16 pieds (5m)
- Vidéo 4K et photos de 12MP
- Modes ralenti 2x en résolution 2.7K
- Écran tactile intuitif et contrôle à bouton unique
- Stabilisation vidéo HyperSmooth
- Batterie Enduro de longue durée

La caméra HERO est 35% plus petite en volume et 46% plus légère que le modèle HERO13 Black. Elle est destinée aux voyageurs, créateurs, familles et amateurs d'aventure à la recherche d'une expérience GoPro durable, polyvalente et abordable.

GoPro (NASDAQ: GPRO) hat seine neue $199 'HERO'-Kamera auf den Markt gebracht, die jetzt weltweit im Einzelhandel und online erhältlich ist. Diese kompakte 4K-Kamera wiegt nur 86 Gramm und wurde für Einfachheit und Erschwinglichkeit entwickelt. Zu den Hauptmerkmalen gehören:

- Wasserdicht bis zu 16 Fuß (5 m)
- 4K-Video und 12MP-Fotos
- 2x Zeitlupe bei 2.7K-Auflösung
- Intuitive Touchanzeige und Ein-Tasten-Steuerung
- HyperSmooth-Videostabilisierung
- Langlebige Enduro-Batterie

Die HERO-Kamera ist 35% kleiner im Volumen und 46% leichter als das Modell HERO13 Black. Sie richtet sich an Reisende, Kreative, Familien und Abenteuersuchende, die eine langlebige, vielseitige und erschwingliche GoPro-Erfahrung suchen.

Positive
  • Launch of a new affordable $199 HERO camera, expanding market reach
  • Compact and lightweight design (86 grams) may appeal to a wider customer base
  • 4K video capability and HyperSmooth stabilization in an entry-level model
  • Global distribution through retail stores and online channels
Negative
  • Potential cannibalization of higher-end models due to feature overlap
  • Lower price point may impact profit margins

$199 HERO Joins New Flagship HERO13 Black in Global Distribution Rollout

SAN MATEO, Calif., Sept. 23, 2024 /PRNewswire/ -- Today, GoPro (NASDAQ: GPRO) announced that its new $199 "4K'ing Tiny" camera, simply named "HERO", is now available on retail shelves around the world and for purchase online at GoPro.com

Weighing just 86 grams, the tiny new 4K HERO camera is waterproof, durable and combines GoPro's simplest user interface ever with sharp 4K video, 2x slo-mo at 2.7K resolution, and 12 megapixel photos. At $199, HERO is now GoPro's most affordable camera, making it ideal for travelers, creators, families, kids and adventure seekers looking for the simplest, lightest weight, most affordable camera with GoPro's legendary durability and versatility.

HERO: Tiny By Design, GoPro By Nature

HERO is the smallest, lightest, and simplest 4K camera with a touch display GoPro has ever made. It features:

  • Ultra Compact Design, Weighing Only 86g: HERO's feather-weight design features 35% less volume and 46% less mass than HERO13 Black.
  • Rugged, Versatile + Waterproof to 16ft (5m): Waterproof and built with legendary GoPro durability and versatility, HERO is ready to capture the fun whether you're playing in the ocean, ripping through mud or snow, or just exploring a new city and want the convenience of a tiny camera in your pocket. HERO also features built-in folding mounting fingers that make the camera compatible with GoPro's vast range of mounts catering to just about every activity you can think of.
  • Intuitive Touch Display + One-Button Control: HERO features the simplest controls GoPro has ever offered, making it the perfect camera for anyone seeking an extremely simple experience. And HERO's convenient rear touch display makes it easy to frame your shots, swipe to change modes, check battery and SD card status and pair HERO to your phone for easy camera control and content transfer using the GoPro app.
  • Stunning Image Quality + 2x Slo-Mo: Capture in Ultra HD 4K and HD 1080p video, 12MP photos or slow things down with 2.7K 60 frames per second. You can also grab 8MP frame grabs from your 4K videos using the GoPro app.
  • HyperSmooth Video Stabilization: GoPro's market leading HyperSmooth video stabilization is applied to your HERO camera videos during playback in the GoPro app, magically smoothing out your videos to make you look like a hero.
  • Long-Lasting Enduro Battery: HERO can record continuously for over one hour at its highest video setting on a single charge and GoPro's Enduro battery technology works well in a wide range of ambient temperatures to ensure you'll get the shot rain or shine…or snow!**

HERO ($199.99) and the HERO13 Black are available for purchase from GoPro.com and from GoPro retailers around the world. Learn more about HERO on GoPro's blog, The Current.

** Runtime measured at a temperature of 77°F (25°C) with wind speeds of 0, 0.6 and 2.5m/sec.

About GoPro, Inc. (NASDAQ: GPRO)
GoPro helps the world capture and share itself in immersive and exciting ways.

GoPro has been recognized as an employer of choice by both Outside Magazine and U.S. News & World Report for being among the best places to work. Open roles can be found on our careers page. For more information, visit GoPro.com

Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, X, YouTube, and GoPro's blog, The Current. GoPro customers can submit their photos and videos to GoPro Awards for an opportunity to be featured on GoPro's social channels and receive gear and cash awards. Members of the press can access official logos and imagery on our press portal

GoPro, HERO and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/gopros-tiny-4k-camera-hits-global-shelves-at-199-msrp-302254842.html

SOURCE GoPro, Inc.

FAQ

What is the price of GoPro's new HERO camera (GPRO)?

GoPro's new HERO camera is priced at $199 MSRP.

What are the key features of GoPro's new HERO camera (GPRO)?

The new HERO camera features 4K video, 12MP photos, 2x slo-mo at 2.7K, waterproof design, touch display, HyperSmooth stabilization, and a long-lasting Enduro battery.

How does the new HERO camera compare in size to the HERO13 Black (GPRO)?

The new HERO camera has 35% less volume and is 46% lighter than the HERO13 Black model.

What is the battery life of the new GoPro HERO camera (GPRO)?

The HERO camera can record continuously for over one hour at its highest video setting on a single charge.

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